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Is searchmagic.com a Scam? Security Check Results - Your Store Wizards Reviews

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Is searchmagic.com Safe? Security Analysis for Your Store Wizards

Check if searchmagic.com is a scam or legitimate. Free security scan and reviews.

E-commerceUnited Statessmall
WordPress 6.8.3PHPjQuery 3.7.1Bootstrap 4.0.0Font Awesome 5+7 more
Analyzed 10/3/2025Completed 5:37:23 PM
52
Security Score
MEDIUM RISK

AI Summary

Your Store Wizards is a specialized eCommerce development company focused on providing advanced, affordable search solutions for major platforms such as BigCommerce, Shopify, and Turbify. Established in 2006 and operating under Cole eVentures, the company offers a customizable search application called Search Magic, designed to enhance user experience and increase order values. Their US-based support and integration with popular eCommerce marketplaces position them as a trusted niche provider in the eCommerce technology sector. Technically, the website is built on a modern WordPress CMS with a robust tech stack including Bootstrap, jQuery, and various analytics tools, ensuring good performance and mobile optimization. Security posture is solid with HTTPS and no visible vulnerabilities, though improvements in DNS security and security headers are recommended. Privacy compliance is partial, with a privacy policy present but lacking cookie consent mechanisms. Overall, the business demonstrates credibility and professionalism with room for enhanced privacy and security practices.

Detected Technologies

WordPress 6.8.3PHPjQuery 3.7.1Bootstrap 4.0.0Font Awesome 5Google Tag ManagerMixpanelGoogle AnalyticsFlexsliderPrettyPhotoContact Form 7Cloudflare DNS

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

The company targets eCommerce merchants and agencies seeking advanced search capabilities to improve store performance. Their business model combines SaaS offerings with development and migration services, leveraging partnerships with BigCommerce and Shopify. The presence in multiple app marketplaces and a reseller program indicates a growth-oriented strategy. The company maintains a consistent brand and provides extensive resources and add-ons, supporting customer retention and upselling. Their US-based team and transparent policies contribute to trust and market differentiation. Strategic partnerships with platform providers and related service sites like Your Store Tools enhance their ecosystem and market reach.

Extracted Contact Information

Marketing Intelligence Data

Email Addresses (1)

s*****@yourstorewizards.com

Security Posture Analysis

Comprehensive Security Assessment

The website employs HTTPS with a valid SSL configuration and uses Google reCAPTCHA to protect forms. No security headers were detected, which is a gap in best practices. No exposed sensitive data or vulnerable libraries were found, indicating good maintenance. However, the absence of explicit security policies or incident response contacts limits transparency. DNSSEC is not enabled, which could improve DNS security. The use of third-party analytics and tracking scripts without a cookie consent mechanism poses privacy compliance risks, especially under GDPR. Overall, the security posture is good but could be strengthened by implementing recommended headers, DNSSEC, and privacy controls.

Strategic Recommendations

Priority Actions for Security Improvement

1

Enable DNSSEC on the domain to enhance DNS security and prevent spoofing.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Your Store Wizards

Description:

Your Store Wizards provides advanced, affordable eCommerce search applications and development services for platforms including BigCommerce, Shopify, and Turbify (formerly Yahoo! Store). They offer customizable search solutions designed to increase order values and improve user experience, supported by a US-based team.

Key Services:
Search Magic advanced search applicationeCommerce platform development (BigCommerce, Shopify, Turbify)Platform transfer servicesSmall task servicesADA compliance auditingCore Web Vitals optimization
Content Quality:

good

Branding:

consistent

Technical Stack

Technologies:
WordPress 6.8.3PHPjQuery 3.7.1Bootstrap 4.0.0Font Awesome 5Google Tag ManagerMixpanelGoogle AnalyticsFlexsliderPrettyPhotoContact Form 7Cloudflare DNS
Frameworks:
WordPressWPBakery Page Builder
Platforms:
BigCommerceShopifyTurbify (Yahoo! Store)
Performance:

moderate

Mobile:

excellent

Accessibility:

good

SEO:

good

Security Assessment

Security Score:
85/100
Best Practices:
  • HTTPS enforced
  • Use of Google reCAPTCHA
  • No exposed sensitive data in HTML
  • No visible vulnerable libraries

