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Is retailrocket.cl a Scam? Security Check Results - Retail Rocket

retailrocket.cl Security Report Summary

retailrocket.cl received a security score of 66 out of 100 in Guard's comprehensive security analysis, classified as "Moderate Risk". This report covers Retail Rocket's website security posture. Retail Rocket operates in the Technology industry in Chile.

Retail Rocket is a technology company specializing in e-commerce marketing automation and customer retention solutions. Their platform offers AI-driven personalization, campaign management, and customer intelligence tools designed to increase sales and customer lifetime value. The company targets medium to large enterprises across various sectors including e-commerce, banking, insurance, and SaaS, with a strong presence in Latin America and multiple international regional sites. The website is professionally designed, content-rich, and optimized for SEO and accessibility, reflecting a mature digital presence. Technically, the site is built on WordPress with modern plugins and tracking technologies such as Google Tag Manager, reCAPTCHA, and LinkedIn Insight Tag. The platform uses Retail Rocket's own tracking and personalization scripts, indicating a well-integrated tech stack. Performance and mobile optimization are good, though some security headers could be improved. Privacy compliance is well addressed with clear policies and consent mechanisms. Security posture is solid with HTTPS enforced and anti-spam measures in place, but lacks explicit security policy and incident response information. No critical vulnerabilities or suspicious patterns were detected. WHOIS data confirms domain legitimacy and consistency with business claims. Overall, Retail Rocket's website demonstrates a strong business credibility and technical maturity, with minor recommendations to enhance security headers and publish security policies to further improve trust and compliance.

The security scan identified 29 findings across security headers, SSL/TLS, DNS health, email security, GDPR compliance, and NIS2 compliance analysis modules.

Technologies detected: WordPress, Yoast SEO, jQuery, Google Tag Manager, Google reCAPTCHA, Contact Form 7, Akismet, Cookie Law Info plugin, Retail Rocket tracking scripts.

About this security scan

Guard performs automated security assessments of websites by analyzing SSL/TLS certificates, HTTP security headers, DNS configuration, email authentication protocols (SPF, DKIM, DMARC), GDPR compliance indicators, NIS2 directive compliance, network exposure, and AI-powered business intelligence. Each report provides domain-specific findings, risk scores, and actionable recommendations.

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Is retailrocket.cl Safe? Security Analysis for Retail Rocket

https://retailrocket.cl

Check if retailrocket.cl is a scam or legitimate. Free security scan and reviews.

TechnologyChilemedium
WordPressYoast SEOjQueryGoogle Tag ManagerGoogle reCAPTCHA+4 more
Analyzed 10/11/2025Completed 11:34:13 PM5mo ago
66
Security Score
MEDIUM RISK

Below Technology avg (72)

10,000+

Domains scanned

500+

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Domainretailrocket.cl
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SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

AI Summary

Retail Rocket is a technology company specializing in e-commerce marketing automation and customer retention solutions. Their platform offers AI-driven personalization, campaign management, and customer intelligence tools designed to increase sales and customer lifetime value. The company targets medium to large enterprises across various sectors including e-commerce, banking, insurance, and SaaS, with a strong presence in Latin America and multiple international regional sites. The website is professionally designed, content-rich, and optimized for SEO and accessibility, reflecting a mature digital presence. Technically, the site is built on WordPress with modern plugins and tracking technologies such as Google Tag Manager, reCAPTCHA, and LinkedIn Insight Tag. The platform uses Retail Rocket's own tracking and personalization scripts, indicating a well-integrated tech stack. Performance and mobile optimization are good, though some security headers could be improved. Privacy compliance is well addressed with clear policies and consent mechanisms. Security posture is solid with HTTPS enforced and anti-spam measures in place, but lacks explicit security policy and incident response information. No critical vulnerabilities or suspicious patterns were detected. WHOIS data confirms domain legitimacy and consistency with business claims. Overall, Retail Rocket's website demonstrates a strong business credibility and technical maturity, with minor recommendations to enhance security headers and publish security policies to further improve trust and compliance.

Detected Technologies

WordPressYoast SEOjQueryGoogle Tag ManagerGoogle reCAPTCHAContact Form 7AkismetCookie Law Info pluginRetail Rocket tracking scripts

9 urgent findings need attention

9 high

  • + 1 more findings in the full report below
Continuous monitoring

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Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.

Security drift alerts

Risk score drops, new high-severity issues, and header hardening gaps

Compliance watch

GDPR / NIS2 posture changes with governance evidence snapshots

Infrastructure surface

Unexpected open services, SSL expiry, DNS & email authentication changes

Content & tracker intelligence

Marketing tech shifts, analytics drift, and AI recommendation updates

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Security Headers

4 findings

65/100

GDPR Compliance

2 findings

80/100

NIS2 Compliance

9 findings

2/100

Email Security

4 findings

70/100

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

Retail Rocket holds a competitive position as a specialized SaaS provider in the marketing automation and customer retention space. Their business model focuses on B2B SaaS with a pay-for-success approach, targeting enterprises with large customer bases. The company leverages AI and big data to deliver personalized marketing campaigns and customer segmentation. Their extensive client base and multiple regional sites indicate a scalable and internationalized operation. Strategic partnerships and a comprehensive product suite provide competitive advantages. The presence of detailed case studies and testimonials supports growth and market trust. The company is well-positioned to capitalize on increasing demand for AI-driven marketing solutions in e-commerce and related sectors.

