Is leadfeeder.com Safe? Security Analysis for Leadfeeder
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AI Summary
Leadfeeder is a Helsinki-based startup founded in 2013 specializing in B2B lead generation software. The company offers a SaaS platform that identifies B2B companies visiting client websites, providing insights into buyer intent data to help convert visitors into high-value leads. Their market position is that of an innovative startup focused on improving lead conversion efficiency for businesses. The website reflects a professional and consistent brand image with clear messaging targeted at B2B companies seeking lead generation solutions. Technically, the website employs modern analytics and marketing tools such as Google Tag Manager, Dreamdata Analytics, and Visual Website Optimizer, indicating a mature digital infrastructure. Performance and mobile optimization are good, though accessibility features are basic. Security posture is solid with HTTPS enforced and cookie consent mechanisms in place, but lacks explicit security headers and published security policies. Privacy compliance is partial, with no visible privacy or cookie policies in the HTML content. The absence of WHOIS data reduces domain trustworthiness, though the website content and structured data support legitimacy. Overall, the website is professional and functional but would benefit from enhanced transparency and security disclosures.
Detected Technologies
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
Leadfeeder operates in the technology sector providing essential lead generation services to B2B clients. Their business model is subscription-based SaaS with a free trial to attract users. The company leverages buyer intent data to differentiate itself in a competitive market. Their target customers are B2B companies looking to identify and convert website visitors into leads. The company maintains an active social media presence and uses advanced analytics tools to optimize marketing efforts. Growth indicators include ongoing A/B testing and analytics integration. No parent or subsidiary companies are identified. The company’s operations appear focused and specialized, with consistent branding and clear service offerings.
Extracted Contact Information
Marketing Intelligence Data
Email Addresses (1)
Phone Numbers (1)
Physical Addresses (1)
Security Posture Analysis
Comprehensive Security Assessment
The website enforces HTTPS and uses reputable analytics and marketing platforms, which is positive for security. However, no explicit security headers such as Content-Security-Policy or X-Content-Type-Options were detected in the provided data. There is no visible security policy or incident response information published on the site. No vulnerability disclosure or security.txt file was found. Cookie consent is managed via CookieHub, indicating some GDPR compliance efforts. The lack of WHOIS transparency and absence of published privacy and security policies represent compliance and trust gaps. Overall, the security posture is moderate but could be improved by publishing security policies, adding security headers, and providing incident response contacts.
Strategic Recommendations
Priority Actions for Security Improvement
Publish a comprehensive privacy policy and cookie policy prominently on the website to improve GDPR compliance and user trust.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
Leadfeeder
Leadfeeder is a Helsinki-based startup committed to changing the way you think about buyer intent data. If you're tired of missing out on great leads — or wasting time on leads that don't convert— we can help.
good
consistent
Technical Stack
moderate
good
basic
good
Security Assessment
- HTTPS enforced
- Use of Google Tag Manager for controlled script loading
- Cookie consent management via CookieHub
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is accessible with full content
🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings