Skip to main content

Is brandwatch.com a Scam? Security Check Results - Brandwatch

brandwatch.com Security Report Summary

brandwatch.com received a security score of 71 out of 100 in Guard's comprehensive security analysis, classified as "Moderate Risk". This report covers Brandwatch's website security posture. Brandwatch operates in the Technology industry in N/a.

Brandwatch is an enterprise-level technology company specializing in social media analytics and customer engagement platforms. Their website reflects a mature digital presence with comprehensive content, professional design, and extensive use of modern marketing and analytics technologies. The platform is positioned as a SaaS solution targeting businesses seeking to leverage social data for insights and engagement. Technically, the site is built on WordPress and integrates multiple third-party tools such as Google Analytics, Facebook Pixel, Marketo, and OneTrust for privacy compliance. Security posture is strong with HTTPS enforced and anti-fraud measures in place, although explicit security headers and policies could be more visible. WHOIS data is not publicly available, which slightly reduces transparency but does not detract significantly from the overall trustworthiness given the brand's market presence and parent company affiliation. Privacy and cookie policies are comprehensive and GDPR compliant, with active consent mechanisms implemented. Overall, the website demonstrates a high level of professionalism and digital maturity suitable for an enterprise SaaS provider.

The security scan identified 27 findings across security headers, SSL/TLS, DNS health, email security, GDPR compliance, and NIS2 compliance analysis modules.

Technologies detected: WordPress, Google Tag Manager, OneTrust Cookie Consent, FontFaceObserver, Marketo Forms, Optimizely, Hotjar, Microsoft Clarity, Facebook Pixel, Bing UET, Cheq Anti-Fraud.

About this security scan

Guard performs automated security assessments of websites by analyzing SSL/TLS certificates, HTTP security headers, DNS configuration, email authentication protocols (SPF, DKIM, DMARC), GDPR compliance indicators, NIS2 directive compliance, network exposure, and AI-powered business intelligence. Each report provides domain-specific findings, risk scores, and actionable recommendations.

brandwatch.com favicon

Is brandwatch.com Safe? Security Analysis for Brandwatch

https://brandwatch.com

Check if brandwatch.com is a scam or legitimate. Free security scan and reviews.

TechnologyN/aenterprise
WordPressGoogle Tag ManagerOneTrust Cookie ConsentFontFaceObserverMarketo Forms+6 more
Analyzed 10/27/2025Completed 11:32:36 PM6mo ago
71
Security Score
MEDIUM RISK

Below Technology avg (72)

10,000+

Domains scanned

500+

Security teams trust us

EveryPay

Secure checkout

Instant

Reports delivered

Professional PDF & Marketing Data

Get the professional PDF report for brandwatch.com

Export this security analysis as a professional PDF document, receive it via email, and access marketing intelligence data including contact emails and phone numbers. One-time purchase for lifetime access.

PDF Report & Export

PDF download, email delivery, unlock code

39.90 €one-time • Incl. 21% VAT

Marketing Intelligence

Contact emails, phone numbers & warm leads

49.90 €one-time • Incl. 21% VAT

Plan Comparison

FeaturePDF ReportMarketing+
Full security analysis
Professional PDF export
Email delivery
Lifetime access + unlock code
Contact emails & phones
Marketing outreach data

Already purchased?

Order summary

Domainbrandwatch.com
Access tierFull report or marketing add-on

Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.

VisaMastercardApple PayGoogle Pay

Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

AI Summary

Brandwatch is an enterprise-level technology company specializing in social media analytics and customer engagement platforms. Their website reflects a mature digital presence with comprehensive content, professional design, and extensive use of modern marketing and analytics technologies. The platform is positioned as a SaaS solution targeting businesses seeking to leverage social data for insights and engagement. Technically, the site is built on WordPress and integrates multiple third-party tools such as Google Analytics, Facebook Pixel, Marketo, and OneTrust for privacy compliance. Security posture is strong with HTTPS enforced and anti-fraud measures in place, although explicit security headers and policies could be more visible. WHOIS data is not publicly available, which slightly reduces transparency but does not detract significantly from the overall trustworthiness given the brand's market presence and parent company affiliation. Privacy and cookie policies are comprehensive and GDPR compliant, with active consent mechanisms implemented. Overall, the website demonstrates a high level of professionalism and digital maturity suitable for an enterprise SaaS provider.

Detected Technologies

WordPressGoogle Tag ManagerOneTrust Cookie ConsentFontFaceObserverMarketo FormsOptimizelyHotjarMicrosoft ClarityFacebook PixelBing UETCheq Anti-Fraud

6 urgent findings need attention

6 high

Continuous monitoring

Keep brandwatch.com under constant watch

Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.

