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Is claritas.com a Scam? Security Check Results - Claritas LLC

claritas.com Security Report Summary

claritas.com received a security score of 58 out of 100 in Guard's comprehensive security analysis, classified as "Elevated Risk". This report covers Claritas LLC's website security posture. Claritas LLC operates in the Technology industry in United States.

Claritas LLC is a well-established data analytics and marketing services company founded in 1994, specializing in consumer insights, audience segmentation, and multichannel marketing execution. The company leverages proprietary data assets and patented AI-driven identity graph technology to provide marketers with detailed consumer profiles and actionable intelligence. Their market position is strong, serving major clients and integrating with numerous partner platforms. Technically, the website is built on WordPress with modern technologies and includes robust privacy and cookie consent mechanisms, reflecting a mature digital infrastructure. Security posture is good with HTTPS, CAPTCHA protections, and domain registration safeguards, though DNSSEC is not enabled and no explicit security policy or incident response contacts are published. Overall, the website is professional, trustworthy, and compliant with GDPR and privacy standards, supporting a positive business credibility profile.

The security scan identified 31 findings across security headers, SSL/TLS, DNS health, email security, GDPR compliance, and NIS2 compliance analysis modules.

Technologies detected: WordPress, Gravity Forms, Google Tag Manager, Google reCAPTCHA, hCaptcha, CookieYes Consent, jQuery, Bootstrap, Font Awesome, Owl Carousel.

About this security scan

Guard performs automated security assessments of websites by analyzing SSL/TLS certificates, HTTP security headers, DNS configuration, email authentication protocols (SPF, DKIM, DMARC), GDPR compliance indicators, NIS2 directive compliance, network exposure, and AI-powered business intelligence. Each report provides domain-specific findings, risk scores, and actionable recommendations.

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Is claritas.com Safe? Security Analysis for Claritas LLC

https://claritas.com

Check if claritas.com is a scam or legitimate. Free security scan and reviews.

TechnologyUnited Stateslarge
WordPressGravity FormsGoogle Tag ManagerGoogle reCAPTCHAhCaptcha+5 more
Analyzed 10/12/2025Completed 10:23:01 PM7mo ago
58
Security Score
MEDIUM RISK

Below Technology avg (72)

10,000+

Domains scanned

500+

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Order summary

Domainclaritas.com
Access tierFull report or marketing add-on

Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.

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Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

AI Summary

Claritas LLC is a well-established data analytics and marketing services company founded in 1994, specializing in consumer insights, audience segmentation, and multichannel marketing execution. The company leverages proprietary data assets and patented AI-driven identity graph technology to provide marketers with detailed consumer profiles and actionable intelligence. Their market position is strong, serving major clients and integrating with numerous partner platforms. Technically, the website is built on WordPress with modern technologies and includes robust privacy and cookie consent mechanisms, reflecting a mature digital infrastructure. Security posture is good with HTTPS, CAPTCHA protections, and domain registration safeguards, though DNSSEC is not enabled and no explicit security policy or incident response contacts are published. Overall, the website is professional, trustworthy, and compliant with GDPR and privacy standards, supporting a positive business credibility profile.

Detected Technologies

WordPressGravity FormsGoogle Tag ManagerGoogle reCAPTCHAhCaptchaCookieYes ConsentjQueryBootstrapFont AwesomeOwl Carousel

8 urgent findings need attention

8 high

Continuous monitoring

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Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.

Security drift alerts

Risk score drops, new high-severity issues, and header hardening gaps

Compliance watch

GDPR / NIS2 posture changes with governance evidence snapshots

Infrastructure surface

Unexpected open services, SSL expiry, DNS & email authentication changes

Content & tracker intelligence

Marketing tech shifts, analytics drift, and AI recommendation updates

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Security Headers

8 findings

15/100

GDPR Compliance

1 finding

88/100

NIS2 Compliance

8 findings

17/100

Email Security

5 findings

70/100

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

Claritas operates in the technology sector focusing on marketing data solutions. Their competitive advantage lies in their extensive proprietary data, patented segmentation methodologies, and AI integration. The business model centers on providing syndicated and custom audience data, identity graph services, and multichannel marketing platforms to enterprises and marketers. Revenue streams likely include data licensing, platform subscriptions, and consulting services. The company targets marketers seeking precise customer identification and campaign optimization. Partnerships with platforms like Envision, AudienceAnywhere, and others enhance their ecosystem. Growth indicators include AI adoption and a broad client base with major brands. The website content and structure reflect a mature, enterprise-grade operation with clear strategic positioning.

Security Posture Analysis

Comprehensive Security Assessment

The website demonstrates a good security maturity level with enforced HTTPS, use of Google reCAPTCHA and hCaptcha for form protection, and a comprehensive cookie consent mechanism supporting GDPR compliance. Domain registration includes multiple client protection statuses preventing unauthorized changes. However, the absence of DNSSEC and a published security policy or incident response contact reduces transparency and readiness. No vulnerabilities or exposed sensitive data were detected in the HTML content. The site uses reputable third-party scripts and analytics tools, which should be regularly audited. Overall, the security posture is strong but could be improved by publishing explicit security policies and enabling DNSSEC.

Strategic Recommendations

Priority Actions for Security Improvement

1

Enable DNSSEC on the domain to enhance DNS security and prevent spoofing.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Claritas LLC

Description:

Claritas delivers custom audience segments and consumer insights for over 120 million households, 2,300 digital audiences, and 8,000 demographic variables. They provide identity graph technology, multichannel marketing execution, and advanced analytics to improve marketing ROI.

