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Is analyticpartners.com a Scam? Security Check Results - Analytic Partners Reviews

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Is analyticpartners.com Safe? Security Analysis for Analytic Partners

Check if analyticpartners.com is a scam or legitimate. Free security scan and reviews.

TechnologyN/aenterprise
JavaScriptHubSpot forms and analyticsWistia video embedsGoogle AnalyticsGoogle Tag Manager+1 more
Analyzed 9/5/2025Completed 1:47:01 AM
69
Security Score
MEDIUM RISK

AI Summary

Analytic Partners is an established enterprise-level company specializing in commercial analytics and marketing measurement solutions. With over 25 years of experience, the company offers advanced technology combined with expert consulting to help businesses make data-driven decisions that optimize marketing ROI and drive growth. The company is recognized as a leader by Gartner and Forrester, reinforcing its strong market position. Technically, the website is built on WordPress with modern marketing and analytics integrations such as HubSpot and Google Analytics, providing a professional and responsive user experience. Security posture is good with HTTPS and domain protections, but lacks published security policies and vulnerability disclosures. Privacy compliance is weak due to missing privacy and cookie policies. Overall, the website is trustworthy and professional, serving a B2B audience of marketing and business executives.

Detected Technologies

JavaScriptHubSpot forms and analyticsWistia video embedsGoogle AnalyticsGoogle Tag ManagerShortPixel image optimization

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

The company targets large enterprises across multiple industries including retail, hospitality, and financial services. Its business model combines SaaS platform offerings (GPS Enterprise®) with consulting services to deliver commercial intelligence solutions. Key services include commercial analytics, marketing mix modeling, agile learning, brand impact analysis, pricing optimization, and customer segmentation. The company leverages strong industry recognition and customer testimonials to build credibility. Partnerships such as with gpsenterprise.com enhance its platform capabilities. The website content and structure reflect a mature, well-established business with a focus on data-driven marketing optimization.

Security Posture Analysis

Comprehensive Security Assessment

The website employs HTTPS and domain registration protections, indicating a baseline secure posture. However, there is no evidence of advanced security headers or published security policies. No vulnerability disclosure or security.txt file is present, which limits transparency for security researchers. The absence of privacy and cookie policies also indicates compliance gaps, particularly regarding GDPR. No exposed sensitive data or vulnerable libraries were detected in the provided content. Incident response contact channels are not published, which could hinder timely reporting of security issues. Overall, security maturity is moderate but could be improved with formal policies and disclosures.

Strategic Recommendations

Priority Actions for Security Improvement

1

Publish a comprehensive privacy policy and cookie policy with GDPR compliance details.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Analytic Partners

Description:

Analytic Partners delivers Commercial Intelligence solutions that enable businesses to measure, forecast, optimize, and make data-driven decisions to drive growth and ROI. They offer advanced commercial analytics technology combined with expert consulting to provide clarity and confidence for business leaders.

Key Services:
Commercial AnalyticsMarketing Mix ModelingAgile Learning (Test & Learn)Brand Impact AnalysisPricing OptimizationCustomer Segmentation
Content Quality:

excellent

Branding:

consistent

Technical Stack

Technologies:
JavaScriptHubSpot forms and analyticsWistia video embedsGoogle AnalyticsGoogle Tag ManagerShortPixel image optimization
Frameworks:
Timber (WordPress theme framework)
Platforms:
WordPress CMS
Performance:

moderate

Mobile:

good

Accessibility:

basic

SEO:

good

Security Assessment

Security Score:
75/100
Best Practices:
  • HTTPS enabled
  • Domain status includes clientDeleteProhibited, clientRenewProhibited, clientTransferProhibited, clientUpdateProhibited

Analytics & Tracking

Services:
Google AnalyticsHubSpot Analytics
Tracking Level:moderate
Privacy Compliance:poor

Advertising & Marketing

Tracking Pixels:
HubSpot Analytics
Marketing Tools:
HubSpotWistia
Transparency Level:basic

Website Quality Assessment

Design Quality:excellent
User Experience:excellent
Content Relevance:excellent
Navigation Clarity:excellent
Professionalism:excellent
Trustworthiness:high

Key Observations

1

Website is professionally designed and well-structured.

🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

65/100
Score

Missing Content-Security-Policy header

HIGH

Controls resources the browser is allowed to load

Weak Referrer-Policy configuration

LOW

Current value: "origin"

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

73/100
Score

No Cookie Policy found

HIGH

GDPR requires clear information about cookie usage

Privacy policy may not be GDPR compliant

MEDIUM

Privacy policy lacks explicit GDPR compliance elements

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy0% confidence
Contact Information Found90% confidence
phone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

17/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

85/100
Score

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 include:spf.protection.outlook.com include:6756262.spf05.hubspotemail.net ~all
DNS Lookups:2/10
Policy:~all
DKIM Selectors Found
Selector:selector1(1296-bit rsa)
DMARC Details
Policy:quarantine
Aggregate Reports:dmarc_reports@analyticpartners.com

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

47/100
Score

Weak Protocols Supported

HIGH

Server supports weak protocols: TLSv1.1

Certificate Transparency Not Implemented

LOW

Certificate is not logged in Certificate Transparency logs

SSL Certificate Expires Within 90 Days

MEDIUM

SSL certificate expires in 74 days

Weak SSL Key Length

HIGH

SSL certificate uses 256-bit key, which is considered weak

Mixed Content Detected

MEDIUM

1 resources loaded over insecure HTTP

Partial SSL/TLS Assessment

LOW

Completed 3 of 4 security checks due to time constraints

Protocol Support

TLSv1.2TLSv1.3TLSv1.1

OCSP Status

OCSP Stapling Enabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

85/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

Domain Registration Details

Domain Age
25 years(mature)
Expiry Risk
low(191 days)
Protection Level
strongDNSSEC OFF

DNS Records

A Records:141.193.213.10, 141.193.213.11
Name Servers:
ns53.domaincontrol.com
ns54.domaincontrol.com
MX Records:
0: analyticpartners-com.mail.protection.outlook.com
SOA:Serial: 2025081500, TTL: 600s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:84ms

SPF Analysis

SPF Record:
v=spf1 include:spf.protection.outlook.com include:6756262.spf05.hubspotemail.net ~all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on WordPress using the Timber theme framework, integrating modern marketing and analytics tools including HubSpot, Google Analytics, Google Tag Manager, and Wistia for video content. Image optimization is handled by ShortPixel. The site is mobile responsive with good SEO meta tags and structured data (JSON-LD) for enhanced search engine understanding. Performance is moderate, with asynchronous loading of scripts and optimized images. Hosting is via GoDaddy.com, LLC as per WHOIS data. There is room for improvement in accessibility and security header implementation. Overall, the technical infrastructure supports a professional and scalable digital presence.
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