Is w3counter.com Safe? Security Analysis for Awio Web Services LLC
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SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
AI Summary
W3Counter is a web analytics and marketing widget provider operated by Awio Web Services LLC. The company offers free and paid plans to help website owners track visitor data, increase engagement, and boost sales through customizable widgets such as popups, contact forms, and promotion bars. The website is professionally designed with clear navigation and a focus on usability for bloggers and small businesses. Technically, the site uses a modern but somewhat dated tech stack including Bootstrap 3 and jQuery 1.11.3, with integration of third-party tracking tools like Improvely. Security posture is moderate with HTTPS enforced but lacking important security headers and cookie consent mechanisms. The absence of WHOIS registration data is a notable concern, reducing domain trustworthiness despite the legitimate business presence. Overall, W3Counter presents a functional and useful service with room for improvement in privacy compliance and security hardening.
Detected Technologies
11 urgent findings need attention
11 high
- + 3 more findings in the full report below
Keep w3counter.com under constant watch
Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.
Security drift alerts
Risk score drops, new high-severity issues, and header hardening gaps
Compliance watch
GDPR / NIS2 posture changes with governance evidence snapshots
Infrastructure surface
Unexpected open services, SSL expiry, DNS & email authentication changes
Content & tracker intelligence
Marketing tech shifts, analytics drift, and AI recommendation updates
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Security Headers
8 findings
15/100
GDPR Compliance
4 findings
53/100
NIS2 Compliance
9 findings
2/100
Email Security
5 findings
70/100
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
W3Counter occupies a niche in the web analytics market, targeting small to medium website owners and bloggers with affordable and free plans. Its competitive advantage lies in the ease of adding marketing widgets alongside analytics, enabling users to convert visitors effectively. Revenue streams include subscription plans ranging from free to business tiers. The company maintains a partnership with Awio Web Services LLC, which appears to be the parent entity. The business ecosystem includes integrations with tracking and marketing tools, but lacks visible direct customer support contacts such as emails or phone numbers. Growth indicators include a long operational history since 2004 and a clear product roadmap. Strategic observations suggest focusing on enhancing privacy compliance and improving transparency to strengthen market position.
Security Posture Analysis
Comprehensive Security Assessment
The website demonstrates a basic security maturity level with HTTPS enabled and no visible exposure of sensitive data. However, the lack of security headers such as Content Security Policy, HSTS, and X-Frame-Options weakens its defense against common web attacks. The use of third-party tracking scripts without explicit cookie consent or privacy disclosures may expose the company to GDPR compliance risks. Incident response and security policy information are absent, indicating limited transparency in security governance. No known vulnerabilities or malware indicators were detected in the content. To improve security posture, the company should implement recommended HTTP headers, establish clear privacy and cookie policies, and provide incident response contacts.
Strategic Recommendations
Priority Actions for Security Improvement
Implement comprehensive security headers including CSP, HSTS, X-Frame-Options, and X-XSS-Protection.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
Awio Web Services LLC
W3Counter provides free and paid web statistics and website widgets to help website owners learn about visitors, increase sales, and track growth.
good
consistent
Technical Stack
moderate
good
basic
good
Security Assessment
- HTTPS enforced (implied by https URLs)
- No exposed sensitive data in HTML
- Use of async scripts to improve load
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website provides free and paid web analytics and marketing widgets.
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🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing Strict-Transport-Security header
HIGHForces HTTPS connections
Missing X-Frame-Options header
HIGHPrevents clickjacking attacks
Missing X-Content-Type-Options header
MEDIUMPrevents MIME type sniffing
Missing Content-Security-Policy header
HIGHControls resources the browser is allowed to load
Missing X-XSS-Protection header
MEDIUMLegacy XSS protection (deprecated but still recommended)
Missing Referrer-Policy header
LOWControls referrer information sent with requests
Missing Permissions-Policy header
MEDIUMControls browser features and APIs
Sensitive data may be cached
LOWCache-Control header should include "no-store" for sensitive pages
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Cookie Policy found
HIGHGDPR requires clear information about cookie usage
No Cookie Consent Banner found
HIGHGDPR requires explicit consent for non-essential cookies
No Data Protection Officer mentioned
LOWLarge organizations may need to designate a DPO under GDPR
Privacy policy may not be GDPR compliant
MEDIUMPrivacy policy lacks explicit GDPR compliance elements
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No information security framework found
HIGHNIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
HIGHNIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No business continuity planning found
MEDIUMNIS2 emphasizes operational resilience and business continuity
No security contact information
HIGHNIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
MEDIUMClear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
Critical sector without clear security compliance
HIGHDetected sectors: energy, transport, digital
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📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
DMARC not enforcing
MEDIUMDMARC policy is set to "none"
No DMARC reporting
LOWDMARC aggregate reports not configured
No BIMI Record
LOWBIMI displays brand logos in email clients
No MTA-STS Policy
MEDIUMMTA-STS enforces TLS for email delivery
No TLS-RPT Record
LOWTLS-RPT provides reporting for email TLS issues
SPF Details
DKIM Selectors Found
DMARC Details
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
SSL Certificate Expires Within 90 Days
MEDIUMSSL certificate expires in 33 days
Weak SSL Key Length
HIGHSSL certificate uses 256-bit key, which is considered weak
Mixed Content Detected
MEDIUM2 resources loaded over insecure HTTP
Partial SSL/TLS Assessment
LOWCompleted 2 of 4 security checks due to time constraints
Certificate Details
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
CAA Records Not Configured
LOWCertificate Authority Authorization (CAA) records not found
DMARC Policy Set to None
LOWDMARC is configured but not enforcing any policy
DNS Records
DNSSEC Status
DNS Performance
SPF Analysis
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
How does w3counter.com compare?
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🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings
Additional Findings
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PDF Report & Export
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Marketing Intelligence
Contact emails, phone numbers & warm leads
Plan Comparison
| Feature | PDF Report | Marketing+ |
|---|---|---|
| Full security analysis | ||
| Professional PDF export | ||
| Email delivery | ||
| Lifetime access + unlock code | ||
| Contact emails & phones | — | |
| Marketing outreach data | — |
Already purchased?
Order summary
Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.
Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.
SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
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