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Is rebuyengine.com a Scam? Security Check Results - Rebuy

rebuyengine.com Security Report Summary

rebuyengine.com received a security score of 69 out of 100 in Guard's comprehensive security analysis, classified as "Moderate Risk". This report covers Rebuy's website security posture. Rebuy operates in the E-commerce industry in N/a.

Rebuy is a specialized ecommerce personalization platform focused on Shopify merchants, offering AI-driven tools to enhance customer experience, increase average order value, and reduce churn. The company positions itself as a leader in ecommerce personalization with a comprehensive suite of products including smart carts, merchandising widgets, dynamic bundles, checkout extensions, and post-purchase offers. Their platform integrates with major ecommerce and marketing tools, leveraging data-driven insights to optimize shopping journeys. Technically, the website is built on HubSpot CMS and employs modern web technologies including JavaScript, SVG graphics, and integrates with Google Analytics, Facebook Ads Pixel, and HubSpot analytics for marketing and tracking. The site is well-optimized for mobile devices, has good SEO practices, and provides a smooth user experience with clear navigation and professional design. From a security perspective, the site uses HTTPS and cookie consent mechanisms, indicating a baseline of privacy compliance. However, explicit security headers and incident response information are not clearly documented. The absence of WHOIS data for the domain raises some concerns about domain registration transparency, though the website content and branding appear legitimate and professional. Overall, Rebuy demonstrates a mature digital presence with strong business credibility and technical implementation. Strategic improvements in security transparency and domain registration clarity would further enhance trust and compliance.

The security scan identified 25 findings across security headers, SSL/TLS, DNS health, email security, GDPR compliance, and NIS2 compliance analysis modules.

Technologies detected: HubSpot CMS, Google Tag Manager, Google Analytics, Facebook Ads Pixel, HubSpot Analytics, JavaScript, SVG graphics.

About this security scan

Guard performs automated security assessments of websites by analyzing SSL/TLS certificates, HTTP security headers, DNS configuration, email authentication protocols (SPF, DKIM, DMARC), GDPR compliance indicators, NIS2 directive compliance, network exposure, and AI-powered business intelligence. Each report provides domain-specific findings, risk scores, and actionable recommendations.

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Is rebuyengine.com Safe? Security Analysis for Rebuy

https://rebuyengine.com

Check if rebuyengine.com is a scam or legitimate. Free security scan and reviews.

E-commerceN/amedium
HubSpot CMSGoogle Tag ManagerGoogle AnalyticsFacebook Ads PixelHubSpot Analytics+2 more
Analyzed 10/7/2025Completed 10:19:07 PM5mo ago
69
Security Score
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Domainrebuyengine.com
Access tierFull report or marketing add-on

Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.

VisaMastercardApple PayGoogle Pay

Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

AI Summary

Rebuy is a specialized ecommerce personalization platform focused on Shopify merchants, offering AI-driven tools to enhance customer experience, increase average order value, and reduce churn. The company positions itself as a leader in ecommerce personalization with a comprehensive suite of products including smart carts, merchandising widgets, dynamic bundles, checkout extensions, and post-purchase offers. Their platform integrates with major ecommerce and marketing tools, leveraging data-driven insights to optimize shopping journeys. Technically, the website is built on HubSpot CMS and employs modern web technologies including JavaScript, SVG graphics, and integrates with Google Analytics, Facebook Ads Pixel, and HubSpot analytics for marketing and tracking. The site is well-optimized for mobile devices, has good SEO practices, and provides a smooth user experience with clear navigation and professional design. From a security perspective, the site uses HTTPS and cookie consent mechanisms, indicating a baseline of privacy compliance. However, explicit security headers and incident response information are not clearly documented. The absence of WHOIS data for the domain raises some concerns about domain registration transparency, though the website content and branding appear legitimate and professional. Overall, Rebuy demonstrates a mature digital presence with strong business credibility and technical implementation. Strategic improvements in security transparency and domain registration clarity would further enhance trust and compliance.

Detected Technologies

HubSpot CMSGoogle Tag ManagerGoogle AnalyticsFacebook Ads PixelHubSpot AnalyticsJavaScriptSVG graphics

7 urgent findings need attention

7 high

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Guard tracks your live infrastructure daily: certificate expiry, DNS & mail authentication drift, uptime changes, subdomain inventory, and unexpected tracker or content shifts. A full timeline captures every diff so you can prove remediation and spot regressions instantly.