Key Services:
Syndicated AudiencesCustom AudiencesIdentity GraphMultichannel Marketing ExecutionAI PersonalizationMeasurement & AttributionAudience Identification
Content Quality:

excellent

Branding:

consistent

Technical Stack

Technologies:
WordPressGravity FormsGoogle Tag ManagerGoogle reCAPTCHAhCaptchaCookieYes ConsentjQueryBootstrapFont AwesomeOwl Carousel
Frameworks:
WordPress
Platforms:
Web
Performance:

moderate

Mobile:

good

Accessibility:

good

SEO:

good

Security Assessment

Security Score:
85/100
Best Practices:
  • HTTPS enforced
  • Use of Google reCAPTCHA and hCaptcha on forms
  • Cookie consent banner with granular controls
  • No exposed sensitive data in HTML

Analytics & Tracking

Services:
PardotGoogle Tag Manager
Tracking Level:moderate
Privacy Compliance:good

Advertising & Marketing

Tracking Pixels:
CookieYesPardot
Marketing Tools:
PardotCookieYes
Transparency Level:good

Website Quality Assessment

Design Quality:excellent
User Experience:excellent
Content Relevance:excellent
Navigation Clarity:excellent
Professionalism:excellent
Trustworthiness:high

Key Observations

1

Website is fully accessible with rich content and professional design.

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🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

15/100
Score

Missing Strict-Transport-Security header

HIGH

Forces HTTPS connections

Missing X-Frame-Options header

HIGH

Prevents clickjacking attacks

Missing X-Content-Type-Options header

MEDIUM

Prevents MIME type sniffing

Missing Content-Security-Policy header

HIGH

Controls resources the browser is allowed to load

Missing X-XSS-Protection header

MEDIUM

Legacy XSS protection (deprecated but still recommended)

Missing Referrer-Policy header

LOW

Controls referrer information sent with requests

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

88/100
Score

Privacy policy may not be GDPR compliant

MEDIUM

Privacy policy lacks explicit GDPR compliance elements

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy85% confidence
Contact Information Found90% confidence
emailphone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

17/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

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📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

70/100
Score

Complex SPF record

LOW

Too many include statements can cause lookup limits

DMARC not enforcing

MEDIUM

DMARC policy is set to "none"

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 include:spf.protection.outlook.com include:aspmx.pardot.com include:emailus.freshservice.com include:sent-via.netsuite.com include:_spf.salesforce.com +ip4:35.153.44.95 ~all
DNS Lookups:5/10
Policy:~all
DKIM Selectors Found
Selector:selector1(1296-bit rsa)
DMARC Details
Policy:none
Aggregate Reports:ithelpdesk@claritas.com
Forensic Reports:ithelpdesk@claritas.com

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

67/100
Score

Weak Protocols Supported

HIGH

Server supports weak protocols: TLSv1.1

OCSP Stapling Not Enabled

LOW

OCSP stapling improves performance and privacy

Certificate Transparency Not Implemented

LOW

Certificate is not logged in Certificate Transparency logs

Mixed Content Detected

MEDIUM

3 resources loaded over insecure HTTP

Partial SSL/TLS Assessment

LOW

Completed 3 of 4 security checks due to time constraints

Protocol Support

TLSv1.3TLSv1.2TLSv1.1

OCSP Status

OCSP Stapling Disabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

80/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

DMARC Policy Set to None

LOW

DMARC is configured but not enforcing any policy

DNS Records

A Records:35.164.115.92
Name Servers:
ns41.domaincontrol.comDNS only
ns42.domaincontrol.comDNS only
MX Records:
0: claritas-com.mail.protection.outlook.com
SOA:Serial: 2025100600, TTL: 600s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:86ms

SPF Analysis

SPF Record:
v=spf1 include:spf.protection.outlook.com include:aspmx.pardot.com include:emailus.freshservice.com include:sent-via.netsuite.com include:_spf.salesforce.com +ip4:35.153.44.95 ~all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

40/100
Score

Service Exposed: SSH

MEDIUM

Port 22 (SSH) is publicly accessible - SSH - Secure but can be brute-forced

How does claritas.com compare?

See how claritas.com stacks up against similar websites in the same industry.

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on WordPress CMS with a modern tech stack including Bootstrap, jQuery, Font Awesome, and Owl Carousel for UI components. It integrates marketing and analytics tools such as Pardot, Google Tag Manager, and CookieYes for consent management. Performance is moderate with good mobile optimization and accessibility features. The site uses multiple client login portals indicating a complex service infrastructure. Hosting and domain registration are managed by GoDaddy, a reputable provider. Technical risks are minimal but include the lack of DNSSEC and potential dependency on multiple third-party scripts. Opportunities exist to modernize by reducing script load and enhancing security headers.
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39.90 €one-time • Incl. 21% VAT

Marketing Intelligence

Contact emails, phone numbers & warm leads

49.90 €one-time • Incl. 21% VAT

Plan Comparison

FeaturePDF ReportMarketing+
Full security analysis
Professional PDF export
Email delivery
Lifetime access + unlock code
Contact emails & phones
Marketing outreach data

Already purchased?

Order summary

Domainclaritas.com
Access tierFull report or marketing add-on

Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.

VisaMastercardApple PayGoogle Pay

Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

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