Security drift alerts

Risk score drops, new high-severity issues, and header hardening gaps

Compliance watch

GDPR / NIS2 posture changes with governance evidence snapshots

Infrastructure surface

Unexpected open services, SSL expiry, DNS & email authentication changes

Content & tracker intelligence

Marketing tech shifts, analytics drift, and AI recommendation updates

25 €
per month · billed securely via EveryPay
Less than 1 € / day — cheaper than a single incident response hour

Cancel anytime. Alerts sent to the contacts you choose. Unlock the full report to view historical timelines and alerts.

Purchase to access the monitoring timeline, JSON diffs, alert history, and PDF export for brandwatch.com.

Security Headers

7 findings

30/100

GDPR Compliance

No critical findings yet

100/100

NIS2 Compliance

6 findings

47/100

Email Security

4 findings

80/100

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

Brandwatch operates in the technology sector, focusing on social media analytics and customer engagement. It is an established player with a parent company, Cision, and subsidiaries like BuzzSumo. The business model is SaaS, targeting enterprise customers who require advanced social listening and analytics tools. The website content and structure indicate a focus on trust and compliance, with strong privacy policies and cookie consent frameworks. The company leverages partnerships with major advertising and analytics platforms to enhance marketing effectiveness. The absence of direct contact emails or phone numbers suggests a preference for controlled lead capture via forms. The brand maintains consistent and professional branding across its digital assets, reinforcing its market position.

Security Posture Analysis

Comprehensive Security Assessment

The website enforces HTTPS and integrates multiple security and privacy tools, including OneTrust for cookie consent and Cheq for anti-fraud. While explicit security headers like Content-Security-Policy and X-Frame-Options are not clearly visible in the HTML, the overall security posture appears robust. No vulnerabilities or exposed sensitive data were detected in the analyzed content. However, the lack of a publicly accessible security policy or incident response contact information is a gap that could be addressed to improve transparency and readiness. The use of multiple third-party scripts necessitates ongoing security audits to mitigate risks. The WHOIS data unavailability is a minor concern but likely due to privacy protection rather than malicious intent.

Strategic Recommendations

Priority Actions for Security Improvement

1

Publish a dedicated security policy page detailing security practices and incident response procedures.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Brandwatch

Description:

Brandwatch provides a social suite platform designed to help businesses understand and engage with their customers at the speed of social media. It offers tools for social listening, analytics, and customer engagement.

Key Services:
Social media listeningCustomer engagementSocial analytics
Content Quality:

excellent

Branding:

consistent

Technical Stack

Technologies:
WordPressGoogle Tag ManagerOneTrust Cookie ConsentFontFaceObserverMarketo FormsOptimizelyHotjarMicrosoft ClarityFacebook PixelBing UETCheq Anti-Fraud
Frameworks:
WordPress
Platforms:
Web
Performance:

moderate

Mobile:

good

Accessibility:

basic

SEO:

good

Security Assessment

Security Score:
85/100
Best Practices:
  • HTTPS enforced
  • Cookie consent with OneTrust
  • Use of anti-fraud script (Cheq)
  • No exposed sensitive data in HTML

Analytics & Tracking

Services:
Google AnalyticsMicrosoft ClarityHotjarFacebook PixelBing UET
Tracking Level:extensive
Privacy Compliance:good

Advertising & Marketing

Ad Networks:
Bing AdsFacebook AdsGoogle Ads
Tracking Pixels:
Facebook PixelMicrosoft ClarityHotjarMarketoCheq Anti-Fraud
Marketing Tools:
MarketoOptimizelyOneTrust
Transparency Level:good

Website Quality Assessment

Design Quality:excellent
User Experience:excellent
Content Relevance:excellent
Navigation Clarity:excellent
Professionalism:excellent
Trustworthiness:high

Key Observations

1

Website is fully accessible with rich content and professional design.

Get this report delivered to your inbox

Receive a summary of the brandwatch.com security findings by email. Quick and easy to share with decision makers.

🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

30/100
Score

Missing Strict-Transport-Security header

HIGH

Forces HTTPS connections

Missing X-Frame-Options header

HIGH

Prevents clickjacking attacks

Missing X-Content-Type-Options header

MEDIUM

Prevents MIME type sniffing

Missing X-XSS-Protection header

MEDIUM

Legacy XSS protection (deprecated but still recommended)

Missing Referrer-Policy header

LOW

Controls referrer information sent with requests

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

100/100
Score
No issues found

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy85% confidence
Contact Information Found90% confidence
phone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

47/100
Score

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

Need this report as a PDF?

Download the complete brandwatch.com security analysis as a professional PDF. Share it with your team, clients, or stakeholders.

📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

80/100
Score

Complex SPF record

LOW

Too many include statements can cause lookup limits

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 ip4:185.25.35.194 ip4:5.102.174.132 ip4:94.228.37.23 ip4:94.228.34.213 ip4:52.212.32.32 ip4:193.9.15.144/28 ip4:185.28.196.49 ip4:168.245.13.217 ip4:5.102.174.136 ip4:185.25.35.22 ip4:185.25.34.143 ip4:185.25.34.138 ip4:54.228.121.9 include:_spf.go ogle.com include:mail.zendesk.com include:sendgrid.net include:_spf.salesforce.com include:spf.protection.outlook.com -all
DNS Lookups:5/10
Policy:-all
DKIM Selectors Found
Selector:google(1296-bit rsa)
Selector:selector1(1416-bit rsa)
Selector:s1(1440-bit rsa)
DMARC Details
Policy:quarantine
Aggregate Reports:postmaster@brandwatch.com

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

52/100
Score

Weak Protocols Supported

HIGH

Server supports weak protocols: TLSv1.1

OCSP Stapling Not Enabled

LOW

OCSP stapling improves performance and privacy

Certificate Transparency Not Implemented

LOW

Certificate is not logged in Certificate Transparency logs

SSL Certificate Expires Within 90 Days

MEDIUM

SSL certificate expires in 62 days

Weak SSL Key Length

HIGH

SSL certificate uses 256-bit key, which is considered weak

Partial SSL/TLS Assessment

LOW

Completed 3 of 4 security checks due to time constraints

Protocol Support

TLSv1.3TLSv1.2TLSv1.1

OCSP Status

OCSP Stapling Disabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

80/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

Domain Delete Lock Not Enabled

LOW

Domain can be deleted without additional verification

Domain Registration Details

Domain Age
27 years(mature)
Expiry Risk
low(170 days)
Protection Level
moderateDNSSEC OFF

DNS Records

A Records:52.23.126.159
Name Servers:
memphis.ns.cloudflare.com
pearl.ns.cloudflare.com
MX Records:
1: brandwatch-com.mail.protection.outlook.com
SOA:Serial: 2386625478, TTL: 1800s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:37ms

SPF Analysis

SPF Record:
v=spf1 ip4:185.25.35.194 ip4:5.102.174.132 ip4:94.228.37.23 ip4:94.228.34.213 ip4:52.212.32.32 ip4:193.9.15.144/28 ip4:185.28.196.49 ip4:168.245.13.217 ip4:5.102.174.136 ip4:185.25.35.22 ip4:185.25.34.143 ip4:185.25.34.138 ip4:54.228.121.9 include:_spf.go ogle.com include:mail.zendesk.com include:sendgrid.net include:_spf.salesforce.com include:spf.protection.outlook.com -all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

How does brandwatch.com compare?

See how brandwatch.com stacks up against similar websites in the same industry.

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on WordPress CMS, utilizing a modern tech stack including Google Tag Manager, OneTrust for privacy compliance, Marketo for marketing automation, Optimizely for A/B testing, Hotjar and Microsoft Clarity for user behavior analytics, and Cheq for anti-fraud protection. The site demonstrates good mobile optimization and SEO practices with proper meta tags and structured data (JSON-LD). Performance is moderate, with some reliance on multiple external scripts which could impact load times. Accessibility features are basic but present. The technical infrastructure supports a professional and scalable digital presence suitable for an enterprise SaaS provider.
Professional PDF & Marketing Data

Download the brandwatch.com report as PDF

Get the complete analysis in a shareable PDF format, delivered instantly to your email with lifetime access.

PDF Report & Export

PDF download, email delivery, unlock code

39.90 €one-time • Incl. 21% VAT

Marketing Intelligence

Contact emails, phone numbers & warm leads

49.90 €one-time • Incl. 21% VAT

Plan Comparison

FeaturePDF ReportMarketing+
Full security analysis
Professional PDF export
Email delivery
Lifetime access + unlock code
Contact emails & phones
Marketing outreach data

Already purchased?

Order summary

Domainbrandwatch.com
Access tierFull report or marketing add-on

Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.

VisaMastercardApple PayGoogle Pay

Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

Scan your own website

Liked the brandwatch.com report? Run the same comprehensive security analysis on your domain — free, instant, and no sign-up required.

Or browse our directory of >10,000 scanned websites.

⭐ Verified Community Reviews

What others say about brandwatch.com

Share your experience to help others make informed decisions. We verify every review by email and publish it once our moderation team approves it.

Overall rating
Select a rating
4000 characters remaining

We’ll email you to confirm your review and keep your details private.

Community rating

out of 5

0 reviews published

Loading reviews…

How did we do?

Your feedback directly shapes our roadmap. Rate the quality of this report, leave an optional comment, and let us know if you want our security specialists to follow up.

Overall report quality
Select a rating
2000 characters remaining

We only use your feedback to improve Guard reports. Contact details are never shared.

Analyze Another Website