Is eprize.com Safe? Security Analysis for Merkle Inc.
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SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
AI Summary
Merkle Promotions, a division of Merkle Inc. and a dentsu company, specializes in digital promotions and gamification with over 25 years of experience. The company offers a broad range of promotional solutions including sweepstakes, instant win games, loyalty programs, and Web3 experiences, targeting brands seeking to engage customers through innovative digital activations. Their market position is strong, supported by notable clients such as Starbucks, Johnson & Johnson, and Coca-Cola, and a consistent brand presence. Technically, the website employs modern web technologies including GSAP for animations and Swiper.js for interactive galleries, delivering a visually engaging and mobile-optimized experience. While performance is moderate and SEO practices are good, there is room for improvement in accessibility and explicit CMS or hosting details are not evident. From a security perspective, the site uses HTTPS but lacks visible security headers and explicit incident response or security policy disclosures. No critical vulnerabilities or exposed sensitive data were detected, but the absence of a cookie consent mechanism and incomplete WHOIS data for the domain reduce overall trust. The WHOIS query returned no registration data, which conflicts with the professional branding and may indicate privacy protection or domain registration issues. Overall, the website is professional and trustworthy in content and design but would benefit from enhanced security practices and clearer domain registration transparency. Strategic improvements in security headers, cookie consent, and WHOIS clarity are recommended to strengthen compliance and trust.
Detected Technologies
5 urgent findings need attention
5 high
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Security drift alerts
Risk score drops, new high-severity issues, and header hardening gaps
Compliance watch
GDPR / NIS2 posture changes with governance evidence snapshots
Infrastructure surface
Unexpected open services, SSL expiry, DNS & email authentication changes
Content & tracker intelligence
Marketing tech shifts, analytics drift, and AI recommendation updates
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Security Headers
4 findings
75/100
GDPR Compliance
2 findings
83/100
NIS2 Compliance
8 findings
17/100
Email Security
4 findings
70/100
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
Merkle Promotions operates as a B2B service provider in the digital marketing and promotions sector, leveraging gamification to drive customer engagement for large brands. Their competitive advantage lies in their extensive experience, creative rigor, and technical expertise, supported by a strong partnership with dentsu. Revenue streams likely include service contracts for digital promotions, loyalty program management, and technology solutions. The target customers are marketing professionals and brand managers seeking innovative engagement tools. Growth indicators include a diverse portfolio of high-profile clients and integration of emerging technologies like NFTs and Web3. The partnership ecosystem includes subsidiaries ePrize and Hello World, enhancing their service offerings. The company maintains a consistent brand image and leverages testimonials and client logos to build credibility.
Security Posture Analysis
Comprehensive Security Assessment
The current security posture is moderate. The website uses HTTPS, which is mandatory for secure communications, but lacks visible security headers such as Content-Security-Policy and X-Frame-Options that help mitigate common web attacks. There is no public incident response or security policy page, which limits transparency. No forms or inputs on the main page reduce attack surface, but the absence of a cookie consent mechanism may impact GDPR compliance. The WHOIS data absence raises concerns about domain registration legitimacy. Overall, the security culture appears basic with room for maturity, especially in compliance and incident readiness.
Strategic Recommendations
Priority Actions for Security Improvement
Implement comprehensive security headers including Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options to enhance protection against common web vulnerabilities.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
Merkle Inc.
Merkle Promotions specializes in digital promotions and gamification with 25 years of experience, offering digital activations that engage and motivate customers for brands.
excellent
consistent
Technical Stack
moderate
good
basic
good
Security Assessment
- No exposed sensitive data in HTML
- No visible vulnerable libraries
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is fully accessible with rich multimedia content
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🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Weak Strict-Transport-Security configuration
LOWCurrent value: "max-age=15552000"
Missing Referrer-Policy header
LOWControls referrer information sent with requests
Missing Permissions-Policy header
MEDIUMControls browser features and APIs
Sensitive data may be cached
LOWCache-Control header should include "no-store" for sensitive pages
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Data Protection Officer mentioned
LOWLarge organizations may need to designate a DPO under GDPR
Privacy policy may not be GDPR compliant
MEDIUMPrivacy policy lacks explicit GDPR compliance elements
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No information security framework found
HIGHNIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
HIGHNIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No business continuity planning found
MEDIUMNIS2 emphasizes operational resilience and business continuity
No security contact information
HIGHNIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
MEDIUMClear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
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📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
No DKIM record found
MEDIUMDKIM adds cryptographic signatures to emails
No BIMI Record
LOWBIMI displays brand logos in email clients
No MTA-STS Policy
MEDIUMMTA-STS enforces TLS for email delivery
No TLS-RPT Record
LOWTLS-RPT provides reporting for email TLS issues
SPF Details
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
Weak Protocols Supported
HIGHServer supports weak protocols: TLSv1.1
OCSP Stapling Not Enabled
LOWOCSP stapling improves performance and privacy
Certificate Transparency Not Implemented
LOWCertificate is not logged in Certificate Transparency logs
Mixed Content Detected
MEDIUM1 resources loaded over insecure HTTP
Partial SSL/TLS Assessment
LOWCompleted 3 of 4 security checks due to time constraints
Protocol Support
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
CAA Records Not Configured
LOWCertificate Authority Authorization (CAA) records not found
No DMARC Record
MEDIUMDMARC policy not configured
Domain Registration Details
DNS Records
DNSSEC Status
DNS Performance
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
How does eprize.com compare?
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🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings
Additional Findings
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PDF Report & Export
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Marketing Intelligence
Contact emails, phone numbers & warm leads
Plan Comparison
| Feature | PDF Report | Marketing+ |
|---|---|---|
| Full security analysis | ||
| Professional PDF export | ||
| Email delivery | ||
| Lifetime access + unlock code | ||
| Contact emails & phones | — | |
| Marketing outreach data | — |
Already purchased?
Order summary
Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.
Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.
SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
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