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Is audience.io a Scam? Security Check Results - Audience

audience.io Security Report Summary

audience.io received a security score of 69 out of 100 in Guard's comprehensive security analysis, classified as "Moderate Risk". This report covers Audience's website security posture. Audience operates in the Media industry in N/a.

Audience is a professional audience management platform focused on helping brands and media companies grow, engage, and monetize their audiences through interactive campaigns and data-driven tools. The platform boasts a large number of campaigns and data points collected, supported by extensive integrations with advertising and marketing services. The website demonstrates a mature digital presence with modern technologies and strong marketing infrastructure. Technically, the site is built on Webflow CMS and uses a variety of modern analytics and marketing tools including Google Analytics, HubSpot, Facebook Pixel, and LinkedIn Insight Tag. The site is well optimized for performance, mobile responsiveness, and accessibility, reflecting a high level of digital maturity. From a security perspective, the website enforces HTTPS and uses secure third-party services. While some security headers are not explicitly detected, no critical vulnerabilities or exposed sensitive data were found. Privacy and cookie policies are present and comprehensive, indicating good compliance with data protection regulations. Overall, the website and business appear legitimate and professional, with no signs of suspicious activity. The lack of WHOIS data is due to privacy protection, which is common and justified for this type of business. Strategic recommendations include enhancing security headers and publishing a formal security policy or vulnerability disclosure to further improve trust and security posture.

The security scan identified 30 findings across security headers, SSL/TLS, DNS health, email security, GDPR compliance, and NIS2 compliance analysis modules.

Technologies detected: Webflow, Google Tag Manager, HubSpot, Facebook Pixel, LinkedIn Insight Tag, Google Analytics, Swiper.js, Elfsight widgets.

About this security scan

Guard performs automated security assessments of websites by analyzing SSL/TLS certificates, HTTP security headers, DNS configuration, email authentication protocols (SPF, DKIM, DMARC), GDPR compliance indicators, NIS2 directive compliance, network exposure, and AI-powered business intelligence. Each report provides domain-specific findings, risk scores, and actionable recommendations.

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Is audience.io Safe? Security Analysis for Audience

https://audience.io

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MediaN/amedium
WebflowGoogle Tag ManagerHubSpotFacebook PixelLinkedIn Insight Tag+3 more
Analyzed 7/13/2025Completed 8:55:36 PM8mo ago
69
Security Score
MEDIUM RISK

Above Media avg (58)

10,000+

Domains scanned

500+

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Domainaudience.io
Access tierFull report or marketing add-on

Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.

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Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

AI Summary

Audience is a professional audience management platform focused on helping brands and media companies grow, engage, and monetize their audiences through interactive campaigns and data-driven tools. The platform boasts a large number of campaigns and data points collected, supported by extensive integrations with advertising and marketing services. The website demonstrates a mature digital presence with modern technologies and strong marketing infrastructure. Technically, the site is built on Webflow CMS and uses a variety of modern analytics and marketing tools including Google Analytics, HubSpot, Facebook Pixel, and LinkedIn Insight Tag. The site is well optimized for performance, mobile responsiveness, and accessibility, reflecting a high level of digital maturity. From a security perspective, the website enforces HTTPS and uses secure third-party services. While some security headers are not explicitly detected, no critical vulnerabilities or exposed sensitive data were found. Privacy and cookie policies are present and comprehensive, indicating good compliance with data protection regulations. Overall, the website and business appear legitimate and professional, with no signs of suspicious activity. The lack of WHOIS data is due to privacy protection, which is common and justified for this type of business. Strategic recommendations include enhancing security headers and publishing a formal security policy or vulnerability disclosure to further improve trust and security posture.

Detected Technologies

WebflowGoogle Tag ManagerHubSpotFacebook PixelLinkedIn Insight TagGoogle AnalyticsSwiper.jsElfsight widgets

6 urgent findings need attention

6 high

Continuous monitoring

Keep audience.io under constant watch

Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.

Security drift alerts

Risk score drops, new high-severity issues, and header hardening gaps

Compliance watch

GDPR / NIS2 posture changes with governance evidence snapshots

Infrastructure surface

Unexpected open services, SSL expiry, DNS & email authentication changes

Content & tracker intelligence

Marketing tech shifts, analytics drift, and AI recommendation updates

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Security Headers

5 findings

60/100

GDPR Compliance

1 finding

88/100

NIS2 Compliance

9 findings

2/100

Email Security

5 findings

70/100

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

Audience operates in the media and technology sectors, providing SaaS solutions for audience engagement and data monetization. Its competitive advantage lies in its extensive integrations, large campaign volume, and trusted client base including major media companies. The business model centers on providing tools for brands and advertisers to capture and activate first-party data, driving revenue growth. The company targets media companies, advertisers, and brands seeking to leverage audience data effectively. Growth indicators include millions of campaigns run and billions of data points collected. The partnership ecosystem includes integrations with major marketing platforms and social media channels. The company maintains a professional online presence with strong branding and client testimonials.

Security Posture Analysis

Comprehensive Security Assessment

The website demonstrates a good security maturity level with HTTPS enforcement and use of reputable third-party analytics and marketing services. No exposed credentials or sensitive data were found. However, some standard security headers like Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options are not explicitly present, representing an area for improvement. There is no publicly available security policy or incident response information, which could enhance transparency and readiness. Privacy compliance is well addressed with clear privacy and cookie policies. Overall, the security posture is solid but could benefit from additional headers and formal security documentation.

