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Is funnelytics.io a Scam? Security Check Results - Funnelytics Inc.

funnelytics.io Security Report Summary

funnelytics.io received a security score of 63 out of 100 in Guard's comprehensive security analysis, classified as "Moderate Risk". This report covers Funnelytics Inc.'s website security posture. Funnelytics Inc. operates in the Technology industry in N/a.

Funnelytics Inc. operates a SaaS platform focused on visual funnel analytics and customer journey mapping to help digital marketers optimize their marketing funnels and increase revenue. The company offers both a self-serve platform and done-for-you services, targeting marketers and digital businesses. The website is professionally designed, mobile-optimized, and rich in content including testimonials, case studies, and multimedia. The technical infrastructure leverages modern web technologies including Webflow CMS, Google Tag Manager, Facebook Pixel, and other marketing and analytics tools, indicating a mature digital presence. Security posture is good with HTTPS enforced and no exposed sensitive data, though explicit security headers and cookie consent mechanisms could be improved. WHOIS data is unavailable due to privacy protection or query failure, but the website's branding and trust signals support legitimacy. Overall, the site demonstrates a strong business and technical foundation with room for enhanced privacy compliance and security transparency.

The security scan identified 31 findings across security headers, SSL/TLS, DNS health, email security, GDPR compliance, and NIS2 compliance analysis modules.

Technologies detected: Webflow CMS, Google Tag Manager, Facebook Pixel, LinkedIn Insight Tag, Microsoft Bing UET, ProfitWell, Microsoft Clarity, Vimeo embedded videos, jQuery, Slick Carousel.

About this security scan

Guard performs automated security assessments of websites by analyzing SSL/TLS certificates, HTTP security headers, DNS configuration, email authentication protocols (SPF, DKIM, DMARC), GDPR compliance indicators, NIS2 directive compliance, network exposure, and AI-powered business intelligence. Each report provides domain-specific findings, risk scores, and actionable recommendations.

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Is funnelytics.io Safe? Security Analysis for Funnelytics Inc.

https://funnelytics.io

Check if funnelytics.io is a scam or legitimate. Free security scan and reviews.

TechnologyN/amedium
Webflow CMSGoogle Tag ManagerFacebook PixelLinkedIn Insight TagMicrosoft Bing UET+5 more
Analyzed 10/14/2025Completed 12:23:22 PM6mo ago
63
Security Score
MEDIUM RISK

Below Technology avg (72)

10,000+

Domains scanned

500+

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SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

AI Summary

Funnelytics Inc. operates a SaaS platform focused on visual funnel analytics and customer journey mapping to help digital marketers optimize their marketing funnels and increase revenue. The company offers both a self-serve platform and done-for-you services, targeting marketers and digital businesses. The website is professionally designed, mobile-optimized, and rich in content including testimonials, case studies, and multimedia. The technical infrastructure leverages modern web technologies including Webflow CMS, Google Tag Manager, Facebook Pixel, and other marketing and analytics tools, indicating a mature digital presence. Security posture is good with HTTPS enforced and no exposed sensitive data, though explicit security headers and cookie consent mechanisms could be improved. WHOIS data is unavailable due to privacy protection or query failure, but the website's branding and trust signals support legitimacy. Overall, the site demonstrates a strong business and technical foundation with room for enhanced privacy compliance and security transparency.

Detected Technologies

Webflow CMSGoogle Tag ManagerFacebook PixelLinkedIn Insight TagMicrosoft Bing UETProfitWellMicrosoft ClarityVimeo embedded videosjQuerySlick Carousel

10 urgent findings need attention

10 high

  • + 2 more findings in the full report below
Continuous monitoring

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Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.

Security drift alerts

Risk score drops, new high-severity issues, and header hardening gaps

Compliance watch

GDPR / NIS2 posture changes with governance evidence snapshots

Infrastructure surface

Unexpected open services, SSL expiry, DNS & email authentication changes

Content & tracker intelligence

Marketing tech shifts, analytics drift, and AI recommendation updates

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Security Headers

7 findings

30/100

GDPR Compliance

4 findings

53/100

NIS2 Compliance

8 findings

17/100

Email Security

5 findings

65/100

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

Funnelytics positions itself as a key player in marketing analytics with a focus on funnel visualization and attribution beyond last-click models. Its business model combines SaaS subscriptions with premium done-for-you services, appealing to a range of customers from hands-on marketers to those seeking expert assistance. The company has established trust through endorsements from industry leaders and a portfolio of case studies. Its integration ecosystem includes major marketing platforms and affiliate programs, supporting broad adoption. The absence of direct contact details on the website suggests a focus on digital engagement channels. Growth indicators include a 14-day free trial and clear calls to action for trial and consultation bookings.

Security Posture Analysis

Comprehensive Security Assessment

The website employs HTTPS with a strong SSL configuration and uses reputable third-party analytics and marketing scripts. However, it lacks explicit security headers such as Content-Security-Policy and X-Frame-Options, which are recommended to mitigate common web attacks. No vulnerability disclosures or incident response policies are publicly available, which could be a gap in transparency. The absence of a cookie consent banner indicates partial GDPR compliance, though a comprehensive privacy policy is present. No exposed sensitive data or vulnerable libraries were detected. Overall, the security posture is solid but could benefit from enhanced header policies and visible security governance documentation.

Strategic Recommendations

Priority Actions for Security Improvement

1

Implement and publish explicit security headers including Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options to strengthen web security.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Funnelytics Inc.

