Is aplu.io Safe? Security Analysis for Aplu.io
Check if aplu.io is a scam or legitimate. Free security scan and reviews.
AI Summary
Aplu.io is a technology company specializing in web push notification services designed to help businesses engage their audiences effectively and instantly. The company offers a SaaS platform with features such as real-time analytics, automated scheduling, unlimited push notifications, and RSS feed integration. Positioned as a fast and affordable solution, Aplu.io targets startups, small businesses, bloggers, and developers, providing a free forever plan alongside paid options. The website demonstrates a professional and consistent brand presence with clear contact information and customer testimonials, indicating a trustworthy market position. Technically, the website employs modern web technologies including Bootstrap, jQuery, Firebase for push notifications, and integrates Google Analytics and Adsense for marketing and tracking. The site is hosted with Cloudflare DNS and uses HTTPS, ensuring secure communication. Performance and mobile optimization are good, though accessibility features are basic. SEO practices are well implemented with comprehensive meta tags and structured content. From a security perspective, the site benefits from HTTPS and domain registration protections but lacks DNSSEC and explicit security headers, which are recommended for enhanced security. No incident response or security policy pages are published, indicating room for improvement in transparency and compliance. Privacy compliance is basic; a privacy policy and terms of service are present, but no cookie consent mechanism is detected despite the use of tracking and advertising scripts. Overall, Aplu.io presents a solid business and technical foundation with good market credibility and user engagement features. Strategic enhancements in security policies, privacy compliance, and DNS security would strengthen its posture and trustworthiness further.
Detected Technologies
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
Aplu.io operates in the competitive web push notification market, leveraging a freemium SaaS model to attract startups and small businesses. Its competitive advantages include unlimited push notifications, real-time analytics, and easy integration with existing platforms. The company’s marketing emphasizes speed, reliability, and affordability, appealing to a broad audience including bloggers and developers. The presence of customer testimonials and active social media channels supports its growth and brand recognition. Revenue streams likely include subscription plans beyond the free tier. The company’s ecosystem includes partnerships with Firebase and Google services, enhancing its technical capabilities. Growth indicators include recent domain registration and active content marketing via blogs and videos. Strategic observations suggest focusing on expanding compliance and security transparency to build enterprise trust.
Extracted Contact Information
Marketing Intelligence Data
Email Addresses (1)
Phone Numbers (1)
Physical Addresses (1)
Security Posture Analysis
Comprehensive Security Assessment
The security maturity of Aplu.io is moderate. The website enforces HTTPS and uses domain registration protections such as clientDeleteProhibited status. However, the absence of DNSSEC and lack of visible security headers like Content-Security-Policy or X-Frame-Options represent gaps. No dedicated security or incident response policies are published, which limits transparency and preparedness perception. The use of third-party scripts (Firebase, Google Analytics, Adsense) introduces potential risk vectors that require ongoing monitoring. Privacy compliance is partial, with a privacy policy present but no cookie consent mechanism, which may expose the company to regulatory scrutiny. Overall, the security posture is functional but would benefit from enhanced DNS security, security headers, and published incident response procedures.
Strategic Recommendations
Priority Actions for Security Improvement
Enable DNSSEC on the domain to protect against DNS spoofing and improve overall DNS security.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
Aplu.io
Aplu.io provides web push notification services that enable businesses to instantly reach their audience, increase engagement, and improve user retention with features like real-time analytics, automated scheduling, unlimited domains, unlimited push notifications, and RSS feed integration.
good
consistent
Technical Stack
fast
good
basic
good
Security Assessment
- HTTPS enabled
- Domain status includes clientDeleteProhibited and other EPP protections
- Use of Cloudflare DNS
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is fully accessible with rich content and no blocking detected.
🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing Strict-Transport-Security header
HIGHForces HTTPS connections
Missing X-Frame-Options header
HIGHPrevents clickjacking attacks
Missing X-Content-Type-Options header
MEDIUMPrevents MIME type sniffing
Missing Content-Security-Policy header
HIGHControls resources the browser is allowed to load
Missing X-XSS-Protection header
MEDIUMLegacy XSS protection (deprecated but still recommended)
Missing Referrer-Policy header
LOWControls referrer information sent with requests
Missing Permissions-Policy header
MEDIUMControls browser features and APIs
Sensitive data may be cached
LOWCache-Control header should include "no-store" for sensitive pages
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Cookie Policy found
HIGHGDPR requires clear information about cookie usage
No Cookie Consent Banner found
HIGHGDPR requires explicit consent for non-essential cookies
No Data Protection Officer mentioned
LOWLarge organizations may need to designate a DPO under GDPR
Privacy policy may not be GDPR compliant
MEDIUMPrivacy policy lacks explicit GDPR compliance elements
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No security contact information
HIGHNIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
MEDIUMClear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
DMARC not enforcing
MEDIUMDMARC policy is set to "none"
No BIMI Record
LOWBIMI displays brand logos in email clients
No MTA-STS Policy
MEDIUMMTA-STS enforces TLS for email delivery
No TLS-RPT Record
LOWTLS-RPT provides reporting for email TLS issues
SPF Details
DKIM Selectors Found
DMARC Details
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
SSL Certificate Expires Within 90 Days
MEDIUMSSL certificate expires in 71 days
Weak SSL Key Length
HIGHSSL certificate uses 256-bit key, which is considered weak
Partial SSL/TLS Assessment
LOWCompleted 2 of 4 security checks due to time constraints
Certificate Details
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
CAA Records Not Configured
LOWCertificate Authority Authorization (CAA) records not found
DMARC Policy Set to None
LOWDMARC is configured but not enforcing any policy
Domain Registration Details
- •Privacy/proxy registration detected
DNS Records
DNSSEC Status
DNS Performance
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings