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Is bloomreach.com a Scam? Security Check Results - Bloomreach Reviews

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Is bloomreach.com Safe? Security Analysis for Bloomreach

Check if bloomreach.com is a scam or legitimate. Free security scan and reviews.

TechnologyN/aenterprise
Google Tag ManagerExponeaVidyardjQueryElementor+3 more
Analyzed 9/5/2025Completed 1:54:18 AM
64
Security Score
MEDIUM RISK

AI Summary

Bloomreach is an enterprise-level technology company specializing in AI-powered ecommerce personalization. Their platform unifies real-time customer and product data to deliver personalized shopping experiences that drive growth and revenue for ecommerce businesses. The website demonstrates a mature digital presence with modern technologies such as WordPress, Elementor, Google Tag Manager, and HubSpot forms, reflecting a high level of digital maturity. Security posture is strong with HTTPS enforced and no visible vulnerabilities, though explicit security headers and policies could be improved. Privacy compliance is well addressed with clear privacy and cookie policies and consent mechanisms. Overall, the website is professional, trustworthy, and well-optimized, though the lack of WHOIS transparency slightly reduces domain trustworthiness.

Detected Technologies

Google Tag ManagerExponeaVidyardjQueryElementorFont AwesomeLottieHubSpot Forms

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

Bloomreach operates in the technology and ecommerce sectors, targeting B2B clients seeking AI-driven personalization solutions. Their business model is SaaS-based, focusing on real-time data unification and AI to enhance ecommerce experiences. The company positions itself as a leader in ecommerce personalization, leveraging Loomi AI technology. The website content and structured data indicate a large enterprise with consistent branding and strong trust signals. The absence of direct contact emails or phone numbers suggests a controlled communication channel via contact forms. The company likely has a global or multi-regional presence given multilingual site versions. No parent or subsidiary information was found.

Security Posture Analysis

Comprehensive Security Assessment

The website uses HTTPS with good SSL configuration and employs secure forms via HubSpot. No exposed sensitive data or vulnerable libraries were detected. However, explicit security headers like Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options were not explicitly found in the HTML source, which could enhance security. There is no dedicated security policy or incident response information publicly available, which is a gap in transparency. No vulnerability disclosure or security.txt files were found. Overall, the security posture is solid but could benefit from enhanced security documentation and header implementation.

Strategic Recommendations

Priority Actions for Security Improvement

1

Implement and verify comprehensive security headers including CSP, X-Frame-Options, and X-Content-Type-Options.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Bloomreach

Description:

We unify real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the ecommerce experience becomes limitless, continuously reflecting a changing customer as they shop. With the scale of AI, this creates endless new paths to purchase, greater profitability, and fast business growth.

Key Services:
Real-time personalizationCustomer and product data unificationAI-powered ecommerce experience enhancement
Content Quality:

excellent

Branding:

consistent

Technical Stack

Technologies:
Google Tag ManagerExponeaVidyardjQueryElementorFont AwesomeLottieHubSpot Forms
Frameworks:
WordPressElementor
Platforms:
WordPress CMS
Performance:

fast

Mobile:

excellent

Accessibility:

good

SEO:

excellent

Security Assessment

Security Score:
85/100
Best Practices:
  • HTTPS enforced
  • No exposed sensitive data in HTML
  • Use of secure forms with HubSpot
  • No visible vulnerable libraries

Analytics & Tracking

Services:
Google Analytics (via GTM)Exponea
Tracking Level:moderate
Privacy Compliance:good

Advertising & Marketing

Tracking Pixels:
Exponea
Marketing Tools:
HubSpot FormsVidyard
Transparency Level:good

Website Quality Assessment

Design Quality:excellent
User Experience:excellent
Content Relevance:excellent
Navigation Clarity:excellent
Professionalism:excellent
Trustworthiness:high

Key Observations

1

Website is fully accessible with no blocking or WAF challenges.

🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

40/100
Score

Missing Strict-Transport-Security header

HIGH

Forces HTTPS connections

Missing Content-Security-Policy header

HIGH

Controls resources the browser is allowed to load

Missing X-XSS-Protection header

MEDIUM

Legacy XSS protection (deprecated but still recommended)

Missing Referrer-Policy header

LOW

Controls referrer information sent with requests

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

73/100
Score

No Cookie Consent Banner found

HIGH

GDPR requires explicit consent for non-essential cookies

Privacy policy may not be GDPR compliant

MEDIUM

Privacy policy lacks explicit GDPR compliance elements

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy85% confidence
Contact Information Found90% confidence
emailphone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

2/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

Critical sector without clear security compliance

HIGH

Detected sectors: energy, transport, banking, health, digital

📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

72/100
Score

Complex SPF record

LOW

Too many include statements can cause lookup limits

DMARC not enforcing

MEDIUM

DMARC policy is set to "none"

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 ip4:69.72.40.93/32 ip4:50.23.218.215/32 ip4:69.72.40.94/32 ip4:69.72.40.95/32 ip4:69.72.47.205/32 ip4:185.250.239.148/32 ip4:185.250.239.168/32 include:7227558.spf01.hubspotemail.net include:spf.mandrillapp.com include:_spf.google.com include:_spf.salesforce.com include:stspg-customer.com include:mail.zendesk.com ~all
DNS Lookups:6/10
Policy:~all
DKIM Selectors Found
Selector:google(1296-bit rsa)
Selector:selector1(1296-bit rsa)
Selector:s1(1296-bit rsa)
DMARC Details
Policy:none
Aggregate Reports:dmarc@bloomreach.com

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

57/100
Score

Weak Protocols Supported

HIGH

Server supports weak protocols: TLSv1.1

Certificate Transparency Not Implemented

LOW

Certificate is not logged in Certificate Transparency logs

SSL Certificate Expires Within 90 Days

MEDIUM

SSL certificate expires in 37 days

Weak SSL Key Length

HIGH

SSL certificate uses 256-bit key, which is considered weak

Partial SSL/TLS Assessment

LOW

Completed 3 of 4 security checks due to time constraints

Protocol Support

TLSv1.3TLSv1.2TLSv1.1

OCSP Status

OCSP Stapling Enabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

80/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

DMARC Policy Set to None

LOW

DMARC is configured but not enforcing any policy

Domain Registration Details

Domain Age
16 years(mature)
Expiry Risk
low(151 days)
Protection Level
strongDNSSEC OFF

DNS Records

A Records:162.159.134.42
Name Servers:
a1-233.akam.net
a12-66.akam.net
a13-67.akam.net
a18-64.akam.net
a26-65.akam.net
a9-66.akam.net
MX Records:
50: aspmx3.googlemail.com
50: aspmx2.googlemail.com
30: alt1.aspmx.l.google.com
20: aspmx.l.google.com
30: alt2.aspmx.l.google.com
SOA:Serial: 1564404191, TTL: 7200s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:91ms

SPF Analysis

SPF Record:
v=spf1 ip4:69.72.40.93/32 ip4:50.23.218.215/32 ip4:69.72.40.94/32 ip4:69.72.40.95/32 ip4:69.72.47.205/32 ip4:185.250.239.148/32 ip4:185.250.239.168/32 include:7227558.spf01.hubspotemail.net include:spf.mandrillapp.com include:_spf.google.com include:_spf.salesforce.com include:stspg-customer.com include:mail.zendesk.com ~all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on WordPress CMS with Elementor page builder, leveraging modern JavaScript libraries such as jQuery and Lottie for animations. It integrates marketing and analytics tools including Google Tag Manager, Exponea, and Vidyard for video content. HubSpot forms are used for lead capture, indicating a mature marketing automation setup. The site is well-optimized for performance and mobile responsiveness, with good SEO practices including meta tags, Open Graph, and structured data. No hosting provider details were explicitly found. The technical infrastructure supports a fast, accessible, and user-friendly experience with room for security header enhancements.
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