
Is dm.de Safe? Security Analysis for dm-drogerie markt
Check if dm.de is a scam or legitimate. Free security scan and reviews.

AI Summary
dm-drogerie markt operates a large retail business focused on drugstore products including cosmetics, health, baby, household, and lifestyle goods. The company offers a robust online shopping platform with features such as express pickup, express delivery, and integration with the PAYBACK loyalty program. The website is professionally designed, mobile-optimized, and provides a rich user experience with clear navigation and comprehensive content. Technically, the site uses modern web technologies and asynchronous script loading to enhance performance. However, explicit privacy and cookie policies were not detected in the provided content, which is a compliance gap. Security posture lacks visible security headers and incident response contact information, indicating room for improvement. WHOIS data confirms domain legitimacy and consistency with the brand. Overall, the site is trustworthy and well-positioned in the retail market but should enhance privacy and security disclosures to improve compliance and user trust.
Detected Technologies
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
dm-drogerie markt is a leading retail chain in Germany with a strong online presence. Its business model combines physical stores with e-commerce, targeting general consumers seeking drugstore and lifestyle products. The company leverages partnerships such as PAYBACK for customer loyalty and offers value-added services like express pickup and digital coupons. The website reflects a mature digital strategy with multi-country support and localized content. The absence of explicit privacy and security policies may impact regulatory compliance and customer confidence. The company’s market position is strong, supported by consistent branding and extensive product offerings.
Extracted Contact Information
Marketing Intelligence Data
Email Addresses (1)
Security Posture Analysis
Comprehensive Security Assessment
The website uses HTTPS and modern web technologies but lacks visible security headers such as Content-Security-Policy and X-Frame-Options in the provided data. No security or incident response policies or contacts were found, which could hinder effective vulnerability management and incident handling. The presence of third-party tracking scripts indicates moderate user tracking, necessitating clear privacy disclosures. No vulnerabilities or exposed sensitive data were detected in the content. Overall, the security posture is moderate but requires enhancements in policy transparency and technical security controls.
Strategic Recommendations
Priority Actions for Security Improvement
Publish comprehensive privacy and cookie policies with clear GDPR compliance statements.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
dm-drogerie markt
dm-drogerie markt is a retail company operating an online shop offering over 1,000 brands and 20,000 products including cosmetics, health, nutrition, baby & child products, household items, and more. They provide services such as online ordering with express pickup, free shipping over 59€, PAYBACK points, and digital coupons via their app.
excellent
consistent
Technical Stack
moderate
excellent
good
good
Security Assessment
0Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is fully accessible with rich content and no blocking detected.
🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing X-Frame-Options header
HIGHPrevents clickjacking attacks
Weak X-XSS-Protection configuration
LOWCurrent value: "0"
Missing Permissions-Policy header
MEDIUMControls browser features and APIs
Sensitive data may be cached
LOWCache-Control header should include "no-store" for sensitive pages
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Cookie Policy found
HIGHGDPR requires clear information about cookie usage
No Cookie Consent Banner found
HIGHGDPR requires explicit consent for non-essential cookies
No Data Protection Officer mentioned
LOWLarge organizations may need to designate a DPO under GDPR
Privacy policy may not be GDPR compliant
MEDIUMPrivacy policy lacks explicit GDPR compliance elements
EU business without adequate privacy measures
CRITICALEU businesses are subject to strict GDPR requirements
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No information security framework found
HIGHNIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
HIGHNIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No business continuity planning found
MEDIUMNIS2 emphasizes operational resilience and business continuity
No security contact information
HIGHNIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
MEDIUMClear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
Critical sector without clear security compliance
HIGHDetected sectors: energy, transport, banking, digital
📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
No DKIM record found
MEDIUMDKIM adds cryptographic signatures to emails
Strict DMARC Alignment
LOWStrict alignment may cause legitimate emails to fail
SPF Details
DMARC Details
MTA-STS Details
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
Weak Protocols Supported
HIGHServer supports weak protocols: TLSv1.1
OCSP Stapling Not Enabled
LOWOCSP stapling improves performance and privacy
Certificate Transparency Not Implemented
LOWCertificate is not logged in Certificate Transparency logs
SSL Certificate Expires Within 90 Days
MEDIUMSSL certificate expires in 45 days
Partial SSL/TLS Assessment
LOWCompleted 3 of 4 security checks due to time constraints
Protocol Support
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
Domain Transfer Lock Not Enabled
MEDIUMDomain can be transferred without authorization
Domain Delete Lock Not Enabled
LOWDomain can be deleted without additional verification
Domain Registration Details
- •No domain protection locks enabled
DNS Records
DNSSEC Status
DNS Performance
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings