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Is monsterinsights.com a Scam? Security Check Results - MonsterInsights Reviews

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Is monsterinsights.com Safe? Security Analysis for MonsterInsights

Check if monsterinsights.com is a scam or legitimate. Free security scan and reviews.

TechnologyN/amedium
Google AnalyticsGoogle Tag ManagerFacebook PixelDripOptinMonster+5 more
Analyzed 9/6/2025Completed 11:23:21 AM
68
Security Score
MEDIUM RISK

AI Summary

MonsterInsights is a leading WordPress plugin company specializing in Google Analytics integration and website analytics solutions. With over 3 million active users and a strong market presence, MonsterInsights offers a comprehensive suite of analytics features including real-time stats, eCommerce tracking, GDPR compliance, and user behavior insights. The company targets WordPress site owners across various segments such as bloggers, eCommerce stores, business websites, and agencies. Technically, the website demonstrates a mature digital infrastructure leveraging modern analytics tools, marketing integrations, and a responsive, SEO-optimized WordPress platform. Security posture is solid with HTTPS enforcement, security headers, and consent management, though explicit security policies and incident response details are not publicly disclosed. The absence of WHOIS registration data is a notable anomaly that impacts domain trustworthiness but does not detract from the professional and trustworthy appearance of the website and its business operations. Overall, MonsterInsights presents a robust and credible business with room for improvement in transparency around security and domain registration.

Detected Technologies

Google AnalyticsGoogle Tag ManagerFacebook PixelDripOptinMonsterStripejQueryVimeo Player APIYouTube Iframe APIChart.js

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

MonsterInsights holds a strong position in the WordPress analytics plugin market, leveraging a freemium business model with premium add-ons and integrations. Its competitive advantage lies in ease of use, extensive feature set, and integration with popular WordPress plugins and marketing tools. Revenue streams likely include plugin sales, subscriptions, and affiliate partnerships. The company benefits from a broad target audience including publishers, eCommerce owners, businesses, and agencies, supported by a large user base and positive customer testimonials. Strategic partnerships with brands like WPBeginner, OptinMonster, and others enhance its ecosystem. The company appears to be part of or affiliated with Awesome Motive, indicating a broader portfolio of digital products. Growth indicators include extensive downloads, active installs, and continuous feature development. The website content and branding reinforce a professional and trustworthy image, supporting business credibility.

Security Posture Analysis

Comprehensive Security Assessment

The website employs strong security fundamentals such as HTTPS, modern security headers, and consent management for privacy compliance. Tracking scripts and third-party integrations are managed with opt-out mechanisms and cookie consent banners, indicating attention to privacy regulations like GDPR. However, the lack of a dedicated security policy page, incident response contact information, and vulnerability disclosure program suggests gaps in security transparency and readiness. No vulnerabilities or exposed sensitive data were detected in the content. The security score is good but could be improved by publishing formal security documentation and establishing clear incident response channels. Overall, the security posture is mature but lacks some best practice disclosures expected for a company handling analytics and user data.

Strategic Recommendations

Priority Actions for Security Improvement

1

Publish a comprehensive security policy page detailing security practices and controls.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

MonsterInsights

Description:

MonsterInsights is the best Google Analytics plugin for WordPress. It enables easy setup of Google Analytics with powerful features such as real-time analytics, eCommerce reports, GDPR compliance, user behavior analytics, SEO ranking analytics, and more.

Key Services:
Google Analytics integration for WordPressReal-time analyticseCommerce trackingForm conversion trackingGDPR compliance toolsUser journey visualizationAffiliate and link trackingVideo engagement tracking
Content Quality:

excellent

Branding:

consistent

Technical Stack

Technologies:
Google AnalyticsGoogle Tag ManagerFacebook PixelDripOptinMonsterStripejQueryVimeo Player APIYouTube Iframe APIChart.js
Frameworks:
WordPressAll in One SEO Pro
Platforms:
WordPress
Performance:

fast

Mobile:

excellent

Accessibility:

good

SEO:

excellent

Security Assessment

Security Score:
85/100
Best Practices:
  • HTTPS enforced
  • Consent management for cookies
  • Opt-out mechanisms for tracking
  • No exposed sensitive data in HTML
  • Use of security headers

