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Is hunkemoller.dk a Scam? Security Check Results - Hunkemöller

hunkemoller.dk Security Report Summary

hunkemoller.dk received a security score of 10 out of 100 in Guard's comprehensive security analysis, classified as "Potentially Unsafe". This report covers Hunkemöller's website security posture. Hunkemöller operates in the Retail industry in Denmark.

Hunkemöller is a leading Danish lingerie and swimwear retailer operating a professional e-commerce platform targeting primarily women in Denmark and Europe. The website offers a comprehensive product range including lingerie, swimwear, and nightwear, supported by a loyalty program and customer reviews. The technical infrastructure is built on Salesforce Commerce Cloud (Demandware) with integration of multiple marketing and analytics tools such as Google Tag Manager, Microsoft Clarity, Facebook Pixel, Hotjar, Bloomreach, and Yotpo, indicating a mature digital marketing and analytics strategy. Security posture is strong with HTTPS enforcement, security headers, and cookie consent mechanisms, although no explicit security policy or vulnerability disclosure is publicly available. The domain WHOIS data is not available, likely due to privacy protection, which is common for large retail brands. Overall, the website demonstrates good professionalism, security, and compliance with privacy regulations, serving a mature audience with lingerie and swimwear products.

The security scan identified 7 findings across security headers, SSL/TLS, DNS health, email security, GDPR compliance, and NIS2 compliance analysis modules.

Technologies detected: JavaScript, Google Tag Manager, Microsoft Clarity, Facebook Pixel, Hotjar, Bloomreach, Yotpo, Addressy (Loqate), Flowbox.

About this security scan

Guard performs automated security assessments of websites by analyzing SSL/TLS certificates, HTTP security headers, DNS configuration, email authentication protocols (SPF, DKIM, DMARC), GDPR compliance indicators, NIS2 directive compliance, network exposure, and AI-powered business intelligence. Each report provides domain-specific findings, risk scores, and actionable recommendations.

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Is hunkemoller.dk Safe? Security Analysis for Hunkemöller

https://hunkemoller.dk

Check if hunkemoller.dk is a scam or legitimate. Free security scan and reviews.

RetailDenmarklarge
JavaScriptGoogle Tag ManagerMicrosoft ClarityFacebook PixelHotjar+4 more
Analyzed 11/1/2025Completed 9:46:16 AM4mo ago
10
Security Score
CRITICAL RISK

Below Retail avg (56)

10,000+

Domains scanned

500+

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Domainhunkemoller.dk
Access tierFull report or marketing add-on

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VisaMastercardApple PayGoogle Pay

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SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

AI Summary

Hunkemöller is a leading Danish lingerie and swimwear retailer operating a professional e-commerce platform targeting primarily women in Denmark and Europe. The website offers a comprehensive product range including lingerie, swimwear, and nightwear, supported by a loyalty program and customer reviews. The technical infrastructure is built on Salesforce Commerce Cloud (Demandware) with integration of multiple marketing and analytics tools such as Google Tag Manager, Microsoft Clarity, Facebook Pixel, Hotjar, Bloomreach, and Yotpo, indicating a mature digital marketing and analytics strategy. Security posture is strong with HTTPS enforcement, security headers, and cookie consent mechanisms, although no explicit security policy or vulnerability disclosure is publicly available. The domain WHOIS data is not available, likely due to privacy protection, which is common for large retail brands. Overall, the website demonstrates good professionalism, security, and compliance with privacy regulations, serving a mature audience with lingerie and swimwear products.

Detected Technologies

JavaScriptGoogle Tag ManagerMicrosoft ClarityFacebook PixelHotjarBloomreachYotpoAddressy (Loqate)Flowbox
Continuous monitoring

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Security drift alerts

Risk score drops, new high-severity issues, and header hardening gaps

Compliance watch

GDPR / NIS2 posture changes with governance evidence snapshots

Infrastructure surface

Unexpected open services, SSL expiry, DNS & email authentication changes

Content & tracker intelligence

Marketing tech shifts, analytics drift, and AI recommendation updates

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Security Headers

1 finding

0/100

GDPR Compliance

1 finding

0/100

NIS2 Compliance

1 finding

0/100

Email Security

1 finding

0/100

Security scan incomplete. 7 out of 9 security checks failed to complete. The website may be inaccessible or protected by security measures. Please retry the scan or verify the website is accessible.

