Is bbbmarketplacetrust.org Safe? Security Analysis for International Association of Better Business Bureaus, Inc.
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SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
AI Summary
The BBB Institute for Marketplace Trust is a non-profit educational foundation under the International Association of Better Business Bureaus, Inc., focused on building a trustworthy marketplace accessible to all consumers and businesses. It operates a network of 91 BBBs across North America and offers key services such as the BBB Scam Tracker, consumer education, and specialized initiatives for military and veterans. The organization is well-positioned in the non-profit sector with strong trust indicators including a Charity Navigator four-star rating and partnerships with major corporations. Technically, the website is built on WordPress and leverages modern web technologies including jQuery, Google Tag Manager, and Gravity Forms. Hosting appears to be on AWS infrastructure. The site demonstrates good mobile optimization, accessibility, and SEO practices, though performance is moderate. Analytics and tracking are implemented via Google Analytics and other tools, with moderate user tracking levels. From a security perspective, the site enforces HTTPS and uses reCAPTCHA v3 on forms, but lacks DNSSEC and some recommended security headers. There is no explicit published security or incident response policy, and no cookie consent mechanism was detected, which may impact GDPR compliance. The WHOIS data is consistent and legitimate, matching the organization's identity and domain age. Overall, the website is professional, trustworthy, and well-maintained with minor areas for improvement in security and privacy compliance to enhance user trust and regulatory adherence.
Detected Technologies
10 urgent findings need attention
10 high
- + 2 more findings in the full report below
Keep bbbmarketplacetrust.org under constant watch
Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.
Security drift alerts
Risk score drops, new high-severity issues, and header hardening gaps
Compliance watch
GDPR / NIS2 posture changes with governance evidence snapshots
Infrastructure surface
Unexpected open services, SSL expiry, DNS & email authentication changes
Content & tracker intelligence
Marketing tech shifts, analytics drift, and AI recommendation updates
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Security Headers
4 findings
70/100
GDPR Compliance
4 findings
53/100
NIS2 Compliance
8 findings
17/100
Email Security
3 findings
85/100
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
The BBB Institute operates as a trusted non-profit entity focused on consumer protection and marketplace trust. Its market positioning is strong due to its affiliation with the Better Business Bureau network and partnerships with major sponsors such as Amazon, Capital One, PayPal, and Walmart. The business model centers on educational outreach, scam prevention tools, and research publications. Revenue streams likely include sponsorships and donations. The target audience includes consumers, small businesses, and military communities. Growth indicators include expanding program reach and active engagement through newsletters and events. The partnership ecosystem is robust, supporting credibility and resource availability. Strategic observations highlight the organization's focus on data-driven program development and community impact.
Extracted Contact Information
Marketing Intelligence Data
Physical Addresses (1)
Security Posture Analysis
Comprehensive Security Assessment
The website demonstrates a mature security posture with HTTPS enforced and clientTransferProhibited domain status to prevent unauthorized transfers. Use of reCAPTCHA v3 on forms helps mitigate automated abuse. However, the absence of DNSSEC and security headers like Content-Security-Policy and Strict-Transport-Security represents areas for enhancement. No vulnerabilities or exposed sensitive data were detected. The lack of a published security or incident response policy may limit transparency and preparedness. Overall, the security posture is good but could be improved by adopting additional best practices and explicit policies.
Strategic Recommendations
Priority Actions for Security Improvement
Enable DNSSEC on the domain to enhance DNS security and prevent spoofing.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
International Association of Better Business Bureaus, Inc.
BBB Institute for Marketplace Trust (BBB Institute) seeks to build a trustworthy marketplace accessible for everyone by empowering consumers and businesses to avoid scams and succeed in the marketplace.
excellent
consistent
Technical Stack
moderate
good
good
good
Security Assessment
- HTTPS enforced
- ClientTransferProhibited domain status
- Use of reCAPTCHA v3 on forms
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is professionally designed and well-structured.
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🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing Content-Security-Policy header
HIGHControls resources the browser is allowed to load
Weak X-XSS-Protection configuration
LOWCurrent value: "1"
Weak Referrer-Policy configuration
LOWCurrent value: "origin-when-cross-origin"
Sensitive data may be cached
LOWCache-Control header should include "no-store" for sensitive pages
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Cookie Policy found
HIGHGDPR requires clear information about cookie usage
No Cookie Consent Banner found
HIGHGDPR requires explicit consent for non-essential cookies
No Data Protection Officer mentioned
LOWLarge organizations may need to designate a DPO under GDPR
Privacy policy may not be GDPR compliant
MEDIUMPrivacy policy lacks explicit GDPR compliance elements
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No information security framework found
HIGHNIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
HIGHNIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No business continuity planning found
MEDIUMNIS2 emphasizes operational resilience and business continuity
No security contact information
HIGHNIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
MEDIUMClear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
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📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
No BIMI Record
LOWBIMI displays brand logos in email clients
No MTA-STS Policy
MEDIUMMTA-STS enforces TLS for email delivery
No TLS-RPT Record
LOWTLS-RPT provides reporting for email TLS issues
SPF Details
DKIM Selectors Found
DMARC Details
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
Weak Protocols Supported
HIGHServer supports weak protocols: TLSv1.1
OCSP Stapling Not Enabled
LOWOCSP stapling improves performance and privacy
Certificate Transparency Not Implemented
LOWCertificate is not logged in Certificate Transparency logs
SSL Certificate Expires Within 90 Days
MEDIUMSSL certificate expires in 42 days
Weak SSL Key Length
HIGHSSL certificate uses 256-bit key, which is considered weak
Mixed Content Detected
MEDIUM1 resources loaded over insecure HTTP
Partial SSL/TLS Assessment
LOWCompleted 3 of 4 security checks due to time constraints
Protocol Support
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
CAA Records Not Configured
LOWCertificate Authority Authorization (CAA) records not found
Domain Expires Soon
HIGHDomain expires in 28 days
Domain Delete Lock Not Enabled
LOWDomain can be deleted without additional verification
Domain Registration Details
DNS Records
DNSSEC Status
DNS Performance
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
How does bbbmarketplacetrust.org compare?
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🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings
Additional Findings
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Marketing Intelligence
Contact emails, phone numbers & warm leads
Plan Comparison
| Feature | PDF Report | Marketing+ |
|---|---|---|
| Full security analysis | ||
| Professional PDF export | ||
| Email delivery | ||
| Lifetime access + unlock code | ||
| Contact emails & phones | — | |
| Marketing outreach data | — |
Already purchased?
Order summary
Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.
Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.
SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
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