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Is bbbmarketplacetrust.org a Scam? Security Check Results - International Association of Better Business Bureaus, Inc. Reviews

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Is bbbmarketplacetrust.org Safe? Security Analysis for International Association of Better Business Bureaus, Inc.

Check if bbbmarketplacetrust.org is a scam or legitimate. Free security scan and reviews.

Non-profitUnited Statesmedium
jQueryGoogle Tag ManagerGoogle AnalyticsGravity FormsAddToAny sharing+1 more
Analyzed 9/5/2025Completed 9:50:03 AM
65
Security Score
MEDIUM RISK

AI Summary

The BBB Institute for Marketplace Trust is a non-profit educational foundation under the International Association of Better Business Bureaus, Inc., focused on building a trustworthy marketplace accessible to all consumers and businesses. It operates a network of 91 BBBs across North America and offers key services such as the BBB Scam Tracker, consumer education, and specialized initiatives for military and veterans. The organization is well-positioned in the non-profit sector with strong trust indicators including a Charity Navigator four-star rating and partnerships with major corporations. Technically, the website is built on WordPress and leverages modern web technologies including jQuery, Google Tag Manager, and Gravity Forms. Hosting appears to be on AWS infrastructure. The site demonstrates good mobile optimization, accessibility, and SEO practices, though performance is moderate. Analytics and tracking are implemented via Google Analytics and other tools, with moderate user tracking levels. From a security perspective, the site enforces HTTPS and uses reCAPTCHA v3 on forms, but lacks DNSSEC and some recommended security headers. There is no explicit published security or incident response policy, and no cookie consent mechanism was detected, which may impact GDPR compliance. The WHOIS data is consistent and legitimate, matching the organization's identity and domain age. Overall, the website is professional, trustworthy, and well-maintained with minor areas for improvement in security and privacy compliance to enhance user trust and regulatory adherence.

Detected Technologies

jQueryGoogle Tag ManagerGoogle AnalyticsGravity FormsAddToAny sharingSwiper.js

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

The BBB Institute operates as a trusted non-profit entity focused on consumer protection and marketplace trust. Its market positioning is strong due to its affiliation with the Better Business Bureau network and partnerships with major sponsors such as Amazon, Capital One, PayPal, and Walmart. The business model centers on educational outreach, scam prevention tools, and research publications. Revenue streams likely include sponsorships and donations. The target audience includes consumers, small businesses, and military communities. Growth indicators include expanding program reach and active engagement through newsletters and events. The partnership ecosystem is robust, supporting credibility and resource availability. Strategic observations highlight the organization's focus on data-driven program development and community impact.

Extracted Contact Information

Marketing Intelligence Data

Email Addresses (1)

I*****@iabbb.org

Security Posture Analysis

Comprehensive Security Assessment

The website demonstrates a mature security posture with HTTPS enforced and clientTransferProhibited domain status to prevent unauthorized transfers. Use of reCAPTCHA v3 on forms helps mitigate automated abuse. However, the absence of DNSSEC and security headers like Content-Security-Policy and Strict-Transport-Security represents areas for enhancement. No vulnerabilities or exposed sensitive data were detected. The lack of a published security or incident response policy may limit transparency and preparedness. Overall, the security posture is good but could be improved by adopting additional best practices and explicit policies.

Strategic Recommendations

Priority Actions for Security Improvement

1

Enable DNSSEC on the domain to enhance DNS security and prevent spoofing.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

International Association of Better Business Bureaus, Inc.

Description:

BBB Institute for Marketplace Trust (BBB Institute) seeks to build a trustworthy marketplace accessible for everyone by empowering consumers and businesses to avoid scams and succeed in the marketplace.

