Skip to main content

Is snowplowanalytics.com a Scam? Security Check Results - Snowplow Analytics Ltd

snowplowanalytics.com Security Report Summary

snowplowanalytics.com received a security score of 74 out of 100 in Guard's comprehensive security analysis, classified as "Moderate Risk". This report covers Snowplow Analytics Ltd's website security posture. Snowplow Analytics Ltd operates in the Technology industry in United Kingdom.

Snowplow Analytics Ltd operates a sophisticated composable customer data infrastructure platform designed to empower data and product teams with real-time, AI-ready behavioral data. Positioned as a global leader in behavioral data for AI, Snowplow offers a suite of services including event tracking, data pipelines, and real-time personalization tools, targeting digital-first companies and AI application developers. The company maintains a strong market presence with a medium-sized operation founded in 2012 and headquartered in the UK with a US office in Boston. Technically, the website leverages modern web technologies including Webflow CMS, Cloudflare DNS, and a variety of JavaScript trackers and analytics tools such as Snowplow Tracker, Google Tag Manager, and Smartlook. The site is well optimized for performance, mobile responsiveness, and accessibility, reflecting a mature digital infrastructure. From a security perspective, Snowplow demonstrates a robust posture with enforced HTTPS, multiple security headers, and a comprehensive cookie consent mechanism. However, DNSSEC is not enabled, and there is no public vulnerability disclosure or incident response contact information, which are areas for improvement. Overall, the website and business exhibit high professionalism, trustworthiness, and compliance with privacy regulations including GDPR. The domain registration data aligns well with the company's claims, supporting legitimacy. Strategic recommendations include enabling DNSSEC, publishing vulnerability disclosure policies, and enhancing incident response transparency to further strengthen security and trust.

The security scan identified 23 findings across security headers, SSL/TLS, DNS health, email security, GDPR compliance, and NIS2 compliance analysis modules.

Technologies detected: JavaScript, Google Tag Manager, Snowplow Tracker, Cloudflare DNS, CookieYes Consent Banner, Smartlook (session recording), PathFactory Jukebox, Jetboost, Snowplow Browser Plugins, WebFont Loader.

About this security scan

Guard performs automated security assessments of websites by analyzing SSL/TLS certificates, HTTP security headers, DNS configuration, email authentication protocols (SPF, DKIM, DMARC), GDPR compliance indicators, NIS2 directive compliance, network exposure, and AI-powered business intelligence. Each report provides domain-specific findings, risk scores, and actionable recommendations.

snowplowanalytics.com favicon

Is snowplowanalytics.com Safe? Security Analysis for Snowplow Analytics Ltd

https://snowplowanalytics.com

Check if snowplowanalytics.com is a scam or legitimate. Free security scan and reviews.

TechnologyUnited Kingdommedium
JavaScriptGoogle Tag ManagerSnowplow TrackerCloudflare DNSCookieYes Consent Banner+5 more
Analyzed 10/9/2025Completed 6:58:49 PM6mo ago
74
Security Score
MEDIUM RISK

Above Technology avg (72)

10,000+

Domains scanned

500+

Security teams trust us

EveryPay

Secure checkout

Instant

Reports delivered

Professional PDF & Marketing Data

Get the professional PDF report for snowplowanalytics.com

Export this security analysis as a professional PDF document, receive it via email, and access marketing intelligence data including contact emails and phone numbers. One-time purchase for lifetime access.

PDF Report & Export

PDF download, email delivery, unlock code

39.90 €one-time • Incl. 21% VAT

Marketing Intelligence

Contact emails, phone numbers & warm leads

49.90 €one-time • Incl. 21% VAT

Plan Comparison

FeaturePDF ReportMarketing+
Full security analysis
Professional PDF export
Email delivery
Lifetime access + unlock code
Contact emails & phones
Marketing outreach data

Already purchased?

Order summary

Domainsnowplowanalytics.com
Access tierFull report or marketing add-on

Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.

VisaMastercardApple PayGoogle Pay

Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

AI Summary

Snowplow Analytics Ltd operates a sophisticated composable customer data infrastructure platform designed to empower data and product teams with real-time, AI-ready behavioral data. Positioned as a global leader in behavioral data for AI, Snowplow offers a suite of services including event tracking, data pipelines, and real-time personalization tools, targeting digital-first companies and AI application developers. The company maintains a strong market presence with a medium-sized operation founded in 2012 and headquartered in the UK with a US office in Boston. Technically, the website leverages modern web technologies including Webflow CMS, Cloudflare DNS, and a variety of JavaScript trackers and analytics tools such as Snowplow Tracker, Google Tag Manager, and Smartlook. The site is well optimized for performance, mobile responsiveness, and accessibility, reflecting a mature digital infrastructure. From a security perspective, Snowplow demonstrates a robust posture with enforced HTTPS, multiple security headers, and a comprehensive cookie consent mechanism. However, DNSSEC is not enabled, and there is no public vulnerability disclosure or incident response contact information, which are areas for improvement. Overall, the website and business exhibit high professionalism, trustworthiness, and compliance with privacy regulations including GDPR. The domain registration data aligns well with the company's claims, supporting legitimacy. Strategic recommendations include enabling DNSSEC, publishing vulnerability disclosure policies, and enhancing incident response transparency to further strengthen security and trust.

Detected Technologies

JavaScriptGoogle Tag ManagerSnowplow TrackerCloudflare DNSCookieYes Consent BannerSmartlook (session recording)PathFactory JukeboxJetboostSnowplow Browser PluginsWebFont Loader

7 urgent findings need attention

7 high

Continuous monitoring

Keep snowplowanalytics.com under constant watch

Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.

Security drift alerts

Risk score drops, new high-severity issues, and header hardening gaps

Compliance watch

GDPR / NIS2 posture changes with governance evidence snapshots

Infrastructure surface

Unexpected open services, SSL expiry, DNS & email authentication changes

Content & tracker intelligence

Marketing tech shifts, analytics drift, and AI recommendation updates

25 €
per month · billed securely via EveryPay
Less than 1 € / day — cheaper than a single incident response hour

Cancel anytime. Alerts sent to the contacts you choose. Unlock the full report to view historical timelines and alerts.

Purchase to access the monitoring timeline, JSON diffs, alert history, and PDF export for snowplowanalytics.com.

Security Headers

6 findings

45/100

GDPR Compliance

No critical findings yet

100/100

NIS2 Compliance

5 findings

40/100

Email Security

3 findings

85/100

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

Snowplow Analytics Ltd is strategically positioned in the technology sector as a provider of composable customer data infrastructure, focusing on AI-driven behavioral data solutions. Their business model revolves around B2B SaaS and open-source infrastructure, serving data engineering, product, and AI teams. The company benefits from a strong partnership ecosystem including AWS, Databricks, Snowflake, and Google Cloud, enhancing its integration capabilities. Growth indicators include a comprehensive product portfolio, active community engagement via GitHub and forums, and a clear focus on real-time data and AI applications. The company’s market positioning as a global leader in behavioral data infrastructure is supported by consistent branding, professional content, and trust signals such as detailed security and compliance documentation.

Extracted Contact Information

Marketing Intelligence Data

Security Posture Analysis

Comprehensive Security Assessment

Snowplow's security maturity is solid, with HTTPS enforced site-wide, use of security headers, and clientTransferProhibited domain status to prevent unauthorized transfers. The presence of a cookie consent banner with granular controls indicates privacy-conscious data handling. No exposed sensitive data or vulnerable libraries were detected in the website content. However, the absence of DNSSEC and a public vulnerability disclosure or security.txt file suggests room for improvement in DNS security and transparency. Incident response readiness is not explicitly documented, which could impact rapid mitigation of security incidents. Overall, the security culture appears proactive but could benefit from formalized disclosure and response policies.

Strategic Recommendations

Priority Actions for Security Improvement

1

Enable DNSSEC to enhance DNS security and prevent spoofing.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Snowplow Analytics Ltd

Description:

Snowplow is a composable customer data infrastructure that enables data and product teams to track, model, and activate rich behavioral data across the stack. Power event architecture, AI-ready pipelines, real-time personalization, and agentic applications with Snowplow Signals.

Key Services:
Customer Data Infrastructure (CDI)Event TrackingData PipelineData Product StudioReal-time PersonalizationAgentic AI Applications
Content Quality:

excellent

Branding:

consistent

Technical Stack

Technologies:
JavaScriptGoogle Tag ManagerSnowplow TrackerCloudflare DNSCookieYes Consent BannerSmartlook (session recording)PathFactory JukeboxJetboostSnowplow Browser PluginsWebFont Loader
Frameworks:
Webflow (CMS and site builder)
Platforms:
Cloudflare (DNS and security)AWS (implied via partners and integrations)
Performance:

fast

Mobile:

excellent

Accessibility:

good

SEO:

good

Security Assessment

Security Score:
90/100
Best Practices:
  • HTTPS enforced
  • ClientTransferProhibited domain status
  • Cookie consent with granular controls
  • No exposed sensitive data in HTML
  • Use of security headers

Analytics & Tracking

Services:
Snowplow AnalyticsGoogle Analytics (via GTM)HubSpot AnalyticsQualified AnalyticsSmartlook
Tracking Level:extensive
Privacy Compliance:good

Advertising & Marketing

Ad Networks:
HubSpot Ads
Tracking Pixels:
Facebook PixelGoogle AdsLinkedIn Insight TagSnowplow TrackerSmartlook
Marketing Tools:
HubSpotQualifiedPathFactory
Transparency Level:good

Website Quality Assessment

Design Quality:excellent
User Experience:excellent
Content Relevance:excellent
Navigation Clarity:excellent
Professionalism:excellent
Trustworthiness:high

Key Observations

1

Website is professionally designed and well maintained.

Get this report delivered to your inbox

Receive a summary of the snowplowanalytics.com security findings by email. Quick and easy to share with decision makers.

🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

45/100
Score

Missing Strict-Transport-Security header

HIGH

Forces HTTPS connections

Missing X-Content-Type-Options header

MEDIUM

Prevents MIME type sniffing

Missing X-XSS-Protection header

MEDIUM

Legacy XSS protection (deprecated but still recommended)

Missing Referrer-Policy header

LOW

Controls referrer information sent with requests

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

Sensitive data may be cached

LOW

Cache-Control header should include "no-store" for sensitive pages

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

100/100
Score
No issues found

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy85% confidence
Contact Information Found90% confidence
phone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

40/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

Need this report as a PDF?

Download the complete snowplowanalytics.com security analysis as a professional PDF. Share it with your team, clients, or stakeholders.

📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

85/100
Score

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 include:aspmx.pardot.com include:_spf.google.com include:mail.zendesk.com include:139516585.spf10.hubspotemail.net ~all
DNS Lookups:4/10
Policy:~all
DKIM Selectors Found
Selector:google(1296-bit rsa)
DMARC Details
Policy:quarantine
Aggregate Reports:132c982ae31f4d30a290774b0557da4a@dmarc-reports.cloudflare.net

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

52/100
Score

Weak Protocols Supported

HIGH

Server supports weak protocols: TLSv1.1

OCSP Stapling Not Enabled

LOW

OCSP stapling improves performance and privacy

Certificate Transparency Not Implemented

LOW

Certificate is not logged in Certificate Transparency logs

SSL Certificate Expires Soon

HIGH

SSL certificate expires in 27 days

Mixed Content Detected

MEDIUM

4 resources loaded over insecure HTTP

Partial SSL/TLS Assessment

LOW

Completed 3 of 4 security checks due to time constraints

Protocol Support

TLSv1.3TLSv1.2TLSv1.1

OCSP Status

OCSP Stapling Disabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

85/100
Score

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

Domain Delete Lock Not Enabled

LOW

Domain can be deleted without additional verification

Domain Registration Details

Domain Age
5 years(mature)
Expiry Risk
low(146 days)
Protection Level
basicDNSSEC OFF

DNS Records

A Records:16.16.119.222, 51.21.126.187, 13.49.111.177
Name Servers:
pam.ns.cloudflare.com
rob.ns.cloudflare.com
MX Records:
10: mailstream-central.mxrecord.mx
20: mailstream-east.mxrecord.io
20: mailstream-west.mxrecord.io
5: mailstream-eu1.mxrecord.io
SOA:Serial: 2385488835, TTL: 1800s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:73ms

SPF Analysis

SPF Record:
v=spf1 include:aspmx.pardot.com include:_spf.google.com include:mail.zendesk.com include:139516585.spf10.hubspotemail.net ~all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

How does snowplowanalytics.com compare?

See how snowplowanalytics.com stacks up against similar websites in the same industry.

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on a modern technology stack including Webflow CMS, JavaScript trackers, and integrations with multiple analytics and marketing platforms. Hosting and DNS are managed via Cloudflare, providing performance and security benefits. The site demonstrates fast loading times, excellent mobile optimization, and good accessibility features. Technical debt appears minimal, with up-to-date libraries and well-structured content. Opportunities for modernization include enabling DNSSEC and consolidating third-party scripts to reduce complexity and potential attack surface. Technical risks are low but should be monitored through continuous security assessments.
Professional PDF & Marketing Data

Download the snowplowanalytics.com report as PDF

Get the complete analysis in a shareable PDF format, delivered instantly to your email with lifetime access.

PDF Report & Export

PDF download, email delivery, unlock code

39.90 €one-time • Incl. 21% VAT

Marketing Intelligence

Contact emails, phone numbers & warm leads

49.90 €one-time • Incl. 21% VAT

Plan Comparison

FeaturePDF ReportMarketing+
Full security analysis
Professional PDF export
Email delivery
Lifetime access + unlock code
Contact emails & phones
Marketing outreach data

Already purchased?

Order summary

Domainsnowplowanalytics.com
Access tierFull report or marketing add-on

Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.

VisaMastercardApple PayGoogle Pay

Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

Scan your own website

Liked the snowplowanalytics.com report? Run the same comprehensive security analysis on your domain — free, instant, and no sign-up required.

Or browse our directory of >10,000 scanned websites.

⭐ Verified Community Reviews

What others say about snowplowanalytics.com

Share your experience to help others make informed decisions. We verify every review by email and publish it once our moderation team approves it.

Overall rating
Select a rating
4000 characters remaining

We’ll email you to confirm your review and keep your details private.

Community rating

out of 5

0 reviews published

Loading reviews…

How did we do?

Your feedback directly shapes our roadmap. Rate the quality of this report, leave an optional comment, and let us know if you want our security specialists to follow up.

Overall report quality
Select a rating
2000 characters remaining

We only use your feedback to improve Guard reports. Contact details are never shared.

Analyze Another Website