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Is keap.com a Scam? Security Check Results - Keap

keap.com Security Report Summary

keap.com received a security score of 67 out of 100 in Guard's comprehensive security analysis, classified as "Moderate Risk". This report covers Keap's website security posture. Keap operates in the Technology industry in N/a.

Keap is a well-established SaaS company specializing in CRM and marketing automation solutions tailored for small businesses. With over 20 years in the market and a customer base exceeding 200,000, Keap positions itself as a leading platform helping small businesses automate sales, marketing, and customer management processes. The website reflects a mature digital presence with comprehensive service offerings and a strong brand identity under the parent company Thryv, Inc. Technically, the site leverages modern marketing and analytics technologies such as Marketo, Crazy Egg, and Google Tag Manager, supported by Cloudflare for DNS and CDN services, ensuring good performance and security. The site is mobile-optimized and accessible, with clear navigation and professional design.

The security scan identified 28 findings across security headers, SSL/TLS, DNS health, email security, GDPR compliance, and NIS2 compliance analysis modules.

Technologies detected: jQuery UI, Crazy Egg (heatmaps and user behavior analytics), Marketo (marketing automation), Google Tag Manager, Cloudflare (DNS and CDN), Optimizely (A/B testing), Algolia Search, Pusher (real-time notifications), Google Analytics.

About this security scan

Guard performs automated security assessments of websites by analyzing SSL/TLS certificates, HTTP security headers, DNS configuration, email authentication protocols (SPF, DKIM, DMARC), GDPR compliance indicators, NIS2 directive compliance, network exposure, and AI-powered business intelligence. Each report provides domain-specific findings, risk scores, and actionable recommendations.

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Is keap.com Safe? Security Analysis for Keap

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TechnologyN/alarge
jQuery UICrazy Egg (heatmaps and user behavior analytics)Marketo (marketing automation)Google Tag ManagerCloudflare (DNS and CDN)+4 more
Analyzed 10/7/2025Completed 3:15:51 PM6mo ago
67
Security Score
MEDIUM RISK

Below Technology avg (72)

10,000+

Domains scanned

500+

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Domainkeap.com
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SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

AI Summary

Keap is a well-established SaaS company specializing in CRM and marketing automation solutions tailored for small businesses. With over 20 years in the market and a customer base exceeding 200,000, Keap positions itself as a leading platform helping small businesses automate sales, marketing, and customer management processes. The website reflects a mature digital presence with comprehensive service offerings and a strong brand identity under the parent company Thryv, Inc. Technically, the site leverages modern marketing and analytics technologies such as Marketo, Crazy Egg, and Google Tag Manager, supported by Cloudflare for DNS and CDN services, ensuring good performance and security. The site is mobile-optimized and accessible, with clear navigation and professional design.

Detected Technologies

jQuery UICrazy Egg (heatmaps and user behavior analytics)Marketo (marketing automation)Google Tag ManagerCloudflare (DNS and CDN)Optimizely (A/B testing)Algolia SearchPusher (real-time notifications)Google Analytics

9 urgent findings need attention

9 high

  • + 1 more findings in the full report below
Continuous monitoring

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Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.

Security drift alerts

Risk score drops, new high-severity issues, and header hardening gaps

Compliance watch

GDPR / NIS2 posture changes with governance evidence snapshots

Infrastructure surface

Unexpected open services, SSL expiry, DNS & email authentication changes

Content & tracker intelligence

Marketing tech shifts, analytics drift, and AI recommendation updates

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Security Headers

6 findings

45/100

GDPR Compliance

3 findings

65/100

NIS2 Compliance

9 findings

2/100

Email Security

3 findings

85/100

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

Keap's market positioning as a top HubSpot alternative and its extensive partner ecosystem indicate a competitive advantage in the small business CRM space. The business model is subscription-based SaaS, targeting small businesses seeking to streamline operations and grow efficiently. The integration of partner programs, developer resources, and a marketplace suggests a strategic approach to ecosystem expansion. The presence of customer stories and industry-specific solutions further supports targeted marketing and customer engagement strategies.

Extracted Contact Information

Marketing Intelligence Data

Security Posture Analysis

Comprehensive Security Assessment

The website enforces HTTPS and uses Cloudflare DNS, which are positive security indicators. However, the absence of DNSSEC and explicit security headers represents minor gaps. No exposed vulnerabilities or sensitive data were detected in the content. The presence of a CSRF token meta tag indicates some attention to secure form handling. The lack of a published security policy or incident response contact limits transparency in security governance. Overall, the security posture is good but could be improved with additional security best practices and disclosures.

Strategic Recommendations

Priority Actions for Security Improvement

1

Enable DNSSEC to enhance DNS security and prevent spoofing.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Keap

Description:

Keap is the leading small business CRM and automation platform built exclusively to help small businesses save time and grow without the chaos.