Security drift alerts

Risk score drops, new high-severity issues, and header hardening gaps

Compliance watch

GDPR / NIS2 posture changes with governance evidence snapshots

Infrastructure surface

Unexpected open services, SSL expiry, DNS & email authentication changes

Content & tracker intelligence

Marketing tech shifts, analytics drift, and AI recommendation updates

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Security Headers

4 findings

65/100

GDPR Compliance

3 findings

68/100

NIS2 Compliance

8 findings

17/100

Email Security

4 findings

70/100

🧠AI Business Intelligence

Technology stack, business insights, and market analysis powered by AI.

Business Intelligence

Market & Strategic Analysis

Rebuy operates in the competitive ecommerce personalization market, targeting Shopify brands seeking to increase sales and customer loyalty through AI-powered recommendations and merchandising. Their SaaS business model focuses on subscription-based revenue with product tiers and add-ons. The company has established partnerships with key ecommerce and marketing platforms, enhancing their ecosystem and market reach. Growth indicators include a large user base (45,000+ Shopify brands) and significant revenue impact ($2.7B+ in new revenue powered). Their product innovation, such as the Bundle Builder and Rebuy Monetize, positions them well against competitors. The absence of direct contact info on the site suggests a focus on inbound marketing and demo requests. Overall, Rebuy is a strategically positioned player with strong integration and product offerings in ecommerce personalization.

Security Posture Analysis

Comprehensive Security Assessment

The website demonstrates a solid security posture with HTTPS enforced and a cookie consent banner supporting GDPR compliance. Use of reputable third-party analytics and marketing tools is evident, though explicit security headers like Content-Security-Policy and X-Frame-Options are not clearly visible in the provided data. No vulnerabilities or exposed sensitive data were detected in the HTML content. The lack of a published vulnerability disclosure policy or security.txt file and absence of incident response contact details indicate areas for improvement in security transparency and readiness. The WHOIS data absence is a concern for domain legitimacy verification but does not directly impact website security. Overall, the security posture is good but could be enhanced with clearer policies and headers.

Strategic Recommendations

Priority Actions for Security Improvement

1

Publish and enforce comprehensive security headers including Content-Security-Policy, X-Frame-Options, and X-Content-Type-Options.

Observations

AI-powered comprehensive website and business analysis.

AI-Enhanced Website Analysis

Business Insights

Company:

Rebuy

Description:

Rebuy provides an AI-driven ecommerce personalization platform designed to help Shopify brands boost sales, improve customer experience, reduce churn, and increase average order value (AOV) and lifetime value (LTV).

Key Services:
Smart CartMerchandising WidgetsDynamic BundlesBundle BuilderCheckout ExtensionsPost-Purchase OffersSmart SearchSmart CollectionsSmart FlowsA/B Testing
Content Quality:

excellent

Branding:

consistent

Technical Stack

Technologies:
HubSpot CMSGoogle Tag ManagerGoogle AnalyticsFacebook Ads PixelHubSpot AnalyticsJavaScriptSVG graphics
Frameworks:
HubSpot CMS
Platforms:
ShopifyShopify PlusHydrogen
Performance:

fast

Mobile:

excellent

Accessibility:

good

SEO:

good

Security Assessment

Security Score:
85/100
Best Practices:
  • HTTPS enforced
  • Cookie consent banner with opt-in/out
  • No exposed sensitive data in HTML
  • Use of reputable analytics and marketing tools

Analytics & Tracking

Services:
Google AnalyticsHubSpot Analytics
Tracking Level:moderate
Privacy Compliance:good

Advertising & Marketing

Ad Networks:
Fluent
Tracking Pixels:
Facebook Ads PixelHubSpot Analytics
Marketing Tools:
HubSpot
Transparency Level:good

Website Quality Assessment

Design Quality:excellent
User Experience:excellent
Content Relevance:excellent
Navigation Clarity:excellent
Professionalism:excellent
Trustworthiness:high

Key Observations

1

Website is fully accessible with rich content and navigation

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🛡️Security Headers

HTTP security headers analysis and recommendations.

Security Headers

HTTP security headers analysis

65/100
Score

Missing X-Content-Type-Options header

MEDIUM

Prevents MIME type sniffing

Missing X-XSS-Protection header

MEDIUM

Legacy XSS protection (deprecated but still recommended)

Weak Referrer-Policy configuration

LOW

Current value: "no-referrer-when-downgrade"

Missing Permissions-Policy header

MEDIUM

Controls browser features and APIs

👤GDPR Compliance

Privacy and data protection assessment under GDPR regulations.

GDPR Compliance

Privacy and data protection assessment

68/100
Score

No Cookie Policy found

HIGH

GDPR requires clear information about cookie usage

No Data Protection Officer mentioned

LOW

Large organizations may need to designate a DPO under GDPR

Privacy policy may not be GDPR compliant

MEDIUM

Privacy policy lacks explicit GDPR compliance elements

GDPR Compliance Analysis

Privacy Policy85% confidence
Cookie Policy0% confidence
Contact Information Found90% confidence
emailphone

🛡️NIS2 Compliance

Network & Information Security Directive compliance assessment.

