Is blueshift.com Safe? Security Analysis for Blueshift
Check if blueshift.com is a scam or legitimate. Free security scan and reviews.
AI Summary
Blueshift is a mature technology company founded in 1994, specializing in AI-powered customer engagement and marketing automation. Their platform integrates a Customer Data Platform, AI-driven decisioning, and cross-channel marketing capabilities to deliver personalized campaigns at scale. The company targets marketers and enterprises across various sectors including retail, finance, healthcare, and education. Technically, the website is built on WordPress, hosted on AWS, and leverages modern analytics and marketing tools such as HubSpot, Segment, and Google Tag Manager. The site is well-optimized for SEO, mobile, and accessibility, with excellent content quality and professional branding. Security posture is strong with HTTPS, domain locks, and no exposed sensitive data, though DNSSEC is not enabled and explicit incident response policies are absent. Overall, the website reflects a high level of digital maturity and business credibility, with extensive use of third-party integrations and tracking for marketing and analytics purposes.
Detected Technologies
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
Blueshift holds a strong market position as a unified platform provider combining AI, CDP, and marketing automation. Their business model is SaaS-based, focusing on delivering scalable, personalized marketing solutions. The company demonstrates competitive advantages through AI-powered agents, assistants, and predictors, and a broad partner ecosystem including Snowflake, Shopify, Salesforce, and Magento. Customer testimonials and case studies indicate successful deployments in demanding global brands. The platform supports multiple marketing channels and integrates with numerous cloud apps, indicating a robust and flexible offering. Growth indicators include active marketing campaigns, extensive resource libraries, and training sessions. Strategic observations suggest a focus on innovation in AI-driven marketing and customer data unification.
Extracted Contact Information
Marketing Intelligence Data
Email Addresses (1)
Security Posture Analysis
Comprehensive Security Assessment
The security maturity level of Blueshift's website is good, with HTTPS enforced and domain status locks preventing unauthorized transfers or deletions. No critical vulnerabilities or exposed sensitive data were detected in the HTML content. However, DNSSEC is not enabled, which could be improved to enhance DNS security. The absence of explicit incident response and vulnerability disclosure policies limits transparency in security governance. The use of multiple third-party scripts and tracking pixels introduces potential risk vectors that require ongoing monitoring. Compliance with GDPR is indicated by privacy and cookie policies with consent mechanisms. Overall, the security posture supports business operations but could benefit from enhanced DNS security and formalized incident response documentation.
Strategic Recommendations
Priority Actions for Security Improvement
Enable DNSSEC to strengthen DNS security and prevent spoofing.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
Blueshift
Blueshift provides an AI-powered customer engagement platform that combines Customer Data Platform (CDP), AI-driven decisioning, and cross-channel marketing automation to deliver personalized campaigns at scale.
excellent
consistent
Technical Stack
fast
excellent
good
excellent
Security Assessment
- HTTPS enforced
- Domain locked with clientDeleteProhibited and clientTransferProhibited
- Use of security plugins and scripts
- No exposed sensitive data in HTML
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is fully accessible with rich content and interactive elements.
🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing X-XSS-Protection header
MEDIUMLegacy XSS protection (deprecated but still recommended)
Sensitive data may be cached
LOWCache-Control header should include "no-store" for sensitive pages
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Cookie Policy found
HIGHGDPR requires clear information about cookie usage
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No information security framework found
HIGHNIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
HIGHNIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No business continuity planning found
MEDIUMNIS2 emphasizes operational resilience and business continuity
No security contact information
HIGHNIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
MEDIUMClear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
Complex SPF record
LOWToo many include statements can cause lookup limits
No BIMI Record
LOWBIMI displays brand logos in email clients
No MTA-STS Policy
MEDIUMMTA-STS enforces TLS for email delivery
No TLS-RPT Record
LOWTLS-RPT provides reporting for email TLS issues
SPF Details
DKIM Selectors Found
DMARC Details
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
Weak Protocols Supported
HIGHServer supports weak protocols: TLSv1.1
OCSP Stapling Not Enabled
LOWOCSP stapling improves performance and privacy
Certificate Transparency Not Implemented
LOWCertificate is not logged in Certificate Transparency logs
SSL Certificate Expires Within 90 Days
MEDIUMSSL certificate expires in 34 days
Weak SSL Key Length
HIGHSSL certificate uses 256-bit key, which is considered weak
Partial SSL/TLS Assessment
LOWCompleted 3 of 4 security checks due to time constraints
Protocol Support
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
CAA Records Not Configured
LOWCertificate Authority Authorization (CAA) records not found
DNS Records
DNSSEC Status
DNS Performance
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings