Is yoast.com Safe? Security Analysis for Yoast BV
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Below Technology avg (72)
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500+
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SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
AI Summary
Yoast BV is a well-established technology company specializing in SEO software and education, serving over 13 million customers globally. Their product suite includes the popular Yoast SEO WordPress plugin, WooCommerce SEO, Shopify SEO, and an AI-powered SEO package, complemented by comprehensive online SEO courses. The company operates under the parent organization Newfold Digital and maintains a strong market position as a leader in SEO tools for businesses of all sizes. Technically, the website is built on WordPress and WooCommerce platforms, leveraging modern JavaScript libraries and Cloudflare DNS services, ensuring fast performance and excellent mobile optimization. Security posture is strong with HTTPS enforcement, clientTransferProhibited domain status, and cookie consent mechanisms, though DNSSEC is not enabled. Privacy compliance is robust with clear policies and GDPR adherence. Overall, the website demonstrates high professionalism, trustworthiness, and technical maturity.
Detected Technologies
8 urgent findings need attention
8 high
Keep yoast.com under constant watch
Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.
Security drift alerts
Risk score drops, new high-severity issues, and header hardening gaps
Compliance watch
GDPR / NIS2 posture changes with governance evidence snapshots
Infrastructure surface
Unexpected open services, SSL expiry, DNS & email authentication changes
Content & tracker intelligence
Marketing tech shifts, analytics drift, and AI recommendation updates
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Security Headers
6 findings
40/100
GDPR Compliance
2 findings
73/100
NIS2 Compliance
8 findings
17/100
Email Security
5 findings
65/100
🧠AI Business Intelligence
Technology stack, business insights, and market analysis powered by AI.
Business Intelligence
Market & Strategic Analysis
Yoast's market positioning as a leading SEO software provider is reinforced by its extensive customer base and integration with major platforms like WordPress and Shopify. Their business model focuses on SaaS and digital product sales, including premium plugins and educational content. The company targets entrepreneurs, marketers, and eCommerce teams seeking to improve search visibility without requiring deep SEO expertise. Strategic partnerships, such as with Newfold Digital, enhance their operational capabilities. The presence of 24/7 premium support and active social media engagement further strengthens customer trust and brand loyalty.
Security Posture Analysis
Comprehensive Security Assessment
The website exhibits a mature security posture with HTTPS enabled and domain registration protections in place. The use of Cloudflare DNS adds resilience, though DNSSEC is not currently enabled, representing an area for improvement. No exposed sensitive data or vulnerable libraries were detected in the analyzed content. Privacy and cookie policies are comprehensive, with active consent mechanisms. However, the absence of a publicly available security policy, incident response plan, and vulnerability disclosure program indicates room for enhancement in security transparency and readiness. Overall, the security maturity is good but could benefit from formalized policies and security contact channels.
Strategic Recommendations
Priority Actions for Security Improvement
Enable DNSSEC to strengthen DNS security and prevent spoofing.
✨Observations
AI-powered comprehensive website and business analysis.
AI-Enhanced Website Analysis
Business Insights
Yoast BV
Yoast helps you with your website optimization, whether it be through our widely used SEO software or our online SEO courses: we're here to help.
excellent
consistent
Technical Stack
fast
excellent
good
excellent
Security Assessment
- HTTPS enforced
- ClientTransferProhibited domain status
- No DNSSEC (not enabled)
- Use of Cloudflare DNS
- Cookie consent mechanism implemented
Analytics & Tracking
Advertising & Marketing
Website Quality Assessment
Key Observations
Website is professionally designed and well-structured.
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🛡️Security Headers
HTTP security headers analysis and recommendations.
Security Headers
HTTP security headers analysis
Missing X-Frame-Options header
HIGHPrevents clickjacking attacks
Missing Content-Security-Policy header
HIGHControls resources the browser is allowed to load
Missing X-XSS-Protection header
MEDIUMLegacy XSS protection (deprecated but still recommended)
Missing Referrer-Policy header
LOWControls referrer information sent with requests
Missing Permissions-Policy header
MEDIUMControls browser features and APIs
Sensitive data may be cached
LOWCache-Control header should include "no-store" for sensitive pages
👤GDPR Compliance
Privacy and data protection assessment under GDPR regulations.
GDPR Compliance
Privacy and data protection assessment
No Cookie Consent Banner found
HIGHGDPR requires explicit consent for non-essential cookies
Privacy policy may not be GDPR compliant
MEDIUMPrivacy policy lacks explicit GDPR compliance elements
GDPR Compliance Analysis
🛡️NIS2 Compliance
Network & Information Security Directive compliance assessment.
NIS2 Compliance
Network & Information Security Directive
No information security framework found
HIGHNIS2 requires documented cybersecurity and information security measures
No vulnerability disclosure policy
MEDIUMNIS2 encourages coordinated vulnerability disclosure
No security policy documentation found
HIGHNIS2 requires documented cybersecurity governance and risk management
No incident response procedures found
HIGHNIS2 requires documented incident response and business continuity plans
No business continuity planning found
MEDIUMNIS2 emphasizes operational resilience and business continuity
No security contact information
HIGHNIS2 requires clear incident reporting channels
No vulnerability reporting mechanism
MEDIUMClear vulnerability reporting supports coordinated disclosure
No NIS2 reference found
LOWConsider explicitly mentioning NIS2 compliance efforts
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📧Email Security
SPF, DKIM, and DMARC validation and email security assessment.
Email Security
SPF, DKIM, and DMARC validation
Complex SPF record
LOWToo many include statements can cause lookup limits
No DKIM record found
MEDIUMDKIM adds cryptographic signatures to emails
No BIMI Record
LOWBIMI displays brand logos in email clients
No MTA-STS Policy
MEDIUMMTA-STS enforces TLS for email delivery
No TLS-RPT Record
LOWTLS-RPT provides reporting for email TLS issues
SPF Details
DMARC Details
🏆SSL/TLS Security
Certificate validity and encryption analysis.
SSL/TLS Security
Certificate validity and encryption analysis
SSL Certificate Expires Within 90 Days
MEDIUMSSL certificate expires in 50 days
Weak SSL Key Length
HIGHSSL certificate uses 256-bit key, which is considered weak
Mixed Content Detected
MEDIUM2 resources loaded over insecure HTTP
Partial SSL/TLS Assessment
LOWCompleted 2 of 4 security checks due to time constraints
Certificate Details
OCSP Status
📊DNS Health
DNS configuration and security assessment.
DNS Health
DNS configuration and security assessment
DNSSEC Not Enabled
MEDIUMDNSSEC is not configured for this domain
DNS Records
DNSSEC Status
⚡Network Security
Port scanning and network exposure analysis.
Network Security
Port scanning and network exposure analysis
Good Network Security Posture
LOWNo unnecessary services detected on common risky ports
How does yoast.com compare?
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🔧Technical Analysis
Detailed technical findings and analysis from AI assessment.
Technical Analysis
Comprehensive security assessment findings
Additional Findings
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Marketing Intelligence
Contact emails, phone numbers & warm leads
Plan Comparison
| Feature | PDF Report | Marketing+ |
|---|---|---|
| Full security analysis | ||
| Professional PDF export | ||
| Email delivery | ||
| Lifetime access + unlock code | ||
| Contact emails & phones | — | |
| Marketing outreach data | — |
Already purchased?
Order summary
Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.
Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.
SEQ SIA
Lastadijas 12 k-3, Riga, Latvia, LV-1050
Reg. No. 40203410806 • VAT LV40203410806
Support: guard@offseq.com • +371 2256 5353
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