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Is kia.fi a Scam? Security Check Results - Kia

kia.fi Security Report Summary

kia.fi received a security score of 69 out of 100 in Guard's comprehensive security analysis, classified as "Moderate Risk". This report covers Kia's website security posture. Kia operates in the Transportation industry in Finland.

Kia's Finnish website presents a professional and comprehensive digital presence for the automotive brand, focusing on electric and hybrid vehicles with a strong emphasis on a 7-year warranty. The site is built on Adobe Experience Manager and integrates multiple marketing and analytics tools such as Google Tag Manager, Adobe DTM, and Leadoo chat services, indicating a mature digital infrastructure. The website is well-optimized for mobile and accessibility, providing a good user experience with clear navigation and relevant content for the Finnish market. Security posture is solid with HTTPS enforced and cookie consent mechanisms in place, though some security headers and explicit privacy policies are not directly visible in the provided content. The absence of WHOIS data is notable but likely due to registry or privacy protections; the domain is consistent with a major global brand. Overall, the site reflects a trustworthy and professional business with moderate user tracking and good compliance practices.

The security scan identified 27 findings across security headers, SSL/TLS, DNS health, email security, GDPR compliance, and NIS2 compliance analysis modules.

Technologies detected: Adobe DTM, Google Tag Manager, OneTrust Cookie Consent, Leadoo Chat and Analytics, jQuery, HTML5, CSS3.

About this security scan

Guard performs automated security assessments of websites by analyzing SSL/TLS certificates, HTTP security headers, DNS configuration, email authentication protocols (SPF, DKIM, DMARC), GDPR compliance indicators, NIS2 directive compliance, network exposure, and AI-powered business intelligence. Each report provides domain-specific findings, risk scores, and actionable recommendations.

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Is kia.fi Safe? Security Analysis for Kia

https://kia.fi

Check if kia.fi is a scam or legitimate. Free security scan and reviews.

TransportationFinlandlarge
Adobe DTMGoogle Tag ManagerOneTrust Cookie ConsentLeadoo Chat and AnalyticsjQuery+2 more
Analyzed 10/22/2025Completed 3:37:50 AM5mo ago
69
Security Score
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Domainkia.fi
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SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

AI Summary

Kia's Finnish website presents a professional and comprehensive digital presence for the automotive brand, focusing on electric and hybrid vehicles with a strong emphasis on a 7-year warranty. The site is built on Adobe Experience Manager and integrates multiple marketing and analytics tools such as Google Tag Manager, Adobe DTM, and Leadoo chat services, indicating a mature digital infrastructure. The website is well-optimized for mobile and accessibility, providing a good user experience with clear navigation and relevant content for the Finnish market. Security posture is solid with HTTPS enforced and cookie consent mechanisms in place, though some security headers and explicit privacy policies are not directly visible in the provided content. The absence of WHOIS data is notable but likely due to registry or privacy protections; the domain is consistent with a major global brand. Overall, the site reflects a trustworthy and professional business with moderate user tracking and good compliance practices.

Detected Technologies

Adobe DTMGoogle Tag ManagerOneTrust Cookie ConsentLeadoo Chat and AnalyticsjQueryHTML5CSS3

7 urgent findings need attention

7 high

Continuous monitoring

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Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.

Security drift alerts

Risk score drops, new high-severity issues, and header hardening gaps

Compliance watch

GDPR / NIS2 posture changes with governance evidence snapshots

Infrastructure surface

Unexpected open services, SSL expiry, DNS & email authentication changes

Content & tracker intelligence

Marketing tech shifts, analytics drift, and AI recommendation updates

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Security Headers

3 findings

80/100

GDPR Compliance

2 findings

65/100

NIS2 Compliance

8 findings

17/100

Email Security

6 findings

55/100

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

Kia operates as a major automotive manufacturer with a strong market position in Finland and Europe, offering a range of vehicles including electric and hybrid models. The business model centers on vehicle sales, service, and customer engagement through digital configurators and booking systems. The website supports multiple languages and countries, indicating a broad regional presence. Partnerships with official service and sales platforms are evident, enhancing customer service capabilities. The company leverages advanced marketing and analytics tools to optimize customer interactions and track engagement. The brand maintains consistent and professional digital branding, supporting its large enterprise status in the transportation sector.

Security Posture Analysis

Comprehensive Security Assessment

The website demonstrates a good security posture with mandatory HTTPS and cookie consent mechanisms aligned with GDPR requirements. However, explicit security headers such as Content-Security-Policy and X-Frame-Options are not detected in the provided content, which could improve protection against common web attacks. No sensitive data leakage or vulnerable libraries were observed. The site lacks a visible security policy or incident response contact, which are recommended for enhanced transparency and readiness. The use of multiple third-party scripts necessitates regular security audits to mitigate risks. Overall, the security maturity is moderate to good but could benefit from additional hardening and disclosure.

