Is webtrends.com Safe? Security Analysis for Webtrends
Check if webtrends.com is a scam or legitimate. Free security scan and reviews.
AI Summary
Webtrends is a technology company specializing in digital analytics solutions focused on measuring adoption, user engagement, and usage of Microsoft 365 and custom web applications. Positioned as a trusted analytics provider for enterprises across finance, healthcare, and high tech sectors, Webtrends offers customizable dashboards, standard and custom reporting, and integration capabilities with tools like Power BI. The website reflects a mature digital presence with professional branding and comprehensive legal documentation. Technically, the site is built on WordPress with the Avada theme and employs proprietary Webtrends analytics scripts, indicating a self-managed analytics infrastructure. Security posture is solid with HTTPS and published security policies, though explicit security headers and incident response contacts are absent. The lack of WHOIS data transparency is a notable concern but does not outweigh the overall legitimacy indicated by the website content and client references. Strategic recommendations include enhancing security headers, publishing vulnerability disclosure information, and improving contact transparency to strengthen trust and compliance.
Detected Technologies
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
Webtrends operates in the B2B technology sector, targeting enterprises that require detailed analytics for Microsoft 365 and custom web applications. Their business model combines SaaS and on-premises analytics solutions, catering to organizations needing customizable and extensible reporting tools. The company leverages partnerships and client relationships with reputable firms across multiple industries, enhancing market credibility. Revenue streams likely include subscription services, professional services, and training. The website's content and client logos suggest a stable market position with growth potential in enterprise analytics. The partnership ecosystem includes financial services, government, and energy sectors, indicating diversified industry reach.
Security Posture Analysis
Comprehensive Security Assessment
The security maturity of Webtrends is moderate to good. The website enforces HTTPS and provides detailed privacy and security statements, reflecting compliance awareness. However, the absence of explicit security headers such as Content Security Policy (CSP), HTTP Strict Transport Security (HSTS), and X-Frame-Options reduces defense-in-depth. No incident response or vulnerability disclosure contacts are published, which could delay response to security events. No vulnerabilities or exposed sensitive data were detected in the analysis. The use of proprietary analytics scripts suggests control over data collection but requires ongoing security vigilance. Overall, the security posture is adequate but can be improved by adopting additional best practices and transparency measures.
Strategic Recommendations
Priority Actions for Security Improvement
Implement and enforce security headers including CSP, HSTS, and X-Frame-Options to enhance protection against common web attacks.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
Webtrends
Webtrends provides the data you need to measure adoption, user engagement, and usage of Microsoft 365 and custom apps.
excellent
consistent
Technical Stack
moderate
good
basic
good
Security Assessment
- HTTPS enforced
- Privacy and security statements published
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is fully accessible with rich content and no blocking mechanisms
🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing Strict-Transport-Security header
HIGHForces HTTPS connections
Missing X-Frame-Options header
HIGHPrevents clickjacking attacks
Missing X-Content-Type-Options header
MEDIUMPrevents MIME type sniffing
Missing Content-Security-Policy header
HIGHControls resources the browser is allowed to load
Missing X-XSS-Protection header
MEDIUMLegacy XSS protection (deprecated but still recommended)
Missing Referrer-Policy header
LOWControls referrer information sent with requests
Missing Permissions-Policy header
MEDIUMControls browser features and APIs
Sensitive data may be cached
LOWCache-Control header should include "no-store" for sensitive pages
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Cookie Consent Banner found
HIGHGDPR requires explicit consent for non-essential cookies
No Data Protection Officer mentioned
LOWLarge organizations may need to designate a DPO under GDPR
Privacy policy may not be GDPR compliant
MEDIUMPrivacy policy lacks explicit GDPR compliance elements
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No information security framework found
HIGHNIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
HIGHNIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No business continuity planning found
MEDIUMNIS2 emphasizes operational resilience and business continuity
No security contact information
HIGHNIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
MEDIUMClear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
Critical sector without clear security compliance
HIGHDetected sectors: energy, transport, health, digital
📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
DMARC not enforcing
MEDIUMDMARC policy is set to "none"
No BIMI Record
LOWBIMI displays brand logos in email clients
No MTA-STS Policy
MEDIUMMTA-STS enforces TLS for email delivery
No TLS-RPT Record
LOWTLS-RPT provides reporting for email TLS issues
SPF Details
DKIM Selectors Found
DMARC Details
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
Partial SSL/TLS Assessment
LOWCompleted 2 of 4 security checks due to time constraints
Certificate Details
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
CAA Records Not Configured
LOWCertificate Authority Authorization (CAA) records not found
DMARC Policy Set to None
LOWDMARC is configured but not enforcing any policy
Domain Registration Details
DNS Records
DNSSEC Status
DNS Performance
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings