Is tapad.com Safe? Security Analysis for Tapad, Inc.
Check if tapad.com is a scam or legitimate. Free security scan and reviews.
AI Summary
Tapad, Inc. is an established enterprise technology company founded in 2002, specializing in digital cross-device identity graph solutions that enable brands, agencies, and platforms to connect with consumers across multiple devices. Their market position is strong as a leading provider of identity graph technology, offering key services such as The Tapad Graph, Switchboard, Hashed Email, and CTV solutions. The company targets B2B clients in digital marketing and advertising technology sectors. Technically, the website employs modern JavaScript libraries and tracking tools, hosted on AWS infrastructure, with good mobile optimization and SEO practices. Security posture is solid with HTTPS enforced and domain registrar protections, though DNSSEC is not enabled and security headers are not explicitly detected. Privacy compliance is well addressed with comprehensive privacy and cookie policies including consent mechanisms. Overall, the website is professional, trustworthy, and aligns well with the company's business claims and domain registration data.
Detected Technologies
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
Tapad operates in the technology sector providing identity resolution services for digital marketing. Their business model focuses on B2B partnerships with brands, agencies, and platforms to enhance marketing effectiveness through device graph technology. The company leverages a mature domain and reputable registrar, indicating stability. Their partnership ecosystem includes recognized advertising technology firms and data providers. The presence of multiple marketing and analytics tools suggests a data-driven approach to customer engagement. Growth indicators include active content updates and a comprehensive service portfolio. The company maintains a consistent brand image and demonstrates strong market credibility through certifications and social media presence.
Extracted Contact Information
Marketing Intelligence Data
Physical Addresses (1)
Security Posture Analysis
Comprehensive Security Assessment
The security maturity of Tapad's website is good, with HTTPS enforced and domain registrar locks preventing unauthorized domain changes. However, the absence of DNSSEC and explicit security headers such as Content Security Policy or HSTS represents areas for improvement. No vulnerabilities or exposed sensitive data were detected in the HTML content. Privacy policies and cookie consent mechanisms are implemented, supporting GDPR compliance. Incident response and vulnerability disclosure information are not publicly available, which could be enhanced to improve transparency and readiness. Overall, the security posture supports business operations but could benefit from additional hardening and public security communications.
Strategic Recommendations
Priority Actions for Security Improvement
Enable DNSSEC on the domain to enhance DNS security and prevent spoofing.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
Tapad, Inc.
Connecting brands to consumers across devices. Tapad provides a global cross-device digital identity graph enabling marketers to identify customers across multiple devices for programmatic targeting, media measurement, attribution, and personalization.
good
consistent
Technical Stack
moderate
good
basic
good
Security Assessment
- HTTPS enforced
- ClientDelete/Transfer/Update prohibited domain status
- No exposed sensitive data in HTML
- Use of Eloqua and Google Tag Manager for tracking
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is a professional B2B technology service provider focused on digital identity graph solutions.
🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing Strict-Transport-Security header
HIGHForces HTTPS connections
Missing X-Frame-Options header
HIGHPrevents clickjacking attacks
Missing X-Content-Type-Options header
MEDIUMPrevents MIME type sniffing
Missing Content-Security-Policy header
HIGHControls resources the browser is allowed to load
Missing X-XSS-Protection header
MEDIUMLegacy XSS protection (deprecated but still recommended)
Missing Referrer-Policy header
LOWControls referrer information sent with requests
Missing Permissions-Policy header
MEDIUMControls browser features and APIs
Sensitive data may be cached
LOWCache-Control header should include "no-store" for sensitive pages
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Cookie Policy found
HIGHGDPR requires clear information about cookie usage
No Data Protection Officer mentioned
LOWLarge organizations may need to designate a DPO under GDPR
Privacy policy may not be GDPR compliant
MEDIUMPrivacy policy lacks explicit GDPR compliance elements
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No business continuity planning found
MEDIUMNIS2 emphasizes operational resilience and business continuity
No security contact information
HIGHNIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
MEDIUMClear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
Complex SPF record
LOWToo many include statements can cause lookup limits
No BIMI Record
LOWBIMI displays brand logos in email clients
No MTA-STS Policy
MEDIUMMTA-STS enforces TLS for email delivery
No TLS-RPT Record
LOWTLS-RPT provides reporting for email TLS issues
SPF Details
DKIM Selectors Found
DMARC Details
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
Weak Protocols Supported
HIGHServer supports weak protocols: TLSv1.1
OCSP Stapling Not Enabled
LOWOCSP stapling improves performance and privacy
Certificate Transparency Not Implemented
LOWCertificate is not logged in Certificate Transparency logs
SSL Certificate Expires Within 90 Days
MEDIUMSSL certificate expires in 33 days
Partial SSL/TLS Assessment
LOWCompleted 3 of 4 security checks due to time constraints
Protocol Support
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
CAA Records Not Configured
LOWCertificate Authority Authorization (CAA) records not found
Domain Registration Details
DNS Records
DNSSEC Status
DNS Performance
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings