Is upapi.net Safe? Security Analysis for Blockthrough
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SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
AI Summary
Blockthrough is a technology company specializing in adblock revenue recovery solutions for digital publishers. Founded in 2015, it serves a global audience of publishers by providing a platform that delivers lighter, nonintrusive ads to users who use ad blockers, thereby helping publishers recover lost revenue. The company holds reputable certifications such as Google Certified Publishing Partner and IAB EU TCF v2.0 vendor status, positioning itself as a trusted partner in the digital advertising ecosystem. The website content is professional and targeted primarily at publishers and media companies seeking to optimize ad revenue while maintaining user experience. Technically, the website is built on WordPress using the Elementor page builder, hosted behind Cloudflare, and employs modern web technologies including jQuery and integrations with HubSpot and Calendly for marketing and scheduling. The site implements a comprehensive cookie consent mechanism via CookieYes, categorizing cookies by purpose and providing users with customization options, indicating a commitment to privacy compliance. Performance and mobile optimization are good, though accessibility features are basic. From a security perspective, the site enforces HTTPS with strong SSL configuration and includes standard security headers. The domain registration is transparent and consistent with the business profile, with no privacy protection masking registrant data. However, the site lacks explicit privacy policy and terms of service pages in the provided content, and no incident response or vulnerability disclosure policies are found, which are areas for improvement. Overall, Blockthrough presents a mature, credible business with a solid technical foundation and good security posture. Strategic recommendations include publishing explicit privacy and security policies, enabling DNSSEC, enhancing accessibility, and establishing a vulnerability disclosure program to further strengthen trust and compliance.
Detected Technologies
9 urgent findings need attention
9 high
- + 1 more findings in the full report below
Keep upapi.net under constant watch
Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.
Security drift alerts
Risk score drops, new high-severity issues, and header hardening gaps
Compliance watch
GDPR / NIS2 posture changes with governance evidence snapshots
Infrastructure surface
Unexpected open services, SSL expiry, DNS & email authentication changes
Content & tracker intelligence
Marketing tech shifts, analytics drift, and AI recommendation updates
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Security Headers
8 findings
15/100
GDPR Compliance
1 finding
95/100
NIS2 Compliance
8 findings
17/100
Email Security
3 findings
85/100
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
Blockthrough operates in the media and technology sectors, focusing on helping publishers monetize adblock traffic through compliant, user-friendly advertising solutions. Its business model is B2B SaaS, providing technology that integrates with existing ad servers and demand sources. The company targets digital publishers globally, including top-tier media companies, as evidenced by its client logos and case studies. The presence of certifications and partnerships with Google and IAB enhances its competitive positioning. Revenue streams likely include platform fees or revenue share from recovered ad impressions. The company demonstrates growth through extensive client adoption (>13,000 sites) and significant revenue recovery ($175M+). The partnership ecosystem includes SSPs, ad networks, and marketing platforms like HubSpot and Calendly, indicating a well-integrated operational model.
Security Posture Analysis
Comprehensive Security Assessment
The website exhibits a good security maturity level with HTTPS enforced and multiple security headers present, reducing common web vulnerabilities. Use of Cloudflare provides additional bot management and DDoS protection. Cookie consent implementation aligns with GDPR requirements, though the absence of a published privacy policy and incident response contacts represents compliance gaps. No exposed sensitive data or vulnerable libraries were detected in the content. The lack of a vulnerability disclosure policy or security.txt file limits transparency for security researchers. Overall, the security posture is strong but could be improved by formalizing policies and enhancing accessibility compliance.
Strategic Recommendations
Priority Actions for Security Improvement
Publish a comprehensive privacy policy and terms of service pages linked prominently on the website.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
Blockthrough
Blockthrough helps leading publishers generate incremental revenue by delivering lighter, nonintrusive ads to users open to seeing fewer ads. They provide adblock revenue recovery solutions, ad quality compliance, and analytics.
good
consistent
Technical Stack
moderate
good
basic
good
Security Assessment
- HTTPS enforced
- ClientTransferProhibited domain status
- Cookie consent mechanism implemented
- Use of Cloudflare Bot Management cookie
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website uses WordPress CMS with Elementor builder.
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🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing Strict-Transport-Security header
HIGHForces HTTPS connections
Missing X-Frame-Options header
HIGHPrevents clickjacking attacks
Missing X-Content-Type-Options header
MEDIUMPrevents MIME type sniffing
Missing Content-Security-Policy header
HIGHControls resources the browser is allowed to load
Missing X-XSS-Protection header
MEDIUMLegacy XSS protection (deprecated but still recommended)
Missing Referrer-Policy header
LOWControls referrer information sent with requests
Missing Permissions-Policy header
MEDIUMControls browser features and APIs
Sensitive data may be cached
LOWCache-Control header should include "no-store" for sensitive pages
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Data Protection Officer mentioned
LOWLarge organizations may need to designate a DPO under GDPR
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No information security framework found
HIGHNIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
HIGHNIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No business continuity planning found
MEDIUMNIS2 emphasizes operational resilience and business continuity
No security contact information
HIGHNIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
MEDIUMClear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
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📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
No BIMI Record
LOWBIMI displays brand logos in email clients
No MTA-STS Policy
MEDIUMMTA-STS enforces TLS for email delivery
No TLS-RPT Record
LOWTLS-RPT provides reporting for email TLS issues
SPF Details
DKIM Selectors Found
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
Weak Protocols Supported
HIGHServer supports weak protocols: TLSv1.1
OCSP Stapling Not Enabled
LOWOCSP stapling improves performance and privacy
Certificate Transparency Not Implemented
LOWCertificate is not logged in Certificate Transparency logs
SSL Certificate Expires Within 90 Days
MEDIUMSSL certificate expires in 36 days
Weak SSL Key Length
HIGHSSL certificate uses 256-bit key, which is considered weak
Partial SSL/TLS Assessment
LOWCompleted 3 of 4 security checks due to time constraints
Protocol Support
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
CAA Records Not Configured
LOWCertificate Authority Authorization (CAA) records not found
Domain Delete Lock Not Enabled
LOWDomain can be deleted without additional verification
No DMARC Record
MEDIUMDMARC policy not configured
Domain Registration Details
DNS Records
DNSSEC Status
DNS Performance
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
How does upapi.net compare?
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🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings
Additional Findings
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PDF Report & Export
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Marketing Intelligence
Contact emails, phone numbers & warm leads
Plan Comparison
| Feature | PDF Report | Marketing+ |
|---|---|---|
| Full security analysis | ||
| Professional PDF export | ||
| Email delivery | ||
| Lifetime access + unlock code | ||
| Contact emails & phones | — | |
| Marketing outreach data | — |
Already purchased?
Order summary
Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.
Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.
SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
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