Is eyeota.com Safe? Security Analysis for Eyeota
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Below Technology avg (72)
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SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
AI Summary
Eyeota is a technology company specializing in providing audience targeting data and marketing insights to advertisers and marketers. Their platform focuses on enriching customer insights, enhancing personalization, and transforming audience targeting strategies. The website demonstrates a mature digital marketing infrastructure with integrations such as Google Analytics 4, HubSpot, and TrustArc for cookie consent management. The technical implementation is solid, with good mobile optimization and SEO practices. Security posture is adequate with HTTPS enforced and cookie consent mechanisms in place, though explicit security headers and published security policies are absent. The lack of WHOIS registrant data and absence of privacy policy on the homepage reduce transparency and trustworthiness. Overall, Eyeota presents as a professional data provider with room for improvement in privacy and security disclosures.
Detected Technologies
6 urgent findings need attention
6 high
Keep eyeota.com under constant watch
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Security drift alerts
Risk score drops, new high-severity issues, and header hardening gaps
Compliance watch
GDPR / NIS2 posture changes with governance evidence snapshots
Infrastructure surface
Unexpected open services, SSL expiry, DNS & email authentication changes
Content & tracker intelligence
Marketing tech shifts, analytics drift, and AI recommendation updates
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Security Headers
6 findings
45/100
GDPR Compliance
2 findings
83/100
NIS2 Compliance
8 findings
17/100
Email Security
5 findings
70/100
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
Eyeota operates in the technology sector, targeting advertisers and marketers with audience data solutions. Their business model revolves around data enrichment and audience personalization services, positioning them as a key player in digital advertising ecosystems. The company leverages partnerships and integrations with major platforms like HubSpot and Google Ads, indicating a strong marketing and analytics ecosystem. The website content and branding are consistent and professional, supporting a medium-sized enterprise profile. However, the absence of detailed company registration and contact information online suggests a need for enhanced transparency to strengthen business credibility.
Security Posture Analysis
Comprehensive Security Assessment
The website employs HTTPS with a good SSL configuration and integrates cookie consent management via TrustArc, reflecting compliance with basic privacy standards. However, the absence of explicit security headers such as Content-Security-Policy and X-Frame-Options is a gap in security best practices. No security policy, incident response contact, or vulnerability disclosure information is published, which limits the organization's readiness and transparency in handling security incidents. The WHOIS data is missing or redacted, which may be privacy protection but reduces trust. Overall, the security posture is moderate but could be improved by publishing security policies, adding security headers, and providing clear security contact channels.
Strategic Recommendations
Priority Actions for Security Improvement
Publish a comprehensive privacy policy and make it easily accessible on the website.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
Eyeota
Engage your best customers with trusted audience data | enrich insights, enhance personalization and transform audience targeting.
good
consistent
Technical Stack
moderate
good
basic
good
Security Assessment
- HTTPS enforced
- Cookie consent mechanism implemented
- No exposed sensitive data in HTML
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is accessible and not blocked by WAF or security challenges.
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🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Weak Strict-Transport-Security configuration
LOWCurrent value: "max-age=3628800"
Missing X-Frame-Options header
HIGHPrevents clickjacking attacks
Missing X-Content-Type-Options header
MEDIUMPrevents MIME type sniffing
Missing X-XSS-Protection header
MEDIUMLegacy XSS protection (deprecated but still recommended)
Weak Referrer-Policy configuration
LOWCurrent value: "no-referrer-when-downgrade"
Missing Permissions-Policy header
MEDIUMControls browser features and APIs
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Data Protection Officer mentioned
LOWLarge organizations may need to designate a DPO under GDPR
Privacy policy may not be GDPR compliant
MEDIUMPrivacy policy lacks explicit GDPR compliance elements
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No information security framework found
HIGHNIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
HIGHNIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No business continuity planning found
MEDIUMNIS2 emphasizes operational resilience and business continuity
No security contact information
HIGHNIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
MEDIUMClear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
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📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
No DKIM record found
MEDIUMDKIM adds cryptographic signatures to emails
Strict DMARC Alignment
LOWStrict alignment may cause legitimate emails to fail
No BIMI Record
LOWBIMI displays brand logos in email clients
No MTA-STS Policy
MEDIUMMTA-STS enforces TLS for email delivery
No TLS-RPT Record
LOWTLS-RPT provides reporting for email TLS issues
SPF Details
DMARC Details
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
SSL Certificate Expires Within 90 Days
MEDIUMSSL certificate expires in 50 days
Weak SSL Key Length
HIGHSSL certificate uses 256-bit key, which is considered weak
Partial SSL/TLS Assessment
LOWCompleted 2 of 4 security checks due to time constraints
Certificate Details
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
CAA Records Not Configured
LOWCertificate Authority Authorization (CAA) records not found
Domain Registration Details
DNS Records
DNSSEC Status
DNS Performance
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
How does eyeota.com compare?
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🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings
Additional Findings
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Marketing Intelligence
Contact emails, phone numbers & warm leads
Plan Comparison
| Feature | PDF Report | Marketing+ |
|---|---|---|
| Full security analysis | ||
| Professional PDF export | ||
| Email delivery | ||
| Lifetime access + unlock code | ||
| Contact emails & phones | — | |
| Marketing outreach data | — |
Already purchased?
Order summary
Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.
Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.
SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
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