Is etrusted.com Safe? Security Analysis for Trusted Shops
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AI Summary
Trusted Shops is a leading European B2B service provider specializing in trust solutions for online shops, including customer reviews, trustmarks, reputation management, and legal services. The website is professionally designed, targeting German-speaking e-commerce businesses and leveraging a mature digital marketing infrastructure based on HubSpot CMS and integrated analytics tools such as Hotjar and Google Tag Manager. The technical infrastructure is hosted on Amazon AWS, ensuring reliable performance and scalability. Security posture is generally good with HTTPS enabled and use of modern tracking and consent management scripts; however, explicit security headers and privacy policies are not clearly visible, representing areas for improvement. Overall, the website presents a high level of business credibility and trustworthiness, with no indications of blocking or WAF interference.
Detected Technologies
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
Trusted Shops holds a strong market position as a trusted provider of e-commerce trust and review services across Europe, serving over 45 million online shoppers. Their business model focuses on enabling online shops to build customer trust, increase traffic, and improve conversion rates through verified customer feedback and trustmarks. The company offers a comprehensive suite of services including reputation management, product reviews, sentiment analysis, and legal advisory. The website's multilingual presence and integration with major marketing and analytics platforms indicate a well-established partnership ecosystem and a strategic focus on digital growth. The absence of direct contact details on the main site suggests a possible reliance on customer portals or support centers hosted on related domains.
Security Posture Analysis
Comprehensive Security Assessment
The website demonstrates a moderate to strong security posture with HTTPS enforced and integration of consent management via Usercentrics. The use of HubSpot and Hotjar scripts is standard for marketing and analytics but requires careful management to ensure privacy compliance. The lack of visible security headers such as Content Security Policy (CSP), HSTS, and X-Frame-Options is a notable gap. No vulnerabilities or exposed sensitive data were detected in the HTML content. The absence of a published security policy or incident response contact channels limits transparency and readiness for security incidents. Updating legacy libraries like jQuery 1.11.2 would reduce potential attack vectors. Overall, the security posture is adequate but could be enhanced by adopting best practices and publishing relevant policies.
Strategic Recommendations
Priority Actions for Security Improvement
Publish comprehensive privacy and cookie policies prominently on the website to improve GDPR compliance and user trust.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
Trusted Shops
Die Trusted Shops Lösungen helfen Online-Shops Vertrauen aufzubauen, um Traffic zu steigern, Konversionen zu erhöhen und die Kundenbindung zu stärken.
excellent
consistent
Technical Stack
moderate
good
basic
good
Security Assessment
- HTTPS enabled
- Use of Google Tag Manager and Hotjar with async loading
- Facebook domain verification meta tag
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is fully accessible with no blocking or WAF challenge.
🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing X-Frame-Options header
HIGHPrevents clickjacking attacks
Missing X-Content-Type-Options header
MEDIUMPrevents MIME type sniffing
Missing X-XSS-Protection header
MEDIUMLegacy XSS protection (deprecated but still recommended)
Weak Referrer-Policy configuration
LOWCurrent value: "no-referrer-when-downgrade"
Missing Permissions-Policy header
MEDIUMControls browser features and APIs
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
Privacy policy may not be GDPR compliant
MEDIUMPrivacy policy lacks explicit GDPR compliance elements
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No information security framework found
HIGHNIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
HIGHNIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No business continuity planning found
MEDIUMNIS2 emphasizes operational resilience and business continuity
No security contact information
HIGHNIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
MEDIUMClear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
No BIMI Record
LOWBIMI displays brand logos in email clients
No MTA-STS Policy
MEDIUMMTA-STS enforces TLS for email delivery
No TLS-RPT Record
LOWTLS-RPT provides reporting for email TLS issues
SPF Details
DKIM Selectors Found
DMARC Details
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
SSL Certificate Expires Within 90 Days
MEDIUMSSL certificate expires in 56 days
Weak SSL Key Length
HIGHSSL certificate uses 256-bit key, which is considered weak
Partial SSL/TLS Assessment
LOWCompleted 2 of 4 security checks due to time constraints
Certificate Details
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
CAA Records Not Configured
LOWCertificate Authority Authorization (CAA) records not found
Domain Transfer Lock Not Enabled
MEDIUMDomain can be transferred without authorization
Domain Delete Lock Not Enabled
LOWDomain can be deleted without additional verification
Domain Registration Details
- •No domain protection locks enabled
DNS Records
DNSSEC Status
DNS Performance
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings
Additional Findings
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