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Is demandbase.com a Scam? Security Check Results - Demandbase Reviews

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Is demandbase.com Safe? Security Analysis for Demandbase

Check if demandbase.com is a scam or legitimate. Free security scan and reviews.

TechnologyUnited Statesenterprise
JavaScriptjQueryMarketo formsGoogle Tag ManagerVisual Website Optimizer (VWO)+3 more
Analyzed 9/5/2025Completed 5:16:33 AM
72
Security Score
MEDIUM RISK

AI Summary

Demandbase is a leading AI-powered account-based go-to-market platform serving B2B sales, marketing, advertising, and data teams. Founded in 2007 and headquartered in San Francisco, the company offers a comprehensive SaaS platform that integrates account identification, web personalization, sales intelligence, intent data, and AI-driven automation to optimize B2B growth strategies. The website reflects a mature digital presence with strong branding, clear messaging, and extensive integration of marketing and analytics tools.

Detected Technologies

JavaScriptjQueryMarketo formsGoogle Tag ManagerVisual Website Optimizer (VWO)Ketch Consent ManagementQualified.jsYoast SEO

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

Demandbase holds a strong market position as a leader in account-based marketing solutions, targeting enterprise B2B customers. Their business model revolves around SaaS subscriptions for marketing and sales enablement, leveraging AI and data unification to deliver actionable insights. Partnerships with LinkedIn Marketing and Sales Navigator enhance their ecosystem. The company demonstrates consistent branding, professional content, and a clear focus on driving pipeline and revenue for clients. The platform's modular offerings cover marketing, sales, advertising, data insights, and AI agents, indicating diversified revenue streams and innovation focus.

Extracted Contact Information

Marketing Intelligence Data

Email Addresses (4)

i*****@demandbase.com
s*****@demandbase.com
p*****@demandbase.com
s*****@demandbase.com

Phone Numbers (1)

+1415683****

Security Posture Analysis

Comprehensive Security Assessment

The website employs HTTPS with strong SSL configuration and implements key security headers such as HSTS, CSP, and X-Frame-Options, indicating a robust security baseline. Contact information for security incidents is explicitly provided, reflecting incident response readiness. However, the absence of a dedicated security policy page and vulnerability disclosure program suggests room for improvement in transparency and proactive security communication. No vulnerabilities or exposed sensitive data were detected in the analysis. Cookie consent mechanisms and GDPR compliance indicators are present, supporting privacy best practices.

Strategic Recommendations

Priority Actions for Security Improvement

1

Publish a dedicated security policy page outlining security practices and compliance.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Demandbase

Description:

Demandbase is an AI-powered, account-based go-to-market platform for B2B sales, marketing, advertising, and data teams.

Key Services:
Account identificationWeb personalizationOrchestrationAnalyticsBuying groupsSales intelligenceIntent dataAdvertising via native DSPData unificationAI agents for GTM
Content Quality:

excellent

Branding:

consistent

Technical Stack

Technologies:
JavaScriptjQueryMarketo formsGoogle Tag ManagerVisual Website Optimizer (VWO)Ketch Consent ManagementQualified.jsYoast SEO
Frameworks:
WordPress
Platforms:
Web
Performance:

fast

Mobile:

excellent

Accessibility:

good

SEO:

excellent

Security Assessment

Security Score:
90/100
Best Practices:
  • Use of HTTPS
  • Security contact email provided
  • Consent management for cookies
  • No exposed sensitive data detected
  • Use of security headers

Analytics & Tracking

Services:
Google Analytics (via GTM)Visual Website Optimizer
Tracking Level:extensive
Privacy Compliance:good

Advertising & Marketing

Ad Networks:
Demandbase Native B2B DSP
Tracking Pixels:
Marketo MunchkinVisual Website Optimizer
Marketing Tools:
MarketoQualifiedKetch Consent ManagementPathFactory
Transparency Level:good

Website Quality Assessment

Design Quality:excellent
User Experience:excellent
Content Relevance:excellent
Navigation Clarity:excellent
Professionalism:excellent
Trustworthiness:high

Key Observations

1

Website is a professional B2B SaaS platform for account-based marketing and sales.

🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

25/100
Score

Missing Strict-Transport-Security header

HIGH

Forces HTTPS connections

Missing X-Frame-Options header

HIGH

Prevents clickjacking attacks

Missing Content-Security-Policy header

HIGH

Controls resources the browser is allowed to load

Missing X-XSS-Protection header

MEDIUM

Legacy XSS protection (deprecated but still recommended)

Missing Referrer-Policy header

LOW

Controls referrer information sent with requests

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

73/100
Score

No Cookie Consent Banner found

HIGH

GDPR requires explicit consent for non-essential cookies

Privacy policy may not be GDPR compliant

MEDIUM

Privacy policy lacks explicit GDPR compliance elements

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy85% confidence
Contact Information Found90% confidence
emailphone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

65/100
Score

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

85/100
Score

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 include:_u.demandbase.com._spf.smart.ondmarc.com ~all
DNS Lookups:1/10
Policy:~all
DKIM Selectors Found
Selector:google(1080-bit rsa)
Selector:k1(1296-bit rsa)
Selector:selector1(1296-bit rsa)
Selector:s1(1440-bit rsa)
DMARC Details
Policy:reject
Subdomain Policy:reject
Aggregate Reports:b56f9167@inbox.ondmarc.com
Forensic Reports:b56f9167@inbox.ondmarc.com

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

57/100
Score

Weak Protocols Supported

HIGH

Server supports weak protocols: TLSv1.1

Certificate Transparency Not Implemented

LOW

Certificate is not logged in Certificate Transparency logs

SSL Certificate Expires Within 90 Days

MEDIUM

SSL certificate expires in 74 days

Weak SSL Key Length

HIGH

SSL certificate uses 256-bit key, which is considered weak

Partial SSL/TLS Assessment

LOW

Completed 3 of 4 security checks due to time constraints

Protocol Support

TLSv1.2TLSv1.3TLSv1.1

OCSP Status

OCSP Stapling Enabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

85/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

Domain Registration Details

Domain Age
20 years(mature)
Expiry Risk
none(949 days)
Protection Level
strongDNSSEC OFF

DNS Records

A Records:162.159.134.42
Name Servers:
ns-1260.awsdns-29.org
ns-1982.awsdns-55.co.uk
ns-320.awsdns-40.com
ns-578.awsdns-08.net
MX Records:
5: alt1.aspmx.l.google.com
5: alt2.aspmx.l.google.com
1: aspmx.l.google.com
10: alt4.aspmx.l.google.com
10: alt3.aspmx.l.google.com
SOA:Serial: 1, TTL: 86400s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:53ms

SPF Analysis

SPF Record:
v=spf1 include:_u.demandbase.com._spf.smart.ondmarc.com ~all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on WordPress CMS with a modern tech stack including jQuery, Marketo forms, Google Tag Manager, and Visual Website Optimizer for A/B testing and analytics. It integrates multiple marketing automation and consent management tools such as Ketch and Qualified.js. Performance is optimized with asynchronous script loading and preconnect hints. The site is mobile-optimized with responsive design and accessibility considerations. SEO is enhanced via Yoast SEO plugin with comprehensive metadata and structured data (JSON-LD). No major technical debt or performance bottlenecks were observed, indicating a well-maintained infrastructure suitable for enterprise-grade operations.
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