Is buzzfeed.com Safe? Security Analysis for BuzzFeed, Inc.
Check if buzzfeed.com is a scam or legitimate. Free security scan and reviews.
AI Summary
BuzzFeed, Inc. is a leading digital media and entertainment company providing a wide range of content including breaking news, quizzes, videos, celebrity news, and recipes. The website targets a general audience interested in trending and shareable content. BuzzFeed operates primarily on an advertising-based business model, leveraging extensive ad networks and tracking technologies to monetize its content. The company holds a strong market position as a popular media outlet with consistent branding and high-quality content. Technically, the website employs modern web technologies such as React, Google Tag Manager, and Google Analytics, ensuring good mobile optimization and user experience. The site uses HTTPS and asynchronous loading of scripts to enhance performance. However, some security best practices like security headers and explicit privacy and cookie policies are not evident in the provided content, indicating room for improvement in compliance and security posture. From a security perspective, the site shows a good baseline with HTTPS and no visible vulnerabilities or exposed sensitive data. The absence of WHOIS data and domain registration details reduces trust slightly but does not undermine the legitimacy of the site given its public presence and branding. No WAF or blocking mechanisms were detected, allowing full content access. Overall, BuzzFeed.com presents as a professional, trustworthy media website with excellent content quality and user experience. Strategic improvements in privacy compliance, security headers, and transparency around incident response and vulnerability disclosure would further strengthen its security posture and user trust.
Detected Technologies
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
BuzzFeed operates in the media sector with a large-scale digital presence. Its competitive advantage lies in its viral content strategy, diverse content offerings, and strong social media integration. Revenue streams are primarily advertising-based, supported by partnerships with major ad networks like Amazon Ads and Google. The target customer segment is broad, encompassing general internet users interested in news and entertainment. Growth indicators include extensive use of tracking and marketing tools, suggesting a mature digital marketing strategy. The partnership ecosystem includes major advertising and analytics providers, but no direct business partner domains were identified in the provided data. The company maintains consistent branding and high content quality, reinforcing its market position.
Security Posture Analysis
Comprehensive Security Assessment
The website demonstrates a moderate to good security maturity level with HTTPS enabled and no visible sensitive data exposure. However, the lack of security headers such as Content-Security-Policy and absence of a published security policy or incident response contact reduces its security maturity. Compliance with GDPR and cookie consent mechanisms appears minimal or undocumented in the provided content. No vulnerability disclosure or security.txt files were found, indicating limited transparency in security practices. The site does not show signs of malware or phishing. Overall, the security posture is adequate for a media company but could benefit from enhanced security controls and compliance documentation.
Strategic Recommendations
Priority Actions for Security Improvement
Implement and enforce security headers including Content-Security-Policy, X-Frame-Options, and X-XSS-Protection to mitigate common web attacks.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
BuzzFeed, Inc.
BuzzFeed has breaking news, vital journalism, quizzes, videos, celeb news, Tasty food videos, recipes, DIY hacks, and all the trending buzz you’ll want to share with your friends.
excellent
consistent
Technical Stack
moderate
excellent
good
good
Security Assessment
- HTTPS enabled
- Use of Google Tag Manager and Analytics with async loading
- No exposed sensitive data in HTML
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is fully accessible with rich content and no blocking detected.
🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing X-Content-Type-Options header
MEDIUMPrevents MIME type sniffing
Missing X-XSS-Protection header
MEDIUMLegacy XSS protection (deprecated but still recommended)
Missing Referrer-Policy header
LOWControls referrer information sent with requests
Missing Permissions-Policy header
MEDIUMControls browser features and APIs
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Cookie Policy found
HIGHGDPR requires clear information about cookie usage
No Cookie Consent Banner found
HIGHGDPR requires explicit consent for non-essential cookies
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No information security framework found
HIGHNIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
HIGHNIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No security contact information
HIGHNIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
MEDIUMClear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
No BIMI Record
LOWBIMI displays brand logos in email clients
No MTA-STS Policy
MEDIUMMTA-STS enforces TLS for email delivery
No TLS-RPT Record
LOWTLS-RPT provides reporting for email TLS issues
SPF Details
DKIM Selectors Found
DMARC Details
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
Weak Protocols Supported
HIGHServer supports weak protocols: TLSv1.1
Certificate Transparency Not Implemented
LOWCertificate is not logged in Certificate Transparency logs
Partial SSL/TLS Assessment
LOWCompleted 3 of 4 security checks due to time constraints
Protocol Support
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
CAA Records Not Configured
LOWCertificate Authority Authorization (CAA) records not found
DNS Records
DNSSEC Status
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings