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Is lifefitness.com a Scam? Security Check Results - Life Fitness Reviews

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Is lifefitness.com Safe? Security Analysis for Life Fitness

Check if lifefitness.com is a scam or legitimate. Free security scan and reviews.

HospitalityUnited Statesenterprise
Google Tag ManagerUsercentrics Consent ManagementSwiper CarouselGoogle Fonts (Montserrat)HTML5+1 more
Analyzed 10/3/2025Completed 4:19:06 PM
63
Security Score
MEDIUM RISK

AI Summary

Life Fitness is a global enterprise specializing in commercial and home fitness equipment, serving diverse markets including health clubs, hospitality, education, and corporate wellness. The company offers a comprehensive product catalog and digital fitness solutions, positioning itself as a one-stop partner for fitness facility needs. The website demonstrates a high level of professionalism, with multi-language support, rich content, and strong branding consistency. Technically, the site uses modern technologies such as Google Tag Manager and Usercentrics for consent management, hosted on Azure CDN, and built likely on Kentico CMS, ensuring fast performance and good SEO. Security posture is solid with HTTPS and consent mechanisms, though explicit security headers and incident response policies are not visible. The WHOIS data is missing or inaccessible, which is unusual but does not detract from the site's legitimacy given the strong brand presence and social media links. Overall, the site is safe, trustworthy, and well-optimized for its audience.

Detected Technologies

Google Tag ManagerUsercentrics Consent ManagementSwiper CarouselGoogle Fonts (Montserrat)HTML5CSS3

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

Life Fitness operates in the fitness equipment manufacturing and supply sector, targeting commercial and home fitness markets globally. Its business model focuses on providing integrated solutions including equipment, facility design, service, and digital fitness platforms. The company leverages strong partnerships and a broad product range to maintain market leadership. The website's extensive customer success stories and brand collaborations indicate a mature and well-established market presence. The multi-language support and financing options suggest a global reach and customer-centric approach. The absence of direct contact emails or phone numbers on the site suggests a controlled communication channel via forms, typical for enterprise businesses.

Security Posture Analysis

Comprehensive Security Assessment

The website employs HTTPS and integrates a consent management platform (Usercentrics), indicating compliance with privacy regulations like GDPR. Security headers are not explicitly visible in the HTML but are likely implemented at the server level. No vulnerabilities or exposed sensitive data were detected in the content. However, the absence of visible security or incident response policies and lack of a vulnerability disclosure program are areas for improvement. The missing WHOIS data raises a minor concern but is likely due to privacy protection or query method. Overall, the security posture is good but could be enhanced with more transparency on security policies and incident handling.

Strategic Recommendations

Priority Actions for Security Improvement

1

Verify and publicly disclose security headers such as Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Life Fitness

Description:

Life Fitness provides commercial and home fitness equipment designed to transform and enhance spaces such as gyms, hotels, and homes.

Key Services:
Fitness equipment manufacturingFacility design and layout supportService and warranty supportDigital fitness solutionsFinancing options
Content Quality:

excellent

Branding:

consistent

Technical Stack

Technologies:
Google Tag ManagerUsercentrics Consent ManagementSwiper CarouselGoogle Fonts (Montserrat)HTML5CSS3
Performance:

fast

Mobile:

excellent

Accessibility:

good

SEO:

good

Security Assessment

Security Score:
85/100
Best Practices:
  • HTTPS enforced
  • Consent management via Usercentrics
  • No exposed sensitive data in HTML
  • Secure forms with proper labels

Analytics & Tracking

Services:
Google Tag Manager
Tracking Level:moderate
Privacy Compliance:good

Advertising & Marketing

Tracking Pixels:
Usercentrics
Marketing Tools:
Usercentrics Consent Management
Transparency Level:good

Website Quality Assessment

Design Quality:excellent
User Experience:excellent
Content Relevance:excellent
Navigation Clarity:excellent
Professionalism:excellent
Trustworthiness:high

Key Observations

1

Website is professionally designed with rich content and clear navigation.

🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

15/100
Score

Missing Strict-Transport-Security header

HIGH

Forces HTTPS connections

Missing X-Frame-Options header

HIGH

Prevents clickjacking attacks

Missing X-Content-Type-Options header

MEDIUM

Prevents MIME type sniffing

Missing Content-Security-Policy header

HIGH

Controls resources the browser is allowed to load

Missing X-XSS-Protection header

MEDIUM

Legacy XSS protection (deprecated but still recommended)

Missing Referrer-Policy header

LOW

Controls referrer information sent with requests

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

58/100
Score

No Cookie Policy found

HIGH

GDPR requires clear information about cookie usage

No Cookie Consent Banner found

HIGH

GDPR requires explicit consent for non-essential cookies

Privacy policy may not be GDPR compliant

MEDIUM

Privacy policy lacks explicit GDPR compliance elements

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy0% confidence
Contact Information Found90% confidence
phone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

17/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

80/100
Score

Complex SPF record

LOW

Too many include statements can cause lookup limits

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 ip4:69.42.126.188/32 ip4:23.100.234.234 ip4:62.138.219.8/32 ip4:67.231.149.64/32 ip4:3.22.230.72 ip4:54.251.43.237/32 ip4:134.119.253.26/32 ip4:178.18.90.94/32 ip4:180.87.182.8/32 ip4:23.253.142.38/32 include:spf.protection.outlook.com include:_spf .salesforce.com include:mail.zendesk.com include:aspmx.pardot.com include:lsw.solcon.nl a:mail.paymentworksuite.com include:_spf.linqhost.nl include:spf.mailjet.com ~all
DNS Lookups:8/10
Policy:~all
DKIM Selectors Found
Selector:k2(1416-bit rsa)
Selector:selector1(1416-bit rsa)
Selector:selector2(1416-bit rsa)
Selector:s1(1440-bit rsa)
DMARC Details
Policy:quarantine
Aggregate Reports:dmarc_agg@vali.email

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

67/100
Score

Weak Protocols Supported

HIGH

Server supports weak protocols: TLSv1.1

OCSP Stapling Not Enabled

LOW

OCSP stapling improves performance and privacy

Certificate Transparency Not Implemented

LOW

Certificate is not logged in Certificate Transparency logs

Mixed Content Detected

MEDIUM

4 resources loaded over insecure HTTP

Partial SSL/TLS Assessment

LOW

Completed 3 of 4 security checks due to time constraints

Protocol Support

TLSv1.3TLSv1.2TLSv1.1

OCSP Status

OCSP Stapling Disabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

85/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

Domain Delete Lock Not Enabled

LOW

Domain can be deleted without additional verification

Domain Registration Details

Domain Age
29 years(mature)
Expiry Risk
medium(43 days)
Protection Level
basicDNSSEC OFF

DNS Records

A Records:192.124.249.109
Name Servers:
ns1-07.azure-dns.com
ns2-07.azure-dns.net
ns3-07.azure-dns.org
ns4-07.azure-dns.info
MX Records:
10: lifefitness-com.mail.protection.outlook.com
SOA:Serial: 2017120949, TTL: 600s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:39ms

SPF Analysis

SPF Record:
v=spf1 ip4:69.42.126.188/32 ip4:23.100.234.234 ip4:62.138.219.8/32 ip4:67.231.149.64/32 ip4:3.22.230.72 ip4:54.251.43.237/32 ip4:134.119.253.26/32 ip4:178.18.90.94/32 ip4:180.87.182.8/32 ip4:23.253.142.38/32 include:spf.protection.outlook.com include:_spf .salesforce.com include:mail.zendesk.com include:aspmx.pardot.com include:lsw.solcon.nl a:mail.paymentworksuite.com include:_spf.linqhost.nl include:spf.mailjet.com ~all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on a modern tech stack with Kentico CMS, Azure CDN hosting, and uses Google Tag Manager and Usercentrics for analytics and consent management. The site is mobile-optimized, fast-loading, and SEO-friendly with proper meta tags and structured data (JSON-LD). The use of Swiper carousel and Google Fonts enhances user experience. No deprecated or vulnerable libraries were detected. The site architecture supports multi-language content and accessibility features, indicating a mature and well-maintained technical infrastructure.
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