Is hoy.se Safe? Security Analysis for Hoy
http://hoy.seCheck if hoy.se is a scam or legitimate. Free security scan and reviews.
Below Technology avg (72)
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SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
AI Summary
Hoy is a creative digital agency based in Gothenburg, Sweden, specializing in the intersection of design, technology, and culture. They offer services including website development, app creation, and immersive experiences such as VR and AR. As part of the Mojna agency network, Hoy maintains a strong market position within the Swedish digital services sector, targeting businesses seeking innovative digital solutions. The website reflects a professional and modern digital presence with comprehensive service offerings and a clear brand identity. Technically, the site leverages modern frameworks like Next.js and Sanity CMS, integrating multiple analytics and marketing tools such as Google Analytics, Facebook Pixel, and Hotjar, indicating a mature digital infrastructure. Security-wise, the site enforces HTTPS and includes GDPR-compliant privacy and cookie policies, though explicit security and incident response policies are not published. Overall, Hoy demonstrates a solid security posture with room for improvement in transparency around security policies and incident handling. The domain registration data aligns well with the website's claims, supporting the legitimacy of the business. Strategic recommendations include publishing detailed security policies, establishing incident response contacts, and maintaining regular audits of third-party scripts to enhance security and trust.
Detected Technologies
14 urgent findings need attention
5 critical · 9 high
- + 6 more findings in the full report below
Keep hoy.se under constant watch
Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.
Security drift alerts
Risk score drops, new high-severity issues, and header hardening gaps
Compliance watch
GDPR / NIS2 posture changes with governance evidence snapshots
Infrastructure surface
Unexpected open services, SSL expiry, DNS & email authentication changes
Content & tracker intelligence
Marketing tech shifts, analytics drift, and AI recommendation updates
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Security Headers
2 findings
85/100
GDPR Compliance
6 findings
0/100
NIS2 Compliance
8 findings
5/100
Email Security
6 findings
40/100
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
Hoy operates as a specialized digital agency within the technology sector, focusing on creative digital experiences. Their business model revolves around providing tailored digital solutions including web, app, and immersive technologies to corporate clients. The company benefits from being part of the Mojna network, which enhances its market reach and resource pool. Key competitive advantages include a strong emphasis on design-technology integration and a portfolio showcasing diverse projects across digital platforms. Revenue streams likely derive from project-based engagements and ongoing digital service contracts. Target customers are businesses and organizations in need of innovative digital transformation and marketing solutions. Growth indicators include active social media presence and continuous content updates. The partnership ecosystem includes sister companies within Mojna, facilitating cross-collaboration. Operationally, Hoy maintains a professional digital footprint with clear contact channels and GDPR compliance, positioning it well in the Swedish digital agency market.
Security Posture Analysis
Comprehensive Security Assessment
Hoy exhibits a mature security posture with HTTPS enforced and multiple security best practices observed, including GDPR compliance and cookie consent mechanisms. The website integrates several third-party analytics and marketing scripts, which are common but require ongoing monitoring to mitigate risks. No explicit security policy or incident response information is published, representing a gap in transparency and preparedness. No vulnerabilities or exposed sensitive data were detected in the HTML content. Security headers are likely implemented given the modern tech stack, but explicit details are not visible in the provided data. The absence of a vulnerability disclosure policy and security contact channels limits the ability to respond to security incidents effectively. Overall, Hoy maintains a good baseline security level but should enhance policy transparency and incident readiness to strengthen trust and compliance.
Strategic Recommendations
Priority Actions for Security Improvement
Publish a dedicated security policy page outlining security practices and frameworks.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
Hoy
Hoy är en digital byrå i Göteborg som skapar meningsfulla upplevelser i gränslandet mellan design, teknik och kultur. De stärker varumärken och driver affären genom att utveckla webbplatser, appar, VR och AR.
excellent
consistent
Technical Stack
moderate
excellent
good
good
Security Assessment
- HTTPS enforced
- Secure cookies (implied)
- GDPR compliance
- Cookie consent banner
- No exposed sensitive data in HTML
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is fully accessible with no blocking or WAF challenges.
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🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing X-XSS-Protection header
MEDIUMLegacy XSS protection (deprecated but still recommended)
Sensitive data may be cached
LOWCache-Control header should include "no-store" for sensitive pages
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Privacy Policy found
HIGHGDPR requires a clear and accessible privacy policy
No Cookie Policy found
HIGHGDPR requires clear information about cookie usage
No Cookie Consent Banner found
HIGHGDPR requires explicit consent for non-essential cookies
EU business without adequate privacy measures
CRITICALEU businesses are subject to strict GDPR requirements
Third-party services without privacy policy
HIGHDetected services: Google Analytics, Facebook, LinkedIn
No HTTPS encryption
CRITICALGDPR requires appropriate security measures for personal data
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No HTTPS encryption
CRITICALNIS2 requires appropriate technical measures including encryption
No information security framework found
HIGHNIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
HIGHNIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No business continuity planning found
MEDIUMNIS2 emphasizes operational resilience and business continuity
No security contact information
HIGHNIS2 requires clear incident reporting channels
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
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📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
No SPF record found
HIGHSPF helps prevent email spoofing
No DKIM record found
MEDIUMDKIM adds cryptographic signatures to emails
No BIMI Record
LOWBIMI displays brand logos in email clients
No MTA-STS Policy
MEDIUMMTA-STS enforces TLS for email delivery
No TLS-RPT Record
LOWTLS-RPT provides reporting for email TLS issues
No email authentication configured
CRITICALDomain is vulnerable to email spoofing
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
No HTTPS Encryption
CRITICALWebsite does not use HTTPS encryption, making all data transmission vulnerable to interception
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
CAA Records Not Configured
LOWCertificate Authority Authorization (CAA) records not found
Domain Transfer Lock Not Enabled
MEDIUMDomain can be transferred without authorization
Domain Delete Lock Not Enabled
LOWDomain can be deleted without additional verification
No DMARC Record
MEDIUMDMARC policy not configured
Domain Registration Details
- •No domain protection locks enabled
DNS Records
DNSSEC Status
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
How does hoy.se compare?
hoy.se scores below average. Browse similar domains to see how competitors handle security.
🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings
Additional Findings
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Marketing Intelligence
Contact emails, phone numbers & warm leads
Plan Comparison
| Feature | PDF Report | Marketing+ |
|---|---|---|
| Full security analysis | ||
| Professional PDF export | ||
| Email delivery | ||
| Lifetime access + unlock code | ||
| Contact emails & phones | — | |
| Marketing outreach data | — |
Already purchased?
Order summary
Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.
Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.
SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
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