Key Services:
Small business automationCRMMarketing automationSales automationLead capture and managementEmail and text marketingAppointment schedulingInvoicing and paymentsPartner programs
Content Quality:

excellent

Branding:

consistent

Technical Stack

Technologies:
jQuery UICrazy Egg (heatmaps and user behavior analytics)Marketo (marketing automation)Google Tag ManagerCloudflare (DNS and CDN)Optimizely (A/B testing)Algolia SearchPusher (real-time notifications)Google Analytics
Platforms:
Web platformMobile app (keap.app URL referenced)
Performance:

fast

Mobile:

excellent

Accessibility:

good

SEO:

good

Security Assessment

Security Score:
85/100
Best Practices:
  • HTTPS enforced
  • Domain status clientTransferProhibited to prevent unauthorized transfers
  • Use of Cloudflare DNS
  • CSRF token present in meta tag

Analytics & Tracking

Services:
Google AnalyticsCrazy EggMarketo
Tracking Level:extensive
Privacy Compliance:basic

Advertising & Marketing

Ad Networks:
Google Ads
Tracking Pixels:
Crazy EggMarketoFacebook Pixel
Marketing Tools:
MarketoCrazy EggOptimizely
Transparency Level:good

Website Quality Assessment

Design Quality:excellent
User Experience:excellent
Content Relevance:excellent
Navigation Clarity:excellent
Professionalism:excellent
Trustworthiness:high

Key Observations

1

Website is professionally designed and well-structured.

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🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

45/100
Score

Missing X-Content-Type-Options header

MEDIUM

Prevents MIME type sniffing

Missing Content-Security-Policy header

HIGH

Controls resources the browser is allowed to load

Missing X-XSS-Protection header

MEDIUM

Legacy XSS protection (deprecated but still recommended)

Missing Referrer-Policy header

LOW

Controls referrer information sent with requests

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

65/100
Score

No Cookie Policy found

HIGH

GDPR requires clear information about cookie usage

No Cookie Consent Banner found

HIGH

GDPR requires explicit consent for non-essential cookies

No Data Protection Officer mentioned

LOW

Large organizations may need to designate a DPO under GDPR

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy0% confidence
Contact Information Found90% confidence
phone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

2/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

Critical sector without clear security compliance

HIGH

Detected sectors: energy, transport, banking, health, digital

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📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

85/100
Score

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 ip4:174.67.125.25/32 ip4:70.166.203.172/31 include:mktomail.com include:spf.protection.outlook.com include:mg-spf.greenhouse.io include:mailsenders.netsuite.com -all
DNS Lookups:4/10
Policy:-all
DKIM Selectors Found
Selector:selector1(1416-bit rsa)
Selector:s1(1440-bit rsa)
DMARC Details
Policy:reject
Subdomain Policy:reject
Aggregate Reports:dmarc_rua@emaildefense.proofpoint.com
Forensic Reports:dmarc_ruf@emaildefense.proofpoint.com

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

75/100
Score

SSL Certificate Expires Within 90 Days

MEDIUM

SSL certificate expires in 46 days

Weak SSL Key Length

HIGH

SSL certificate uses 256-bit key, which is considered weak

Partial SSL/TLS Assessment

LOW

Completed 2 of 4 security checks due to time constraints

Certificate Details

Subject:keap.com
Issuer:WE1
Valid Until:11/23/2025 (46 days)
SANs:keap.com, *.keap.com

OCSP Status

OCSP Stapling Disabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

80/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

Domain Delete Lock Not Enabled

LOW

Domain can be deleted without additional verification

Domain Registration Details

Domain Age
22 years(mature)
Expiry Risk
none(584 days)
Protection Level
basicDNSSEC OFF

DNS Records

A Records:104.19.239.53, 104.19.240.53
AAAA Records:2606:4700::6813:f035, 2606:4700::6813:ef35
Name Servers:
carol.ns.cloudflare.com
drew.ns.cloudflare.com
MX Records:
0: keap-com.mail.protection.outlook.com
SOA:Serial: 2384291708, TTL: 1800s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:55ms

SPF Analysis

SPF Record:
v=spf1 ip4:174.67.125.25/32 ip4:70.166.203.172/31 include:mktomail.com include:spf.protection.outlook.com include:mg-spf.greenhouse.io include:mailsenders.netsuite.com -all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

How does keap.com compare?

See how keap.com stacks up against similar websites in the same industry.

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website uses a modern technology stack with multiple third-party marketing and analytics tools integrated for user behavior tracking and optimization. The use of Cloudflare DNS and CDN contributes to fast loading times and resilience. The site is mobile responsive and well-structured with semantic metadata including JSON-LD structured data for SEO. No CMS was explicitly detected, suggesting a custom or proprietary platform. Performance appears fast with preconnect and preload hints for critical resources. Technical debt appears low, but improvements in security headers and DNSSEC would strengthen the infrastructure.
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PDF Report & Export

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39.90 €one-time • Incl. 21% VAT

Marketing Intelligence

Contact emails, phone numbers & warm leads

49.90 €one-time • Incl. 21% VAT

Plan Comparison

FeaturePDF ReportMarketing+
Full security analysis
Professional PDF export
Email delivery
Lifetime access + unlock code
Contact emails & phones
Marketing outreach data

Already purchased?

Order summary

Domainkeap.com
Access tierFull report or marketing add-on

Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.

VisaMastercardApple PayGoogle Pay

Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

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