Strategic Recommendations

Priority Actions for Security Improvement

1

Implement and verify Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options headers to strengthen security.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Audience

Description:

Audience is an audience management platform designed to help brands grow, engage, and monetize their audiences through interactive campaigns, data capture, and integrations.

Key Services:
Campaign creation (contests, giveaways, surveys, polls)Data capture and managementAudience segmentation and profilingIntegration with advertising and marketing platformsAttribution and customer journey tools
Content Quality:

excellent

Branding:

consistent

Technical Stack

Technologies:
WebflowGoogle Tag ManagerHubSpotFacebook PixelLinkedIn Insight TagGoogle AnalyticsSwiper.jsElfsight widgets
Platforms:
Webflow CMS
Performance:

fast

Mobile:

excellent

Accessibility:

good

SEO:

good

Security Assessment

Security Score:
85/100
Best Practices:
  • HTTPS enforced
  • No exposed sensitive data in HTML
  • Use of secure third-party analytics and marketing scripts

Analytics & Tracking

Services:
Google AnalyticsHubSpot Analytics
Tracking Level:moderate
Privacy Compliance:good

Advertising & Marketing

Ad Networks:
Facebook Ads
Tracking Pixels:
Facebook PixelLinkedIn Insight Tag
Marketing Tools:
HubSpotElfsight widgets
Transparency Level:good

Website Quality Assessment

Design Quality:excellent
User Experience:excellent
Content Relevance:excellent
Navigation Clarity:excellent
Professionalism:excellent
Trustworthiness:high

Key Observations

1

Website is fully accessible with rich content and no blocking mechanisms.

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🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

60/100
Score

Missing X-Content-Type-Options header

MEDIUM

Prevents MIME type sniffing

Missing X-XSS-Protection header

MEDIUM

Legacy XSS protection (deprecated but still recommended)

Missing Referrer-Policy header

LOW

Controls referrer information sent with requests

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

88/100
Score

Privacy policy may not be GDPR compliant

MEDIUM

Privacy policy lacks explicit GDPR compliance elements

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy85% confidence
Contact Information Found90% confidence
phone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

2/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

Critical sector without clear security compliance

HIGH

Detected sectors: energy, transport, banking, digital

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📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

70/100
Score

DMARC not enforcing

MEDIUM

DMARC policy is set to "none"

No DMARC reporting

LOW

DMARC aggregate reports not configured

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 include:_spf.emailcampaigns.net include:23525413.spf01.hubspotemail.net include:_spf.google.com include:amazonses.com ~all
DNS Lookups:4/10
Policy:~all
DKIM Selectors Found
Selector:google(1296-bit rsa)
Selector:k2(1416-bit rsa)
Selector:s1(1440-bit rsa)
DMARC Details
Policy:none

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

72/100
Score

Weak Protocols Supported

HIGH

Server supports weak protocols: TLSv1.1

OCSP Stapling Not Enabled

LOW

OCSP stapling improves performance and privacy

Certificate Transparency Not Implemented

LOW

Certificate is not logged in Certificate Transparency logs

SSL Certificate Expires Within 90 Days

MEDIUM

SSL certificate expires in 50 days

Partial SSL/TLS Assessment

LOW

Completed 3 of 4 security checks due to time constraints

Protocol Support

TLSv1.2TLSv1.3TLSv1.1

OCSP Status

OCSP Stapling Disabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

75/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

Domain Delete Lock Not Enabled

LOW

Domain can be deleted without additional verification

DMARC Policy Set to None

LOW

DMARC is configured but not enforcing any policy

Domain Registration Details

Domain Age
14 years(mature)
Expiry Risk
none(734 days)
Protection Level
basicDNSSEC OFF

DNS Records

A Records:99.83.190.102, 75.2.70.75
Name Servers:
ns-1324.awsdns-37.org
ns-2030.awsdns-61.co.uk
ns-204.awsdns-25.com
ns-547.awsdns-04.net
MX Records:
5: alt2.aspmx.l.google.com
10: alt3.aspmx.l.google.com
10: alt4.aspmx.l.google.com
5: alt1.aspmx.l.google.com
1: aspmx.l.google.com
SOA:Serial: 1, TTL: 86400s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:68ms

SPF Analysis

SPF Record:
v=spf1 include:_spf.emailcampaigns.net include:23525413.spf01.hubspotemail.net include:_spf.google.com include:amazonses.com ~all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

How does audience.io compare?

See how audience.io stacks up against similar websites in the same industry.

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built using Webflow CMS and leverages a modern tech stack including Google Tag Manager, HubSpot, Facebook Pixel, LinkedIn Insight Tag, and Swiper.js for UI components. Hosting is via Amazon CloudFront CDN, ensuring fast content delivery. The site is well optimized for mobile devices and accessibility, with responsive design and keyboard navigation support. SEO is supported by proper meta tags and Open Graph data. Performance is fast with minimal blocking scripts. The technical infrastructure reflects a mature and well-maintained digital platform suitable for a SaaS business focused on marketing and audience engagement.
Professional PDF & Marketing Data

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PDF Report & Export

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Marketing Intelligence

Contact emails, phone numbers & warm leads

49.90 €one-time • Incl. 21% VAT

Plan Comparison

FeaturePDF ReportMarketing+
Full security analysis
Professional PDF export
Email delivery
Lifetime access + unlock code
Contact emails & phones
Marketing outreach data

Already purchased?

Order summary

Domainaudience.io
Access tierFull report or marketing add-on

Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.

VisaMastercardApple PayGoogle Pay

Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

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