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Is hifyre.com a Scam? Security Check Results - Hifyre Inc.

hifyre.com Security Report Summary

hifyre.com received a security score of 42 out of 100 in Guard's comprehensive security analysis, classified as "Elevated Risk". This report covers Hifyre Inc.'s website security posture. Hifyre Inc. operates in the Retail industry in Canada.

Hifyre Inc. operates a specialized data-driven cannabis retail platform targeting North American cannabis dispensaries. Their offerings include Hifyre IQ™, a real-time sales data analysis tool; Hifyre ONE™, a retail platform software enhancing customer experience; and Hifyre SPARK™, a loyalty and rewards program. Positioned as an industry leader, Hifyre leverages data to optimize cannabis retail operations and customer engagement. Technically, the website employs modern web technologies such as Phoenix LiveView, Google Analytics, Google Tag Manager, Adobe Typekit fonts, FontAwesome icons, and HubSpot forms integrated with Google reCAPTCHA Enterprise for bot protection. The site is moderately optimized for performance and mobile devices, with good SEO practices and basic accessibility features. From a security perspective, the site uses HTTPS and secure form handling but lacks visible security headers and published security policies. No vulnerabilities or exposed sensitive data were detected in the HTML content. Privacy compliance is basic, with a privacy policy present but no explicit cookie consent mechanism. Contact information is limited to a physical address and a demo request form, with no direct emails or phone numbers publicly listed. Overall, the website presents a professional and trustworthy front with a moderate security posture. Strategic improvements in security headers, privacy compliance, and incident response transparency would enhance trust and compliance.

The security scan identified 25 findings across security headers, SSL/TLS, DNS health, email security, GDPR compliance, and NIS2 compliance analysis modules.

Technologies detected: Google Analytics, Google Tag Manager, FontAwesome, Adobe Typekit Fonts, HubSpot Forms, Google reCAPTCHA Enterprise.

About this security scan

Guard performs automated security assessments of websites by analyzing SSL/TLS certificates, HTTP security headers, DNS configuration, email authentication protocols (SPF, DKIM, DMARC), GDPR compliance indicators, NIS2 directive compliance, network exposure, and AI-powered business intelligence. Each report provides domain-specific findings, risk scores, and actionable recommendations.

H

Is hifyre.com Safe? Security Analysis for Hifyre Inc.

http://hifyre.com

Check if hifyre.com is a scam or legitimate. Free security scan and reviews.

RetailCanadamedium
Google AnalyticsGoogle Tag ManagerFontAwesomeAdobe Typekit FontsHubSpot Forms+1 more
Analyzed 6/21/2025Completed 6:53:34 PM9mo ago
42
Security Score
HIGH RISK

Below Retail avg (56)

10,000+

Domains scanned

500+

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Domainhifyre.com
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SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

AI Summary

Hifyre Inc. operates a specialized data-driven cannabis retail platform targeting North American cannabis dispensaries. Their offerings include Hifyre IQ™, a real-time sales data analysis tool; Hifyre ONE™, a retail platform software enhancing customer experience; and Hifyre SPARK™, a loyalty and rewards program. Positioned as an industry leader, Hifyre leverages data to optimize cannabis retail operations and customer engagement. Technically, the website employs modern web technologies such as Phoenix LiveView, Google Analytics, Google Tag Manager, Adobe Typekit fonts, FontAwesome icons, and HubSpot forms integrated with Google reCAPTCHA Enterprise for bot protection. The site is moderately optimized for performance and mobile devices, with good SEO practices and basic accessibility features. From a security perspective, the site uses HTTPS and secure form handling but lacks visible security headers and published security policies. No vulnerabilities or exposed sensitive data were detected in the HTML content. Privacy compliance is basic, with a privacy policy present but no explicit cookie consent mechanism. Contact information is limited to a physical address and a demo request form, with no direct emails or phone numbers publicly listed. Overall, the website presents a professional and trustworthy front with a moderate security posture. Strategic improvements in security headers, privacy compliance, and incident response transparency would enhance trust and compliance.

Detected Technologies

Google AnalyticsGoogle Tag ManagerFontAwesomeAdobe Typekit FontsHubSpot FormsGoogle reCAPTCHA Enterprise

12 urgent findings need attention

4 critical · 8 high

  • + 4 more findings in the full report below
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Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.

Security drift alerts

Risk score drops, new high-severity issues, and header hardening gaps

Compliance watch

GDPR / NIS2 posture changes with governance evidence snapshots

Infrastructure surface

Unexpected open services, SSL expiry, DNS & email authentication changes

Content & tracker intelligence

Marketing tech shifts, analytics drift, and AI recommendation updates

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Security Headers

2 findings

85/100

GDPR Compliance

5 findings

28/100

NIS2 Compliance

9 findings

0/100

Email Security

3 findings

85/100

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

Hifyre occupies a niche in the cannabis retail technology sector, providing data analytics and retail software solutions tailored for dispensaries. Their competitive advantage lies in real-time sales data insights and integrated loyalty programs, serving a B2B SaaS model. The company targets cannabis retailers seeking to leverage data for operational optimization and customer personalization. The presence of a large loyalty program (SPARK) with over 100,000 members indicates strong market penetration in Canada. Partnerships or subsidiaries were not identified. The business model focuses on subscription or licensing of software tools and data services, with growth potential tied to cannabis market expansion and digital transformation in retail.

