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Is magicbaby.lv a Scam? Security Check Results - Magic Baby Reviews

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Is magicbaby.lv Safe? Security Analysis for Magic Baby

Check if magicbaby.lv is a scam or legitimate. Free security scan and reviews.

E-commerceLatviasmall
ShopifyjQueryFlickityFancyboxAOS (Animate on Scroll)+4 more
Analyzed 7/30/2025Completed 10:50:30 PM
59
Security Score
MEDIUM RISK

AI Summary

Magic Baby is a small Latvian e-commerce retailer specializing in baby products including clothing, developmental play mats, toys, feeding accessories, and decorative items. The website is built on the Shopify platform, leveraging modern web technologies and marketing tools to provide a user-friendly shopping experience. The company targets parents of babies and toddlers, emphasizing quality and carefully selected designs for newborns. The site is well-branded and consistent, with active social media presence on Facebook and Instagram. Technically, the site uses Shopify's hosting and extensions, with good mobile optimization and moderate performance. Security posture is solid with HTTPS enforced and cookie consent implemented, though some security headers could be improved. Privacy policy presence is weak or not clearly linked, and no explicit incident response or vulnerability disclosure information is found. Overall, the site appears legitimate and professional, suitable for its niche market, but could enhance compliance and security transparency.

Detected Technologies

ShopifyjQueryFlickityFancyboxAOS (Animate on Scroll)LazySizesMakeCommerce payment solutionUltimate GDPR EU Cookie BannerSeguno Popups

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

Magic Baby operates in the niche baby products retail sector within Latvia, focusing on quality and design for newborns and toddlers. The business model is direct-to-consumer e-commerce via Shopify, with product categories including clothing, toys, feeding sets, and developmental mats. The company leverages social media marketing and Shopify's integrated tools for customer engagement and sales. The presence of GDPR cookie consent indicates awareness of European data protection regulations. The lack of detailed WHOIS data limits domain trust verification, but the website's professional presentation and Shopify infrastructure suggest a legitimate small business. No parent or subsidiary companies are identified. The company appears to maintain a focused product offering with potential for growth in the Latvian market.

Security Posture Analysis

Comprehensive Security Assessment

The website enforces HTTPS with a good SSL configuration, uses cookie consent mechanisms, and integrates marketing pixels such as Facebook Pixel and Shopify Pixel. However, explicit security headers like Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options are not evident in the provided content, representing an area for improvement. No exposed sensitive data or vulnerable libraries were detected. There is no visible security policy, incident response contact, or vulnerability disclosure program, which are important for transparency and trust. The site uses reputable third-party Shopify extensions for GDPR compliance and marketing. Overall, the security posture is moderate but could be enhanced by adding security headers and publishing clear security policies.

Strategic Recommendations

Priority Actions for Security Improvement

1

Implement and verify standard security headers such as Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options to improve protection against common web attacks.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Magic Baby

Description:

Lieliska kvalitāte un rūpigi piemeklēts dizains laimīgiem mazuļiem. Tā ir mūsu misija piemeklēt kvalitatīvāko, ērtāko, vieglāk kopjamo un gaumīgāko apģērbu Jūsu atvasei jau no dzimšanas brīža!

Key Services:
Online sales of baby clothingDevelopmental play matsFeeding accessoriesToysWall decorations
Content Quality:

good

Branding:

consistent

Technical Stack

Technologies:
ShopifyjQueryFlickityFancyboxAOS (Animate on Scroll)LazySizesMakeCommerce payment solutionUltimate GDPR EU Cookie BannerSeguno Popups
Platforms:
Shopify
Performance:

moderate

Mobile:

good

Accessibility:

basic

SEO:

good

Security Assessment

Security Score:
75/100
Best Practices:
  • HTTPS enforced
  • Cookie consent implemented
  • No exposed sensitive data in HTML

Analytics & Tracking

Services:
Shopify AnalyticsFacebook Pixel
Tracking Level:moderate
Privacy Compliance:basic

Advertising & Marketing

Tracking Pixels:
Facebook PixelShopify Pixel
Marketing Tools:
Seguno PopupsMakeCommerce Shipping Solution
Transparency Level:basic

Website Quality Assessment

Design Quality:good
User Experience:good
Content Relevance:good
Navigation Clarity:good
Professionalism:good
Trustworthiness:high

Key Observations

1

Website is a Shopify-based e-commerce store selling baby products primarily in Latvia.

🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

75/100
Score

Weak Strict-Transport-Security configuration

LOW

Current value: "max-age=7889238"

Missing Referrer-Policy header

LOW

Controls referrer information sent with requests

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

25/100
Score

No Privacy Policy found

HIGH

GDPR requires a clear and accessible privacy policy

No Cookie Policy found

HIGH

GDPR requires clear information about cookie usage

EU business without adequate privacy measures

CRITICAL

EU businesses are subject to strict GDPR requirements

Third-party services without privacy policy

HIGH

Detected services: Facebook, Cloudflare, Google APIs

GDPR Compliance Analysis

Privacy Policy0% confidence
Cookie Policy0% confidence
Contact Information Found90% confidence
phone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

17/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

40/100
Score

No SPF record found

HIGH

SPF helps prevent email spoofing

No DKIM record found

MEDIUM

DKIM adds cryptographic signatures to emails

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

No email authentication configured

CRITICAL

Domain is vulnerable to email spoofing

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

75/100
Score

SSL Certificate Expires Within 90 Days

MEDIUM

SSL certificate expires in 38 days

Weak SSL Key Length

HIGH

SSL certificate uses 256-bit key, which is considered weak

Partial SSL/TLS Assessment

LOW

Completed 2 of 4 security checks due to time constraints

Certificate Details

Subject:www.magicbaby.lv
Issuer:WE1
Valid Until:9/7/2025 (38 days)
SANs:www.magicbaby.lv

OCSP Status

OCSP Stapling Disabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

60/100
Score

Unregistered MX Record

HIGH

MX record points to unregistered domain: bv6jfgdycegd7oq5sllv32xzgectehzi4kfaukjofttguc6ci3ea.mx-verification.google.com

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

No DMARC Record

MEDIUM

DMARC policy not configured

DNS Records

A Records:23.227.38.65
Name Servers:
ns1.dns.lvDNS only
ns2.dns.lvDNS only
MX Records:
1: aspmx.l.google.com
10: alt4.aspmx.l.google.com
5: alt2.aspmx.l.google.com
10: alt3.aspmx.l.google.com
5: alt1.aspmx.l.google.com
15: bv6jfgdycegd7oq5sllv32xzgectehzi4kfaukjofttguc6ci3ea.mx-verification.google.com

DNSSEC Status

DNSSEC Not Enabled

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on the Shopify platform, utilizing a modern tech stack including jQuery, Flickity for carousels, Fancybox for image modals, AOS for animations, and LazySizes for image lazy loading. It integrates several Shopify extensions for GDPR cookie consent, shipping solutions, and marketing popups. The site loads multiple CSS and JS assets asynchronously and uses CDN hosting via Shopify, contributing to moderate performance. Mobile optimization is good with responsive design and touch-friendly elements. SEO is supported by proper meta tags, Open Graph tags, and JSON-LD structured data describing the organization and website. The site uses standard Shopify payment and cart mechanisms. Overall, the technical implementation is solid with room for minor performance and accessibility improvements.
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