Analytics & Tracking

Services:
Google AnalyticsMixpanel
Tracking Level:moderate
Privacy Compliance:basic

Advertising & Marketing

Tracking Pixels:
Mixpanel
Marketing Tools:
Mixpanel
Transparency Level:basic

Website Quality Assessment

Design Quality:good
User Experience:good
Content Relevance:good
Navigation Clarity:good
Professionalism:good
Trustworthiness:high

Key Observations

1

Website is fully accessible with no blocking or WAF challenges.

🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

25/100
Score

Missing Strict-Transport-Security header

HIGH

Forces HTTPS connections

Missing X-Frame-Options header

HIGH

Prevents clickjacking attacks

Missing Content-Security-Policy header

HIGH

Controls resources the browser is allowed to load

Missing X-XSS-Protection header

MEDIUM

Legacy XSS protection (deprecated but still recommended)

Missing Referrer-Policy header

LOW

Controls referrer information sent with requests

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

53/100
Score

No Cookie Policy found

HIGH

GDPR requires clear information about cookie usage

No Cookie Consent Banner found

HIGH

GDPR requires explicit consent for non-essential cookies

No Data Protection Officer mentioned

LOW

Large organizations may need to designate a DPO under GDPR

Privacy policy may not be GDPR compliant

MEDIUM

Privacy policy lacks explicit GDPR compliance elements

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy0% confidence
Contact Information Found90% confidence
emailphone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

2/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

Critical sector without clear security compliance

HIGH

Detected sectors: energy, transport, banking, digital

📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

70/100
Score

Complex SPF record

LOW

Too many include statements can cause lookup limits

DMARC not enforcing

MEDIUM

DMARC policy is set to "none"

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 a mx include:mailer.chargify.com include:_spf.google.com ip4:198.154.246.64 include:helpscoutemail.com include:servers.mcsv.net include:vtigermails.com include:sendgrid.net ~all
DNS Lookups:8/10
Policy:~all
DKIM Selectors Found
Selector:mail(1296-bit rsa)
Selector:s1(1440-bit rsa)
DMARC Details
Policy:none
Subdomain Policy:none
Aggregate Reports:re+ngb6oxsjhis@dmarc.postmarkapp.com

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

0/100
Score

Unable to retrieve SSL certificate

CRITICAL

Could not establish secure connection to retrieve certificate information

Mixed Content Detected

MEDIUM

1 resources loaded over insecure HTTP

OCSP Status

OCSP Stapling Disabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

80/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

DMARC Policy Set to None

LOW

DMARC is configured but not enforcing any policy

DNS Records

A Records:162.159.135.42, 162.159.134.42
AAAA Records:2606:4700:7::a29f:872a, 2606:4700:7::a29f:862a
Name Servers:
iris.ns.cloudflare.comDNS only
peyton.ns.cloudflare.comDNS only
MX Records:
10: aspmx.l.google.com
20: alt2.aspmx.l.google.com
30: alt1.aspmx.l.google.com
40: alt3.aspmx.l.google.com
50: alt4.aspmx.l.google.com
SOA:Serial: 2381886841, TTL: 1800s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:49ms

SPF Analysis

SPF Record:
v=spf1 a mx include:mailer.chargify.com include:_spf.google.com ip4:198.154.246.64 include:helpscoutemail.com include:servers.mcsv.net include:vtigermails.com include:sendgrid.net ~all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on WordPress 6.8.3 with WPBakery Page Builder, leveraging modern front-end libraries like Bootstrap 4 and Font Awesome 5. It integrates analytics tools including Google Analytics and Mixpanel via Google Tag Manager. The site is mobile-optimized and uses responsive design principles. Hosting appears to be supported by Cloudflare DNS services, enhancing availability and performance. Performance is moderate with room for optimization. The site uses structured data (JSON-LD) for SEO and rich snippets. No critical technical debt or deprecated libraries were detected. Opportunities exist to improve security headers and DNS configuration to reduce risk.
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