Extracted Contact Information

Marketing Intelligence Data

Security Posture Analysis

Comprehensive Security Assessment

The current security maturity level is moderate. The use of HTTPS and Google reCAPTCHA Enterprise indicates awareness of basic security needs. However, the absence of security headers (CSP, HSTS, X-Frame-Options) and lack of published security or incident response policies represent gaps. No vulnerabilities or exposed sensitive data were found, suggesting good operational security hygiene. GDPR compliance is not clearly demonstrated, and cookie consent mechanisms are missing, which could pose regulatory risks. Incident response readiness and security culture indicators are not publicly visible, limiting assessment. Overall, the security posture is adequate but could be significantly improved with enhanced transparency and technical controls.

Strategic Recommendations

Priority Actions for Security Improvement

1

Implement comprehensive security headers including Content Security Policy (CSP), HTTP Strict Transport Security (HSTS), and X-Frame-Options.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Hifyre Inc.

Description:

Hifyre provides a data-driven cannabis retail platform offering real-time sales data analysis, retail software for personalized customer experience, and loyalty management software.

Key Services:
Hifyre IQ™ - real-time sales data analysisHifyre ONE™ - retail platform softwareHifyre SPARK™ - loyalty and rewards program
Content Quality:

good

Branding:

consistent

Technical Stack

Technologies:
Google AnalyticsGoogle Tag ManagerFontAwesomeAdobe Typekit FontsHubSpot FormsGoogle reCAPTCHA Enterprise
Frameworks:
Phoenix LiveView (implied by phx-link attributes)
Performance:

moderate

Mobile:

good

Accessibility:

basic

SEO:

good

Security Assessment

Security Score:
70/100
Best Practices:
  • Use of Google reCAPTCHA Enterprise on forms
  • No exposed sensitive data in HTML

Analytics & Tracking

Services:
Google AnalyticsGoogle Tag Manager
Tracking Level:moderate
Privacy Compliance:basic

Advertising & Marketing

Marketing Tools:
HubSpot Forms
Transparency Level:basic

Website Quality Assessment

Design Quality:good
User Experience:good
Content Relevance:good
Navigation Clarity:good
Professionalism:good
Trustworthiness:moderate

Key Observations

1

Website is fully accessible with no blocking or WAF challenges.

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🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

85/100
Score

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

28/100
Score

No Cookie Policy found

HIGH

GDPR requires clear information about cookie usage

No Cookie Consent Banner found

HIGH

GDPR requires explicit consent for non-essential cookies

No Data Protection Officer mentioned

LOW

Large organizations may need to designate a DPO under GDPR

Privacy policy may not be GDPR compliant

MEDIUM

Privacy policy lacks explicit GDPR compliance elements

No HTTPS encryption

CRITICAL

GDPR requires appropriate security measures for personal data

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy0% confidence
Contact Information Found90% confidence
phone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

0/100
Score

No HTTPS encryption

CRITICAL

NIS2 requires appropriate technical measures including encryption

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

Critical sector without clear security compliance

HIGH

Detected sectors: energy, transport, digital

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📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

85/100
Score

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 ip4:66.96.128.0/18 include:websitewelcome.com ?all
DNS Lookups:1/10
Policy:?all
DKIM Selectors Found
Selector:dkim(1392-bit rsa)

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

0/100
Score

No HTTPS Encryption

CRITICAL

Website does not use HTTPS encryption, making all data transmission vulnerable to interception

OCSP Status

OCSP Stapling Disabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

60/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

Weak SPF Policy

HIGH

SPF record has permissive policy allowing any server to send email

No DMARC Record

MEDIUM

DMARC policy not configured

DNS Records

A Records:54.227.254.41
Name Servers:
ns-1062.awsdns-04.orgDNS only
ns-1829.awsdns-36.co.ukDNS only
ns-451.awsdns-56.comDNS only
ns-869.awsdns-44.netDNS only
MX Records:
1: aspmx.l.google.com
10: alt3.aspmx.l.google.com
10: alt4.aspmx.l.google.com
5: alt1.aspmx.l.google.com
5: alt2.aspmx.l.google.com
SOA:Serial: 1, TTL: 86400s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:82ms

SPF Analysis

SPF Record:
v=spf1 ip4:66.96.128.0/18 include:websitewelcome.com ?all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

0/100
Score

Critical Service Exposed: PostgreSQL

CRITICAL

Port 5432 (PostgreSQL) is publicly accessible - PostgreSQL - Database server

How does hifyre.com compare?

hifyre.com scores below average. Browse similar domains to see how competitors handle security.

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built using modern web technologies including Phoenix LiveView framework, Adobe Typekit fonts, FontAwesome icons, and HubSpot forms integrated with Google reCAPTCHA Enterprise. Analytics are implemented via Google Analytics and Google Tag Manager. The site is hosted on a CDN domain (ca.cdn.hifyreretail.com), likely ensuring good availability and performance. Mobile optimization is good, and SEO meta tags are properly configured. However, no CMS was detected, suggesting a custom or framework-based build. Performance is moderate, with some lazy loading images and asynchronous script loading. Technical risks include missing security headers and limited accessibility features, which could impact user experience and security posture.
Professional PDF & Marketing Data

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PDF Report & Export

PDF download, email delivery, unlock code

39.90 €one-time • Incl. 21% VAT

Marketing Intelligence

Contact emails, phone numbers & warm leads

49.90 €one-time • Incl. 21% VAT

Plan Comparison

FeaturePDF ReportMarketing+
Full security analysis
Professional PDF export
Email delivery
Lifetime access + unlock code
Contact emails & phones
Marketing outreach data

Already purchased?

Order summary

Domainhifyre.com
Access tierFull report or marketing add-on

Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.

VisaMastercardApple PayGoogle Pay

Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

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