Is onelink.me Safe? Security Analysis for AppsFlyer
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AI Summary
AppsFlyer is a leading enterprise technology company specializing in mobile attribution and marketing analytics solutions. Their platform enables marketers and app developers to optimize customer experience and engagement through advanced deep linking tools and accurate attribution data. The company holds a strong market position with a comprehensive suite of services including fraud protection and audience segmentation, targeting primarily mobile marketers and enterprises. Technically, the website is built on WordPress with a modern tech stack incorporating analytics and marketing tools such as Google Tag Manager, Mixpanel, and Marketo, reflecting a mature digital infrastructure. Security posture is robust with HTTPS enforcement, security headers, and cookie consent mechanisms, although explicit security policies and incident response details are not publicly disclosed. Overall, the site demonstrates high professionalism, good privacy compliance, and trustworthy business credibility, with minor gaps in published security documentation.
Detected Technologies
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
AppsFlyer operates in the technology sector as a B2B SaaS provider focused on mobile marketing analytics. Their competitive advantage lies in their comprehensive attribution and deep linking capabilities, supported by certifications like ISO 27001. The business model revolves around subscription-based services for enterprises and marketers, with revenue streams from analytics, fraud protection, and audience segmentation. The company maintains a strong partnership ecosystem, including marketing automation platforms like Marketo. Growth indicators include extensive use of analytics and marketing tools and a well-structured website targeting a global audience. Strategic observations highlight the importance of enhancing transparency in security and incident response to further strengthen trust.
Security Posture Analysis
Comprehensive Security Assessment
The security maturity of AppsFlyer's website is high, with enforced HTTPS, presence of key security headers, and implementation of cookie consent aligned with GDPR. No vulnerabilities or exposed sensitive data were detected in the analyzed content. However, the absence of a publicly available security policy, incident response plan, or vulnerability disclosure program indicates room for improvement in transparency and readiness. The use of multiple third-party scripts necessitates ongoing security audits to mitigate supply chain risks. Overall, the security posture supports business operations effectively but would benefit from enhanced communication of security practices and incident handling procedures.
Strategic Recommendations
Priority Actions for Security Improvement
Publish a dedicated security policy page detailing security frameworks and controls.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
AppsFlyer
AppsFlyer provides mobile attribution and marketing analytics solutions, focusing on customer experience and engagement through deep linking tools to ensure smooth user experience and accurate attribution data for mobile app campaigns.
excellent
consistent
Technical Stack
moderate
good
good
excellent
Security Assessment
- HTTPS enforced
- Cookie consent mechanism implemented
- No exposed sensitive data in HTML
- Use of security headers
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is fully accessible with no blocking or WAF challenges.
🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing X-Frame-Options header
HIGHPrevents clickjacking attacks
Missing Content-Security-Policy header
HIGHControls resources the browser is allowed to load
Missing Permissions-Policy header
MEDIUMControls browser features and APIs
Sensitive data may be cached
LOWCache-Control header should include "no-store" for sensitive pages
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
Privacy policy may not be GDPR compliant
MEDIUMPrivacy policy lacks explicit GDPR compliance elements
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No information security framework found
HIGHNIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
HIGHNIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No business continuity planning found
MEDIUMNIS2 emphasizes operational resilience and business continuity
No security contact information
HIGHNIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
MEDIUMClear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
No BIMI Record
LOWBIMI displays brand logos in email clients
No MTA-STS Policy
MEDIUMMTA-STS enforces TLS for email delivery
No TLS-RPT Record
LOWTLS-RPT provides reporting for email TLS issues
SPF Details
DKIM Selectors Found
DMARC Details
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
Weak Protocols Supported
HIGHServer supports weak protocols: TLSv1.1
Certificate Transparency Not Implemented
LOWCertificate is not logged in Certificate Transparency logs
Mixed Content Detected
MEDIUM1 resources loaded over insecure HTTP
Protocol Support
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
CAA Records Not Configured
LOWCertificate Authority Authorization (CAA) records not found
Domain Registration Details
DNS Records
DNSSEC Status
DNS Performance
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings