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Is asos.com a Scam? Security Check Results - ASOS Reviews

A

Is asos.com Safe? Security Analysis for ASOS

https://asos.com

Check if asos.com is a scam or legitimate. Free security scan and reviews.

E-commerceUnited Kingdomenterprise
Google Tag ManagerBraze Web SDKNew RelicOneTrust Consent ManagementWebpack+2 more
Analyzed 10/9/2025Completed 8:13:17 AM
63
Security Score
MEDIUM RISK
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Domainasos.com
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Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

AI Summary

ASOS is a leading online fashion and beauty retailer primarily targeting young adult consumers with a wide range of clothing, footwear, and accessories. The website demonstrates a mature e-commerce business model with st… Unlock the full Guard report to read the complete analysis.

Detected Technologies

Google Tag ManagerBraze Web SDKNew RelicOneTrust Consent ManagementWebpackFutura PT fontOptimizely

Security Headers

7 findings

40/100

GDPR Compliance

1 finding

88/100

NIS2 Compliance

8 findings

17/100

Email Security

2 findings

87/100

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Snapshot shown below. Unlock the full AI report for complete market insights, audience profiling, and step-by-step recommendations.

Business Intelligence

Market & Strategic Analysis

ASOS operates in the competitive online fashion retail sector with a focus on international markets, supported by localized versions of the website. The business model centers on direct-to-consumer e-commerce with seasonal promotions and a broad product catalog. The company benefits from a strong digital marketing ecosystem and extensive user tracking to drive sales and customer engagement. While no direct contact information or detailed corporate data is publicly available on the site, the brand's global recognition and compliance with privacy regulations enhance its credibility. The absence of WHOIS data is likely due to privacy protection or registry technicalities rather than suspicious activity.

Security Posture Analysis

Comprehensive Security Assessment

The website employs HTTPS with a presumably strong SSL configuration, ensuring secure data transmission. Cookie consent and privacy policies indicate a commitment to data protection and regulatory compliance. However, the lack of explicit security headers such as Content-Security-Policy or X-Frame-Options reduces defense-in-depth. No public security policy, incident response contacts, or vulnerability disclosure programs were found, which limits transparency and readiness for security incidents. No vulnerabilities or exposed sensitive data were detected in the analyzed content. The overall security maturity is good but could be enhanced by publishing security policies and improving header configurations.

Strategic Recommendations

Priority Actions for Security Improvement

1

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Observations

AI-powered comprehensive website and business analysis.

A preview of your strategic observations is visible. Upgrade to unlock the full competitive positioning, trust signals, and branding checklist.

AI-Enhanced Website Analysis

Business Insights

Company:

ASOS

Description:

ASOS is an online fashion and beauty retailer offering the latest clothes, shoes, and accessories with seasonal sales such as Black Friday deals.

Key Services:
Online retail of clothingFootwearAccessoriesFashion sales and promotions
Content Quality:

excellent

Branding:

consistent

Technical Stack

Technologies:
Google Tag ManagerBraze Web SDKNew RelicOneTrust Consent ManagementWebpackFutura PT fontOptimizely
Platforms:
desktopmobile
Performance:

fast

Mobile:

excellent

Accessibility:

good

SEO:

good

Security Assessment

Security Score:
85/100
Best Practices:
  • HTTPS enforced
  • Cookie consent mechanism
  • Privacy policy and cookie policy compliance
  • No exposed sensitive data in HTML

Analytics & Tracking

Services:
Google Analytics (via GTM)New Relic
Tracking Level:extensive
Privacy Compliance:good

Advertising & Marketing

Ad Networks:
Google Ads
Tracking Pixels:
Braze
Marketing Tools:
OptimizelyBraze
Transparency Level:good

Website Quality Assessment

Design Quality:excellent
User Experience:excellent
Content Relevance:excellent
Navigation Clarity:excellent
Professionalism:excellent
Trustworthiness:high

Key Observations

1

Website is fully accessible with rich content and no blocking detected.

🛡️Security Headers

HTTP security headers analysis and recommendations.

Some header findings are shown. Unlock to see the full checklist, impacted endpoints, and remediation guidance.

Security Headers

HTTP security headers analysis

40/100
Score

Weak Strict-Transport-Security configuration

LOW

Current value: "max-age=86400" Unlock the full report to read the complete fix.

Missing X-Frame-Options header

HIGH

Prevents clickjacking attacks Unlock the full report to read the complete fix.

Missing X-Content-Type-Options header

MEDIUM

Prevents MIME type sniffing Unlock the full report to read the complete fix.

Missing X-XSS-Protection header

MEDIUM

Legacy XSS protection (deprecated but still recommended) Unlock the full report to read the complete fix.

Missing Referrer-Policy header

LOW

Controls referrer information sent with requests Unlock the full report to read the complete fix.

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs Unlock the full report to read the complete fix.

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages Unlock the full report to read the complete fix.

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

Preview of GDPR checkpoints is visible. Unlock to reveal full evidence, policy excerpts, and DPIA guidance.

GDPR Compliance

Privacy and data protection assessment

88/100
Score

Privacy policy may not be GDPR compliant

MEDIUM

Privacy policy lacks explicit GDPR compliance elements Unlock the full report to read the complete fix.

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy85% confidence
Contact Information Found90% confidence
phone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

You can see headline NIS2 checks. Upgrade to access the full control mapping, severity breakdown, and remediation plan.

NIS2 Compliance

Network & Information Security Directive

17/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures Unlock the full report to read the complete fix.

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure Unlock the full report to read the complete fix.

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management Unlock the full report to read the complete fix.

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans Unlock the full report to read the complete fix.

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity Unlock the full report to read the complete fix.

No security contact information

HIGH

NIS2 requires clear incident reporting channels Unlock the full report to read the complete fix.

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure Unlock the full report to read the complete fix.

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts Unlock the full report to read the complete fix.

📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Quick view of email authentication checks is provided. Unlock to uncover full DNS evidence, record diffs, and fix scripts.

Email Security

SPF, DKIM, and DMARC validation

87/100
Score

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery Unlock the full report to read the complete fix.

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues Unlock the full report to read the complete fix.

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 include:spfip.asos.com include:spf.protection.outlook.com include:asos.gnatta.com include:em5214.asos.com -all
DNS Lookups:4/10
Policy:-all
DKIM Selectors Found
Selector:selector1(1296-bit rsa)
Selector:s1(1440-bit rsa)
DMARC Details
Policy:reject
Aggregate Reports:6904cc03@inbox.ondmarc.com
Forensic Reports:6904cc03@inbox.ondmarc.com

🏆SSL/TLS Security

Certificate validity and encryption analysis.

This is a teaser of the TLS audit. Unlock to view certificate chains, cipher support tables, and remediation steps.

SSL/TLS Security

Certificate validity and encryption analysis

0/100
Score

Unable to retrieve SSL certificate

CRITICAL

Could not establish secure connection to retrieve certificate information Unlock the full report to read the complete fix.

Short HSTS Max-Age

LOW

HSTS max-age is less than 1 year Unlock the full report to read the complete fix.

HSTS Missing includeSubDomains

LOW

HSTS header does not include subdomains Unlock the full report to read the complete fix.

Partial SSL/TLS Assessment

LOW

Completed 2 of 4 security checks due to time constraints Unlock the full report to read the complete fix.

OCSP Status

OCSP Stapling Disabled

📊DNS Health

DNS configuration and security assessment.

Unlock the full DNS posture audit to reveal misconfigurations, zone records, and actionable fixes.

DNS Health

DNS configuration and security assessment

90/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain Unlock the full report to read the complete fix.

Domain Registration Details

Domain Age
25 years(mature)
Expiry Risk
none(2331 days)
Protection Level
strongDNSSEC OFF

DNS Records

A Records:80.239.137.170, 62.115.252.9, 62.115.252.64, 80.239.137.145, 62.115.252.24, 80.239.137.169, 62.115.252.8, 62.115.252.10, 62.115.252.26
AAAA Records:2a02:26f0:e80:61::5c7b:875b, 2a02:26f0:e80:61::5c7b:8750
Name Servers:
a1-17.akam.net
a11-66.akam.net
a16-67.akam.net
a2-64.akam.net
dns1.p09.nsone.net
dns2.p09.nsone.net
dns3.p09.nsone.net
dns4.p09.nsone.net
MX Records:
0: asos-com.mail.protection.outlook.com

DNSSEC Status

DNSSEC Not Enabled

Network Security

Port scanning and network exposure analysis.

See a glimpse of exposed services. Unlock to access full port inventories, CVE lookups, and mitigation priorities.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports Unlock the full report to read the complete fix.

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Unlock to view the complete technical breakdown, stack fingerprinting, and hardening checklist.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

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