Extracted Contact Information

Marketing Intelligence Data

Security Posture Analysis

Comprehensive Security Assessment

The website exhibits a moderate to good security maturity level. HTTPS is enforced, and anti-spam and bot mitigation tools like Akismet and Google reCAPTCHA are implemented. Cookie consent mechanisms comply with GDPR requirements. However, the absence of explicit security policies, incident response contacts, and vulnerability disclosure mechanisms indicates room for improvement in transparency and readiness. Security headers such as Content-Security-Policy and X-Frame-Options are not explicitly detected, which could enhance protection against common web attacks. No exposed sensitive data or vulnerable libraries were identified. Overall, the security posture is adequate for the business type but could be strengthened with additional policies and technical controls.

Strategic Recommendations

Priority Actions for Security Improvement

1

Implement and publish a formal security policy and incident response contact information on the website.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Retail Rocket

Description:

Personaliza la experiencia de compra de tu tienda online con herramientas de recomendación de producto y aumenta las conversiones. Plataforma all-in-one para la retención de clientes, impulsando LTV y ventas recurrentes.

Key Services:
Campaign Management SystemCustomer Intelligence PlatformData WarehouseAI Personalization EngineSmart Placement Platform
Content Quality:

excellent

Branding:

consistent

Technical Stack

Technologies:
WordPressYoast SEOjQueryGoogle Tag ManagerGoogle reCAPTCHAContact Form 7AkismetCookie Law Info pluginRetail Rocket tracking scripts
Platforms:
WordPress CMS
Performance:

moderate

Mobile:

good

Accessibility:

good

SEO:

good

Security Assessment

Security Score:
80/100
Best Practices:
  • HTTPS enforced
  • Use of Google reCAPTCHA for forms
  • Cookie consent banner with opt-in/out
  • Use of Akismet anti-spam plugin

Analytics & Tracking

Services:
Google Analytics (via Google Tag Manager)LinkedIn Insight Tag
Tracking Level:moderate
Privacy Compliance:good

Advertising & Marketing

Tracking Pixels:
LinkedIn Insight TagRetail Rocket tracking
Marketing Tools:
LinkedIn Insight Tag
Transparency Level:good

Website Quality Assessment

Design Quality:excellent
User Experience:excellent
Content Relevance:excellent
Navigation Clarity:excellent
Professionalism:excellent
Trustworthiness:high

Key Observations

1

Website is fully accessible with no blocking or WAF challenges.

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🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

65/100
Score

Missing Content-Security-Policy header

HIGH

Controls resources the browser is allowed to load

Missing Referrer-Policy header

LOW

Controls referrer information sent with requests

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

80/100
Score

No Cookie Consent Banner found

HIGH

GDPR requires explicit consent for non-essential cookies

No Data Protection Officer mentioned

LOW

Large organizations may need to designate a DPO under GDPR

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy85% confidence
Contact Information Found90% confidence
emailphone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

2/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

Critical sector without clear security compliance

HIGH

Detected sectors: energy, transport, banking, digital

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📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

70/100
Score

No DKIM record found

MEDIUM

DKIM adds cryptographic signatures to emails

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 -all
DNS Lookups:0/10
Policy:-all

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

52/100
Score

Weak Protocols Supported

HIGH

Server supports weak protocols: TLSv1.1

OCSP Stapling Not Enabled

LOW

OCSP stapling improves performance and privacy

Certificate Transparency Not Implemented

LOW

Certificate is not logged in Certificate Transparency logs

SSL Certificate Expires Soon

HIGH

SSL certificate expires in 28 days

Mixed Content Detected

MEDIUM

1 resources loaded over insecure HTTP

Partial SSL/TLS Assessment

LOW

Completed 3 of 4 security checks due to time constraints

Protocol Support

TLSv1.3TLSv1.2TLSv1.1

OCSP Status

OCSP Stapling Disabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

75/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

CAA Records Not Configured

LOW

Certificate Authority Authorization (CAA) records not found

No DMARC Record

MEDIUM

DMARC policy not configured

Domain Registration Details

Domain Age
7 years(mature)
Expiry Risk
low(198 days)

DNS Records

A Records:88.99.142.227
Name Servers:
alaric.ns.cloudflare.com
ullis.ns.cloudflare.com
SOA:Serial: 2384512630, TTL: 1800s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:59ms

SPF Analysis

SPF Record:
v=spf1 -all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

How does retailrocket.cl compare?

See how retailrocket.cl stacks up against similar websites in the same industry.

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on a WordPress CMS platform using a modern tech stack including jQuery, Google Tag Manager, reCAPTCHA, and specialized Retail Rocket tracking scripts. The site is well-structured with SEO optimizations via Yoast SEO plugin and includes accessibility features. Performance is moderate with room for optimization. The site is mobile responsive and provides a good user experience. Technical debt appears low, but security header implementation could be improved. The integration of multiple regional domains and language versions indicates a scalable infrastructure. Overall, the technical implementation supports the business goals effectively with minor areas for enhancement.
Professional PDF & Marketing Data

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PDF Report & Export

PDF download, email delivery, unlock code

39.90 €one-time • Incl. 21% VAT

Marketing Intelligence

Contact emails, phone numbers & warm leads

49.90 €one-time • Incl. 21% VAT

Plan Comparison

FeaturePDF ReportMarketing+
Full security analysis
Professional PDF export
Email delivery
Lifetime access + unlock code
Contact emails & phones
Marketing outreach data

Already purchased?

Order summary

Domainretailrocket.cl
Access tierFull report or marketing add-on

Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.

VisaMastercardApple PayGoogle Pay

Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

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