Is metricool.com Safe? Security Analysis for Metricool
https://metricool.comCheck if metricool.com is a scam or legitimate. Free security scan and reviews.
Above Technology avg (72)
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500+
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SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
AI Summary
Metricool is a well-established social media management SaaS platform founded in 2015, serving over 2 million users including professionals, agencies, and brands. It offers a comprehensive suite of tools for social media analytics, scheduling, ad management, and content approval workflows, positioning itself as a one-stop solution for digital marketers. The website is professionally designed, multilingual, and integrates modern web technologies such as WordPress, jQuery, and Google Tag Manager. The platform demonstrates a mature digital infrastructure with Cloudflare DNS and a long domain registration period, supporting its market credibility. However, the absence of explicit privacy policy and terms of service links in the provided HTML, as well as missing security headers and incident response information, indicate areas for improvement in compliance and security transparency.
Detected Technologies
7 urgent findings need attention
7 high
Keep metricool.com under constant watch
Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.
Security drift alerts
Risk score drops, new high-severity issues, and header hardening gaps
Compliance watch
GDPR / NIS2 posture changes with governance evidence snapshots
Infrastructure surface
Unexpected open services, SSL expiry, DNS & email authentication changes
Content & tracker intelligence
Marketing tech shifts, analytics drift, and AI recommendation updates
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Security Headers
3 findings
75/100
GDPR Compliance
1 finding
95/100
NIS2 Compliance
9 findings
2/100
Email Security
3 findings
85/100
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
Metricool holds a strong market position as a partner of major platforms like Google, Meta, X (Twitter), and Pinterest, which enhances its credibility and integration capabilities. Its business model is SaaS with free and paid tiers, targeting social media marketers and agencies. The company leverages partnerships and integrations with tools like Canva and Adobe to enrich its service offering. The presence of user testimonials and a large user base indicates positive market reception. The company focuses on simplifying and automating social media management, which is a growing demand in digital marketing. No parent or subsidiary companies were identified, suggesting an independent operation.
Security Posture Analysis
Comprehensive Security Assessment
The website uses HTTPS with a good SSL configuration and domain registration protections such as clientDeleteProhibited status. DNS is managed via Cloudflare, enhancing DNS security, though DNSSEC is not enabled. No security headers were detected in the provided data, and there is no published security policy or incident response contact information, which are gaps in security transparency. The site uses cookie consent mechanisms compliant with GDPR via Iubenda, but lacks explicit privacy policy visibility in the analyzed content. No vulnerabilities or exposed sensitive data were found in the analysis. Overall, the security posture is moderate but could be improved by adding security headers, publishing security policies, and enabling DNSSEC.
Strategic Recommendations
Priority Actions for Security Improvement
Publish a clear and accessible privacy policy and terms of service pages linked from the homepage.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
Metricool
Metricool is a social media management tool used by over 2 million professionals, agencies, and brands to schedule, analyze, and manage social media and online ad content. It offers features such as analytics, competitor analysis, reports, Looker Studio connector, hashtag tracking, planning, approval system, smart links, AI assistant, inbox management, ads management, and integrations.
excellent
consistent
Technical Stack
moderate
good
basic
good
Security Assessment
- HTTPS enabled
- Domain status includes clientDeleteProhibited, clientRenewProhibited, clientTransferProhibited, clientUpdateProhibited
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is a professional SaaS platform for social media management.
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🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing Content-Security-Policy header
HIGHControls resources the browser is allowed to load
Weak Referrer-Policy configuration
LOWCurrent value: "no-referrer-when-downgrade"
Sensitive data may be cached
LOWCache-Control header should include "no-store" for sensitive pages
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Data Protection Officer mentioned
LOWLarge organizations may need to designate a DPO under GDPR
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No information security framework found
HIGHNIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
HIGHNIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No business continuity planning found
MEDIUMNIS2 emphasizes operational resilience and business continuity
No security contact information
HIGHNIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
MEDIUMClear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
Critical sector without clear security compliance
HIGHDetected sectors: energy, transport, banking, digital
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📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
No BIMI Record
LOWBIMI displays brand logos in email clients
No MTA-STS Policy
MEDIUMMTA-STS enforces TLS for email delivery
No TLS-RPT Record
LOWTLS-RPT provides reporting for email TLS issues
SPF Details
DKIM Selectors Found
DMARC Details
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
SSL Certificate Expires Within 90 Days
MEDIUMSSL certificate expires in 70 days
Weak SSL Key Length
HIGHSSL certificate uses 256-bit key, which is considered weak
Partial SSL/TLS Assessment
LOWCompleted 2 of 4 security checks due to time constraints
Certificate Details
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
Domain Registration Details
DNS Records
DNSSEC Status
DNS Performance
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
How does metricool.com compare?
See how metricool.com stacks up against similar websites in the same industry.
🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings
Additional Findings
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Marketing Intelligence
Contact emails, phone numbers & warm leads
Plan Comparison
| Feature | PDF Report | Marketing+ |
|---|---|---|
| Full security analysis | ||
| Professional PDF export | ||
| Email delivery | ||
| Lifetime access + unlock code | ||
| Contact emails & phones | — | |
| Marketing outreach data | — |
Already purchased?
Order summary
Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.
Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.
SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
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