Description:

Funnelytics shows you your full customer journey — from first click to final sale — so you can optimize what works and eliminate what doesn't.

Key Services:
Visual funnel analyticsCustomer journey mappingAd attributionConversion optimizationDone-for-you funnel optimization services
Content Quality:

excellent

Branding:

consistent

Technical Stack

Technologies:
Webflow CMSGoogle Tag ManagerFacebook PixelLinkedIn Insight TagMicrosoft Bing UETProfitWellMicrosoft ClarityVimeo embedded videosjQuerySlick Carousel
Platforms:
Webflow
Performance:

fast

Mobile:

excellent

Accessibility:

good

SEO:

good

Security Assessment

Security Score:
85/100
Best Practices:
  • HTTPS enforced
  • No exposed sensitive data in HTML
  • Use of modern tracking and analytics scripts
  • No inline passwords or keys

Analytics & Tracking

Services:
Microsoft ClarityGoogle Analytics (implied via GTM)ProfitWellVWO
Tracking Level:extensive
Privacy Compliance:basic

Advertising & Marketing

Ad Networks:
Meta Ads (Facebook Pixel)Google AdsMicrosoft Bing Ads
Tracking Pixels:
Facebook PixelLinkedIn Insight TagMicrosoft ClarityProfitWell
Marketing Tools:
VWO (Visual Website Optimizer)
Transparency Level:good

Website Quality Assessment

Design Quality:excellent
User Experience:excellent
Content Relevance:excellent
Navigation Clarity:excellent
Professionalism:excellent
Trustworthiness:high

Key Observations

1

Website is fully accessible with rich content and multimedia

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🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

30/100
Score

Missing X-Frame-Options header

HIGH

Prevents clickjacking attacks

Missing X-Content-Type-Options header

MEDIUM

Prevents MIME type sniffing

Missing Content-Security-Policy header

HIGH

Controls resources the browser is allowed to load

Missing X-XSS-Protection header

MEDIUM

Legacy XSS protection (deprecated but still recommended)

Missing Referrer-Policy header

LOW

Controls referrer information sent with requests

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

53/100
Score

No Cookie Policy found

HIGH

GDPR requires clear information about cookie usage

No Cookie Consent Banner found

HIGH

GDPR requires explicit consent for non-essential cookies

No Data Protection Officer mentioned

LOW

Large organizations may need to designate a DPO under GDPR

Privacy policy may not be GDPR compliant

MEDIUM

Privacy policy lacks explicit GDPR compliance elements

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy0% confidence
Contact Information Found90% confidence
phone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

17/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

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📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

65/100
Score

DMARC not enforcing

MEDIUM

DMARC policy is set to "none"

Weak DKIM Key

HIGH

DKIM selector 'google' uses 904-bit key

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 include:8608039.spf05.hubspotemail.net include:_spf.google.com include:sendgrid.net ~all
DNS Lookups:3/10
Policy:~all
DKIM Selectors Found
Selector:google(904-bit rsa)
DMARC Details
Policy:none
Aggregate Reports:4d29dd59ff8a.a@dmarcinput.com
Forensic Reports:4d29dd59ff8a.f@dmarcinput.com

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

75/100
Score

SSL Certificate Expires Within 90 Days

MEDIUM

SSL certificate expires in 39 days

Weak SSL Key Length

HIGH

SSL certificate uses 256-bit key, which is considered weak

Partial SSL/TLS Assessment

LOW

Completed 2 of 4 security checks due to time constraints

Certificate Details

Subject:www.funnelytics.io
Issuer:WE1
Valid Until:11/23/2025 (39 days)
SANs:www.funnelytics.io

OCSP Status

OCSP Stapling Disabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

80/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

DMARC Policy Set to None

LOW

DMARC is configured but not enforcing any policy

DNS Records

A Records:198.202.211.1
Name Servers:
ns-1334.awsdns-38.orgDNS only
ns-1621.awsdns-10.co.ukDNS only
ns-274.awsdns-34.comDNS only
ns-600.awsdns-11.netDNS only
MX Records:
10: alt3.aspmx.l.google.com
10: alt4.aspmx.l.google.com
5: alt1.aspmx.l.google.com
5: alt2.aspmx.l.google.com
1: aspmx.l.google.com

DNSSEC Status

DNSSEC Not Enabled

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

How does funnelytics.io compare?

See how funnelytics.io stacks up against similar websites in the same industry.

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on Webflow CMS and uses a modern tech stack including Google Tag Manager, Facebook Pixel, LinkedIn Insight Tag, Microsoft Clarity, and ProfitWell for analytics and marketing automation. It hosts multimedia content via Vimeo and uses jQuery and Slick Carousel for UI components. The site is fast-loading, mobile-optimized, and SEO-friendly with proper meta tags and Open Graph data. Hosting appears to be via a CDN (likely Amazon CloudFront through Webflow), ensuring good performance and availability. There is no evidence of technical debt or deprecated technologies. Opportunities exist to enhance security headers and privacy compliance mechanisms.
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Marketing Intelligence

Contact emails, phone numbers & warm leads

49.90 €one-time • Incl. 21% VAT

Plan Comparison

FeaturePDF ReportMarketing+
Full security analysis
Professional PDF export
Email delivery
Lifetime access + unlock code
Contact emails & phones
Marketing outreach data

Already purchased?

Order summary

Domainfunnelytics.io
Access tierFull report or marketing add-on

Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.

VisaMastercardApple PayGoogle Pay

Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

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