Key Services:
BBB Scam TrackerConsumer education programsMilitary & Veterans InitiativeSmall Business supportResearch and publications
Content Quality:

excellent

Branding:

consistent

Technical Stack

Technologies:
jQueryGoogle Tag ManagerGoogle AnalyticsGravity FormsAddToAny sharingSwiper.js
Frameworks:
WordPress
Platforms:
AWS (DNS via AWS Route 53)
Performance:

moderate

Mobile:

good

Accessibility:

good

SEO:

good

Security Assessment

Security Score:
85/100
Best Practices:
  • HTTPS enforced
  • ClientTransferProhibited domain status
  • Use of reCAPTCHA v3 on forms

Analytics & Tracking

Services:
Google AnalyticsGoogle Tag ManagerGauges
Tracking Level:moderate
Privacy Compliance:basic

Advertising & Marketing

Tracking Pixels:
Gauges
Marketing Tools:
AddToAny sharing
Transparency Level:basic

Website Quality Assessment

Design Quality:excellent
User Experience:excellent
Content Relevance:excellent
Navigation Clarity:excellent
Professionalism:excellent
Trustworthiness:high

Key Observations

1

Website is professionally designed and well-structured.

🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

70/100
Score

Missing Content-Security-Policy header

HIGH

Controls resources the browser is allowed to load

Weak X-XSS-Protection configuration

LOW

Current value: "1"

Weak Referrer-Policy configuration

LOW

Current value: "origin-when-cross-origin"

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

53/100
Score

No Cookie Policy found

HIGH

GDPR requires clear information about cookie usage

No Cookie Consent Banner found

HIGH

GDPR requires explicit consent for non-essential cookies

No Data Protection Officer mentioned

LOW

Large organizations may need to designate a DPO under GDPR

Privacy policy may not be GDPR compliant

MEDIUM

Privacy policy lacks explicit GDPR compliance elements

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy0% confidence
Contact Information Found90% confidence
emailphone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

17/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

85/100
Score

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 include:_spf.google.com include:aspmx.sailthru.com ~all
DNS Lookups:2/10
Policy:~all
DKIM Selectors Found
Selector:google(1296-bit rsa)
DMARC Details
Policy:reject
Subdomain Policy:none
Aggregate Reports:d@rua.agari.com
Forensic Reports:d@ruf.agari.com

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

42/100
Score

Weak Protocols Supported

HIGH

Server supports weak protocols: TLSv1.1

OCSP Stapling Not Enabled

LOW

OCSP stapling improves performance and privacy

Certificate Transparency Not Implemented

LOW

Certificate is not logged in Certificate Transparency logs

SSL Certificate Expires Within 90 Days

MEDIUM

SSL certificate expires in 42 days

Weak SSL Key Length

HIGH

SSL certificate uses 256-bit key, which is considered weak

Mixed Content Detected

MEDIUM

1 resources loaded over insecure HTTP

Partial SSL/TLS Assessment

LOW

Completed 3 of 4 security checks due to time constraints

Protocol Support

TLSv1.2TLSv1.3TLSv1.1

OCSP Status

OCSP Stapling Disabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

65/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

Domain Expires Soon

HIGH

Domain expires in 28 days

Domain Delete Lock Not Enabled

LOW

Domain can be deleted without additional verification

Domain Registration Details

Domain Age
10 years(mature)
Expiry Risk
high(27 days)
Protection Level
basicDNSSEC OFF

DNS Records

A Records:199.16.172.196, 199.16.173.165
Name Servers:
ns-1159.awsdns-16.orgWHOIS only
ns-1519.awsdns-61.orgDNS only
ns-1578.awsdns-05.co.uk
ns-250.awsdns-31.com
ns-872.awsdns-45.net
MX Records:
1: aspmx.l.google.com
5: alt1.aspmx.l.google.com
5: alt2.aspmx.l.google.com
10: alt3.aspmx.l.google.com
10: alt4.aspmx.l.google.com
SOA:Serial: 1, TTL: 86400s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:157ms

SPF Analysis

SPF Record:
v=spf1 include:_spf.google.com include:aspmx.sailthru.com ~all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on a WordPress CMS platform with a modern tech stack including jQuery, Google Tag Manager, and Gravity Forms. Hosting is likely on AWS infrastructure, indicated by DNS nameservers. The site uses Swiper.js for interactive elements and AddToAny for social sharing. Performance is moderate, with good mobile optimization and accessibility features. SEO is well addressed with proper meta tags and structured navigation. Technical debt appears low, but enabling DNSSEC and improving security headers would modernize the security posture. The site is well-maintained with opportunities for further optimization in performance and privacy compliance.
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