Strategic Recommendations

Priority Actions for Security Improvement

1

Implement and verify comprehensive security headers including Content-Security-Policy, X-Content-Type-Options, and X-Frame-Options.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Kia

Description:

Tutustu Kian upeaan sähköiseen mallistoon markkinoiden pisimmällä 7 vuoden takuulla. Valitse uusi sähköauto, tutustu ja rakenna oma autosi.

Key Services:
Car salesCar configuratorService bookingTest drive bookingDealer locator
Content Quality:

good

Branding:

consistent

Technical Stack

Technologies:
Adobe DTMGoogle Tag ManagerOneTrust Cookie ConsentLeadoo Chat and AnalyticsjQueryHTML5CSS3
Frameworks:
Adobe Dynamic Tag Management
Performance:

moderate

Mobile:

good

Accessibility:

good

SEO:

good

Security Assessment

Security Score:
85/100
Best Practices:
  • HTTPS enforced
  • Cookie consent banner implemented
  • No exposed sensitive data in HTML

Analytics & Tracking

Services:
Google Tag ManagerAdobe DTMLeadoo Analytics
Tracking Level:moderate
Privacy Compliance:basic

Advertising & Marketing

Ad Networks:
InteractiveAds
Tracking Pixels:
Facebook Pixel
Marketing Tools:
Leadoo ChatAdobe DTM
Transparency Level:good

Website Quality Assessment

Design Quality:good
User Experience:good
Content Relevance:good
Navigation Clarity:good
Professionalism:good
Trustworthiness:high

Key Observations

1

Website is fully accessible with rich content

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🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

80/100
Score

Weak Referrer-Policy configuration

LOW

Current value: "no-referrer-when-downgrade"

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

65/100
Score

No Privacy Policy found

HIGH

GDPR requires a clear and accessible privacy policy

Third-party services without privacy policy

HIGH

Detected services: Google Analytics, Facebook, LinkedIn, YouTube

GDPR Compliance Analysis

Privacy Policy0% confidence
Cookie Policy85% confidence
Contact Information Found90% confidence
phone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

17/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

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📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

55/100
Score

Complex SPF record

LOW

Too many include statements can cause lookup limits

DMARC not enforcing

MEDIUM

DMARC policy is set to "none"

No DKIM record found

MEDIUM

DKIM adds cryptographic signatures to emails

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 include:spf1.kia.com include:spf2.kia.com include:spf3.kia.com include:spf4.kia.com include:spf5.kia.com include:_spf.edrive-valet.com include:spf.protection.outlook.com include:amazonses.com include:_spfblocka.toast.com ip4:5.183.217.111 ~all
DMARC Details
Policy:none
Aggregate Reports:dmarc_rua@emaildefense.proofpoint.com
Forensic Reports:dmarc_ruf@emaildefense.proofpoint.com

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

72/100
Score

Weak Protocols Supported

HIGH

Server supports weak protocols: TLSv1.1

Certificate Transparency Not Implemented

LOW

Certificate is not logged in Certificate Transparency logs

Mixed Content Detected

MEDIUM

3 resources loaded over insecure HTTP

Partial SSL/TLS Assessment

LOW

Completed 3 of 4 security checks due to time constraints

Protocol Support

TLSv1.3TLSv1.2TLSv1.1

OCSP Status

OCSP Stapling Enabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

80/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

DMARC Policy Set to None

LOW

DMARC is configured but not enforcing any policy

DNS Records

A Records:209.198.180.28
Name Servers:
ns.hyundai-motor.comDNS only
ns1.hyundai-motor.comDNS only
MX Records:
10: mail.kia.com
SOA:Serial: 2012104068, TTL: 28800s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:558ms

SPF Analysis

SPF Record:
v=spf1 include:spf1.kia.com include:spf2.kia.com include:spf3.kia.com include:spf4.kia.com include:spf5.kia.com include:_spf.edrive-valet.com include:spf.protection.outlook.com include:amazonses.com include:_spfblocka.toast.com ip4:5.183.217.111 ~all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

How does kia.fi compare?

See how kia.fi stacks up against similar websites in the same industry.

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on Adobe Experience Manager, a robust enterprise CMS, and uses modern web technologies including HTML5, CSS3, and JavaScript frameworks like jQuery. It integrates advanced marketing and analytics platforms such as Adobe DTM and Google Tag Manager, enabling sophisticated data collection and user tracking. The site is optimized for mobile devices and accessibility, with preloading of key images and responsive design elements. Performance is moderate, with asynchronous loading of scripts to improve page load times. The technical infrastructure supports a professional and scalable digital presence suitable for a large automotive brand.
Professional PDF & Marketing Data

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PDF Report & Export

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39.90 €one-time • Incl. 21% VAT

Marketing Intelligence

Contact emails, phone numbers & warm leads

49.90 €one-time • Incl. 21% VAT

Plan Comparison

FeaturePDF ReportMarketing+
Full security analysis
Professional PDF export
Email delivery
Lifetime access + unlock code
Contact emails & phones
Marketing outreach data

Already purchased?

Order summary

Domainkia.fi
Access tierFull report or marketing add-on

Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.

VisaMastercardApple PayGoogle Pay

Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

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