Analytics & Tracking

Services:
Google AnalyticsGoogle Tag ManagerMicrosoft ClaritySimplestats
Tracking Level:extensive
Privacy Compliance:good

Advertising & Marketing

Ad Networks:
Google AdsReddit Ads
Tracking Pixels:
Facebook PixelMicrosoft ClarityDripSimplestats
Marketing Tools:
OptinMonsterDrip
Transparency Level:good

Website Quality Assessment

Design Quality:excellent
User Experience:excellent
Content Relevance:excellent
Navigation Clarity:excellent
Professionalism:excellent
Trustworthiness:high

Key Observations

1

Website is fully accessible with rich content and no blocking detected.

🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

40/100
Score

Weak Strict-Transport-Security configuration

LOW

Current value: "max-age=15768000"

Missing X-Content-Type-Options header

MEDIUM

Prevents MIME type sniffing

Missing Content-Security-Policy header

HIGH

Controls resources the browser is allowed to load

Missing X-XSS-Protection header

MEDIUM

Legacy XSS protection (deprecated but still recommended)

Missing Referrer-Policy header

LOW

Controls referrer information sent with requests

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

65/100
Score

No Cookie Policy found

HIGH

GDPR requires clear information about cookie usage

No Cookie Consent Banner found

HIGH

GDPR requires explicit consent for non-essential cookies

No Data Protection Officer mentioned

LOW

Large organizations may need to designate a DPO under GDPR

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy0% confidence
Contact Information Found90% confidence
emailphone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

17/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

85/100
Score

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 include:_spf.google.com ~all
DNS Lookups:1/10
Policy:~all
DKIM Selectors Found
Selector:google(1416-bit rsa)
Selector:s1(1440-bit rsa)
DMARC Details
Policy:reject
Subdomain Policy:none
Aggregate Reports:d3175d8e0ab54359a7dad03934fbdac4@dmarc-reports.cloudflare.net

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

75/100
Score

SSL Certificate Expires Within 90 Days

MEDIUM

SSL certificate expires in 89 days

Weak SSL Key Length

HIGH

SSL certificate uses 256-bit key, which is considered weak

Partial SSL/TLS Assessment

LOW

Completed 2 of 4 security checks due to time constraints

Certificate Details

Subject:monsterinsights.com
Issuer:WE1
Valid Until:12/5/2025 (89 days)
SANs:monsterinsights.com, *.monsterinsights.com

OCSP Status

OCSP Stapling Disabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

85/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

Domain Registration Details

Domain Age
9 years(mature)
Expiry Risk
low(130 days)
Protection Level
strongDNSSEC OFF

DNS Records

A Records:104.18.1.125, 104.18.0.125
AAAA Records:2606:4700::6812:17d, 2606:4700::6812:7d
Name Servers:
ali.ns.cloudflare.com
hugh.ns.cloudflare.com
MX Records:
20: alt1.aspmx.l.google.com
40: aspmx2.googlemail.com
30: alt2.aspmx.l.google.com
10: aspmx.l.google.com
50: aspmx3.googlemail.com
SOA:Serial: 2382602625, TTL: 1800s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:73ms

SPF Analysis

SPF Record:
v=spf1 include:_spf.google.com ~all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on WordPress with a modern tech stack including Google Analytics, Google Tag Manager, Facebook Pixel, Vimeo and YouTube APIs, and marketing tools like Drip and OptinMonster. It uses All in One SEO Pro for SEO optimization and integrates multiple affiliate and eCommerce tracking plugins. The site is mobile-optimized, fast loading, and accessible with proper meta tags and structured data (JSON-LD). Performance is enhanced by asynchronous script loading and CDN usage. Technical risks are minimal but include reliance on multiple third-party scripts which require ongoing security monitoring. The absence of hosting provider information limits full infrastructure assessment. Overall, the technical implementation is robust, modern, and well-optimized for performance and SEO.
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