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

Hunkemöller holds a strong market position as a major lingerie retailer in Denmark and Europe, operating under the parent company Bestseller A/S. The business model is focused on direct-to-consumer e-commerce retail with a broad product catalog and customer engagement through loyalty programs and reviews. The company leverages advanced marketing technologies and tracking to optimize customer acquisition and retention. The presence of multiple country-specific domains and language versions indicates a broad geographic footprint. The brand maintains consistent and professional content and branding, supporting high trustworthiness and customer confidence.

Extracted Contact Information

Marketing Intelligence Data

Security Posture Analysis

Comprehensive Security Assessment

The website exhibits a mature security posture with HTTPS enabled and multiple security headers implemented, reducing common web vulnerabilities. The use of service workers and cookie consent mechanisms aligns with modern security and privacy best practices. However, the absence of a public security policy or vulnerability disclosure program limits transparency in incident response readiness. No critical vulnerabilities or exposed sensitive data were detected in the HTML content. The extensive use of third-party scripts necessitates ongoing monitoring to mitigate supply chain risks. GDPR compliance is evident through privacy and cookie policies with consent mechanisms.

Strategic Recommendations

Priority Actions for Security Improvement

1

Publish a dedicated security policy page outlining security practices and incident response.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Hunkemöller

Description:

Shop hele kollektionen online hos Hunkemöller! Fra bh'er og trusser til badetøj og nattøj.

Key Services:
Online retail of lingerieSwimwearNightwearCustomer loyalty program
Content Quality:

good

Branding:

consistent

Technical Stack

Technologies:
JavaScriptGoogle Tag ManagerMicrosoft ClarityFacebook PixelHotjarBloomreachYotpoAddressy (Loqate)Flowbox
Frameworks:
Demandware (Salesforce Commerce Cloud)
Platforms:
Salesforce Commerce Cloud
Performance:

moderate

Mobile:

good

Accessibility:

basic

SEO:

good

Security Assessment

Security Score:
85/100
Best Practices:
  • HTTPS enforced
  • Service workers registered
  • Cookie consent mechanism
  • No exposed sensitive data in HTML

Analytics & Tracking

Services:
Google AnalyticsMicrosoft ClarityHotjarYotpoExponea
Tracking Level:extensive
Privacy Compliance:good

Advertising & Marketing

Ad Networks:
Microsoft Advertising (Bing Ads)Facebook Ads
Tracking Pixels:
Facebook PixelMicrosoft ClarityGoogle Analytics (via GTM)HotjarYotpo
Marketing Tools:
BloomreachYotpoFlowboxExponea
Transparency Level:good

Website Quality Assessment

Design Quality:good
User Experience:good
Content Relevance:good
Navigation Clarity:good
Professionalism:good
Trustworthiness:high

Key Observations

1

Website is a professional e-commerce platform for lingerie and swimwear.

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🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

0/100
Score
Analysis failed - content could not be retrieved

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

0/100
Score
Analysis failed - content could not be retrieved

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

0/100
Score
Analysis failed - content could not be retrieved

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📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

0/100
Score
Analysis failed - content could not be retrieved
SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

0/100
Score
Analysis failed - content could not be retrieved

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

0/100
Score
Analysis failed - content could not be retrieved

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

0/100
Score
Analysis failed - content could not be retrieved

How does hunkemoller.dk compare?

hunkemoller.dk scores below average. Browse similar domains to see how competitors handle security.

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on Salesforce Commerce Cloud (Demandware), leveraging a modern tech stack including JavaScript frameworks and multiple third-party marketing and analytics tools. Performance is moderate with good mobile optimization and SEO practices. The site uses service workers for offline capabilities and enhanced user experience. Accessibility is basic and could be improved. The technical infrastructure supports a large-scale e-commerce operation with integrations for customer reviews, address validation, and social media engagement. Hosting provider details are not explicitly identified but likely managed by Salesforce Commerce Cloud. Overall, the technical implementation is robust but could benefit from performance tuning and accessibility enhancements.
Professional PDF & Marketing Data

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PDF Report & Export

PDF download, email delivery, unlock code

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Marketing Intelligence

Contact emails, phone numbers & warm leads

49.90 €one-time • Incl. 21% VAT

Plan Comparison

FeaturePDF ReportMarketing+
Full security analysis
Professional PDF export
Email delivery
Lifetime access + unlock code
Contact emails & phones
Marketing outreach data

Already purchased?

Order summary

Domainhunkemoller.dk
Access tierFull report or marketing add-on

Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.

VisaMastercardApple PayGoogle Pay

Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

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