Is appsflyer.com Safe? Security Analysis for AppsFlyer Ltd
Check if appsflyer.com is a scam or legitimate. Free security scan and reviews.
AI Summary
AppsFlyer Ltd is a leading enterprise technology company founded in 2011, specializing in AI-powered unified marketing measurement and analytics. The company serves a global audience of marketers and product teams, providing comprehensive solutions including attribution, deep linking, fraud protection, and data collaboration. Their platform is recognized as a market leader, trusted by over 15,000 brands worldwide, and is supported by a strong brand presence and professional digital infrastructure. Technically, the website is built on WordPress with modern SEO and analytics tools such as Mixpanel, Google Tag Manager, and OneTrust for privacy compliance. The site is well-optimized for performance, mobile responsiveness, and accessibility, reflecting a mature digital presence. Security posture is strong with HTTPS enforced and privacy policies clearly presented, though some security headers and incident response details could be improved. The WHOIS data is unavailable, likely due to privacy protection, which is common for large enterprises but slightly reduces transparency. No blocking or WAF challenges were detected, allowing full content analysis. Overall, the website demonstrates a high level of professionalism, security awareness, and compliance suitable for an enterprise SaaS provider. Strategic recommendations include enhancing security header implementation, publishing vulnerability disclosure policies, and improving transparency around incident response and certifications to further strengthen trust and security posture.
Detected Technologies
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
AppsFlyer operates in the technology sector as a SaaS provider focused on marketing measurement and analytics. Their competitive advantage lies in AI-driven insights and a unified platform that integrates multiple marketing channels including mobile, web, CTV, and retail media. Revenue streams likely include subscription fees for platform access, premium features, and data collaboration services. The target customers are marketing and product teams in enterprises and large brands. The company has a broad partnership ecosystem with tech and media partners, agencies, and a partner marketplace. Growth indicators include a large customer base, industry recognition, and continuous product innovation. The company maintains a strong global presence with localized content and multilingual support.
Extracted Contact Information
Marketing Intelligence Data
Email Addresses (1)
Phone Numbers (1)
Physical Addresses (1)
Security Posture Analysis
Comprehensive Security Assessment
The security maturity of AppsFlyer's website is good, with HTTPS enforced and privacy compliance mechanisms such as cookie consent banners implemented via OneTrust. The site avoids exposing sensitive data and uses reputable analytics and marketing tools. However, explicit security headers like X-Frame-Options and X-Content-Type-Options are not clearly present, and there is no public vulnerability disclosure or security.txt file. Incident response contact information is not publicly available, which could be improved. The company demonstrates awareness of GDPR and privacy regulations, but further transparency and formal security certifications would enhance their security culture and compliance posture.
Strategic Recommendations
Priority Actions for Security Improvement
Implement and publish comprehensive HTTP security headers including X-Frame-Options and X-Content-Type-Options.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
AppsFlyer Ltd
AppsFlyer provides an AI-powered unified marketing measurement platform that delivers insights and automated actions to accelerate growth for marketers.
excellent
consistent
Technical Stack
fast
excellent
good
excellent
Security Assessment
- HTTPS enforced
- Cookie consent with OneTrust
- No exposed sensitive data in HTML
- Use of security and privacy related pages
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is fully accessible with rich content and no blocking detected.
🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing X-Frame-Options header
HIGHPrevents clickjacking attacks
Missing Content-Security-Policy header
HIGHControls resources the browser is allowed to load
Missing Permissions-Policy header
MEDIUMControls browser features and APIs
Sensitive data may be cached
LOWCache-Control header should include "no-store" for sensitive pages
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Cookie Policy found
HIGHGDPR requires clear information about cookie usage
No Cookie Consent Banner found
HIGHGDPR requires explicit consent for non-essential cookies
No Data Protection Officer mentioned
LOWLarge organizations may need to designate a DPO under GDPR
Privacy policy may not be GDPR compliant
MEDIUMPrivacy policy lacks explicit GDPR compliance elements
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No information security framework found
HIGHNIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
HIGHNIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No business continuity planning found
MEDIUMNIS2 emphasizes operational resilience and business continuity
No security contact information
HIGHNIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
MEDIUMClear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
No BIMI Record
LOWBIMI displays brand logos in email clients
No MTA-STS Policy
MEDIUMMTA-STS enforces TLS for email delivery
No TLS-RPT Record
LOWTLS-RPT provides reporting for email TLS issues
SPF Details
DKIM Selectors Found
DMARC Details
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
Weak Protocols Supported
HIGHServer supports weak protocols: TLSv1.1
Certificate Transparency Not Implemented
LOWCertificate is not logged in Certificate Transparency logs
Protocol Support
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
CAA Records Not Configured
LOWCertificate Authority Authorization (CAA) records not found
DNS Records
DNSSEC Status
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings