Is visualid.com Safe? Security Analysis for Visual ID
http://visualid.comCheck if visualid.com is a scam or legitimate. Free security scan and reviews.
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Marketing Intelligence
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Plan Comparison
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SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
AI Summary
Visual ID is a specialized marketing solutions provider focused on multisite retail businesses, particularly grocery retailers. They offer a comprehensive marketing toolkit that includes digital signage, in-store radio, printed POS, and social media asset management, emphasizing brand consistency and legal compliance. Their market position is that of a trusted partner for retail businesses seeking to streamline and standardize their in-store marketing efforts across multiple locations. Technically, the website is built on Webflow with modern technologies such as jQuery, Google Tag Manager, and Iubenda for privacy compliance, demonstrating a mature digital infrastructure. Security-wise, the site enforces HTTPS, uses Friendly Captcha for bot protection, and displays ISO 27001 certification, indicating a strong commitment to information security. However, there is room for improvement in implementing security headers and publishing incident response information. Overall, the website is professional, well-structured, and compliant with GDPR and cookie regulations, reflecting a high level of business credibility and trustworthiness.
Detected Technologies
8 urgent findings need attention
3 critical · 5 high
Keep visualid.com under constant watch
Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.
Security drift alerts
Risk score drops, new high-severity issues, and header hardening gaps
Compliance watch
GDPR / NIS2 posture changes with governance evidence snapshots
Infrastructure surface
Unexpected open services, SSL expiry, DNS & email authentication changes
Content & tracker intelligence
Marketing tech shifts, analytics drift, and AI recommendation updates
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Security Headers
5 findings
60/100
GDPR Compliance
4 findings
43/100
NIS2 Compliance
8 findings
5/100
Email Security
1 finding
90/100
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
Visual ID operates in the retail marketing sector, targeting multisite retailers such as grocery stores, off-licences, and pharmacies. Their competitive advantage lies in providing a legally compliant, brand-consistent marketing toolkit that empowers local store teams with controlled customization capabilities. Revenue streams likely include subscription or licensing fees for their marketing toolkit and associated services like digital signage and in-store radio. The company maintains a strong partnership ecosystem, evidenced by client logos and social media presence. Their strategic focus on legal compliance and community building positions them well in a niche market. The presence of multiple office locations in Ireland, the UK, and the US suggests a medium-sized enterprise with international reach.
Extracted Contact Information
Marketing Intelligence Data
Security Posture Analysis
Comprehensive Security Assessment
The website demonstrates a good security maturity level with HTTPS enforced and ISO 27001 certification prominently displayed, indicating adherence to recognized information security standards. The use of cookie consent management via Iubenda and bot protection through Friendly Captcha further strengthens their security posture. No critical vulnerabilities or exposed sensitive data were detected in the HTML content. However, the absence of explicit security headers such as Content Security Policy (CSP), HTTP Strict Transport Security (HSTS), and X-Frame-Options represents an area for enhancement. Additionally, no public incident response or security contact information was found, which could be improved to facilitate vulnerability reporting and incident management. Overall, the security culture appears proactive but could benefit from formalizing some best practices.
Strategic Recommendations
Priority Actions for Security Improvement
Implement comprehensive security headers including CSP, HSTS, and X-Frame-Options to mitigate common web vulnerabilities.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
Visual ID
Visual ID helps retail businesses improve the quality and consistency of marketing across every store, offering digital signage, in-store radio, printed POS, and social media assets that build local community engagement while ensuring brand consistency and legal compliance.
excellent
consistent
Technical Stack
fast
excellent
good
good
Security Assessment
- HTTPS enforced
- Cookie consent banner with granular controls
- Use of Friendly Captcha for bot protection
- ISO 27001 certification displayed
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is professionally designed and well-structured.
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🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing X-Content-Type-Options header
MEDIUMPrevents MIME type sniffing
Missing X-XSS-Protection header
MEDIUMLegacy XSS protection (deprecated but still recommended)
Missing Referrer-Policy header
LOWControls referrer information sent with requests
Missing Permissions-Policy header
MEDIUMControls browser features and APIs
Sensitive data may be cached
LOWCache-Control header should include "no-store" for sensitive pages
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Cookie Consent Banner found
HIGHGDPR requires explicit consent for non-essential cookies
No Data Protection Officer mentioned
LOWLarge organizations may need to designate a DPO under GDPR
Privacy policy may not be GDPR compliant
MEDIUMPrivacy policy lacks explicit GDPR compliance elements
No HTTPS encryption
CRITICALGDPR requires appropriate security measures for personal data
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No HTTPS encryption
CRITICALNIS2 requires appropriate technical measures including encryption
No information security framework found
HIGHNIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
HIGHNIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No business continuity planning found
MEDIUMNIS2 emphasizes operational resilience and business continuity
No security contact information
HIGHNIS2 requires clear incident reporting channels
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
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📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
DMARC not enforcing
MEDIUMDMARC policy is set to "none"
SPF Details
DKIM Selectors Found
DMARC Details
MTA-STS Details
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
No HTTPS Encryption
CRITICALWebsite does not use HTTPS encryption, making all data transmission vulnerable to interception
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
CAA Records Not Configured
LOWCertificate Authority Authorization (CAA) records not found
Domain Delete Lock Not Enabled
LOWDomain can be deleted without additional verification
DMARC Policy Set to None
LOWDMARC is configured but not enforcing any policy
Domain Registration Details
DNS Records
DNSSEC Status
DNS Performance
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
How does visualid.com compare?
See how visualid.com stacks up against similar websites in the same industry.
🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings
Additional Findings
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PDF Report & Export
PDF download, email delivery, unlock code
Marketing Intelligence
Contact emails, phone numbers & warm leads
Plan Comparison
| Feature | PDF Report | Marketing+ |
|---|---|---|
| Full security analysis | ||
| Professional PDF export | ||
| Email delivery | ||
| Lifetime access + unlock code | ||
| Contact emails & phones | — | |
| Marketing outreach data | — |
Already purchased?
Order summary
Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.
Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.
SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
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