NIS2 Compliance

Network & Information Security Directive

17/100
Score

No information security framework found

HIGH

NIS2 requires documented cybersecurity and information security measures

No vulnerability disclosure policy

MEDIUM

NIS2 encourages coordinated vulnerability disclosure

No security policy documentation found

HIGH

NIS2 requires documented cybersecurity governance and risk management

No incident response procedures found

HIGH

NIS2 requires documented incident response and business continuity plans

No business continuity planning found

MEDIUM

NIS2 emphasizes operational resilience and business continuity

No security contact information

HIGH

NIS2 requires clear incident reporting channels

No vulnerability reporting mechanism

MEDIUM

Clear vulnerability reporting supports coordinated disclosure

No NIS2 reference found

LOW

Consider explicitly mentioning NIS2 compliance efforts

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📧Email Security

SPF, DKIM, and DMARC validation and email security assessment.

Email Security

SPF, DKIM, and DMARC validation

70/100
Score

No DKIM record found

MEDIUM

DKIM adds cryptographic signatures to emails

No BIMI Record

LOW

BIMI displays brand logos in email clients

No MTA-STS Policy

MEDIUM

MTA-STS enforces TLS for email delivery

No TLS-RPT Record

LOW

TLS-RPT provides reporting for email TLS issues

SPF
Sender Policy Framework
DKIM
DomainKeys Identified Mail
DMARC
Domain-based Message Authentication
MX Records
Mail Exchange Records
BIMI
Brand Indicators
MTA-STS
Mail Transfer Agent Security
TLS-RPT
TLS Reporting
DNSSEC
DNS Security
SPF Details
Record:
v=spf1 include:_spf.google.com include:sendgrid.net include:21490690.spf04.hubspotemail.net include:_spf.atlassian.net -all
DNS Lookups:4/10
Policy:-all
DMARC Details
Policy:quarantine
Aggregate Reports:dmarc@rebuyengine.com

🏆SSL/TLS Security

Certificate validity and encryption analysis.

SSL/TLS Security

Certificate validity and encryption analysis

75/100
Score

SSL Certificate Expires Within 90 Days

MEDIUM

SSL certificate expires in 33 days

Weak SSL Key Length

HIGH

SSL certificate uses 256-bit key, which is considered weak

Partial SSL/TLS Assessment

LOW

Completed 2 of 4 security checks due to time constraints

Certificate Details

Subject:3f7a515e.sni.cloudflaressl.com
Issuer:WE1
Valid Until:11/10/2025 (33 days)
SANs:3f7a515e.sni.cloudflaressl.com, www.rebuyengine.com

OCSP Status

OCSP Stapling Disabled

📊DNS Health

DNS configuration and security assessment.

DNS Health

DNS configuration and security assessment

75/100
Score

Unregistered MX Record

HIGH

MX record points to unregistered domain: k6loxto4elkezc6e3auwtmh4i5rme4kqxsysdl7vgw3hbcohro5q.mx-verification.google.com

DNSSEC Not Enabled

MEDIUM

DNSSEC is not configured for this domain

DNS Records

A Records:104.20.32.114, 172.66.161.249
AAAA Records:2606:4700:10::ac42:a1f9, 2606:4700:10::6814:2072
Name Servers:
jakub.ns.cloudflare.comDNS only
lauryn.ns.cloudflare.comDNS only
MX Records:
1: aspmx.l.google.com
5: alt1.aspmx.l.google.com
5: alt2.aspmx.l.google.com
10: alt3.aspmx.l.google.com
10: alt4.aspmx.l.google.com
15: k6loxto4elkezc6e3auwtmh4i5rme4kqxsysdl7vgw3hbcohro5q.mx-verification.google.com
SOA:Serial: 2385350357, TTL: 1800s

DNSSEC Status

DNSSEC Not Enabled

DNS Performance

Resolution Time:245ms

SPF Analysis

SPF Record:
v=spf1 include:_spf.google.com include:sendgrid.net include:21490690.spf04.hubspotemail.net include:_spf.atlassian.net -all

Network Security

Port scanning and network exposure analysis.

Network Security

Port scanning and network exposure analysis

100/100
Score

Good Network Security Posture

LOW

No unnecessary services detected on common risky ports

How does rebuyengine.com compare?

See how rebuyengine.com stacks up against similar websites in the same industry.

🔧Technical Analysis

Detailed technical findings and analysis from AI assessment.

Technical Analysis

Comprehensive security assessment findings

Additional Findings

The website is built on HubSpot CMS, leveraging modern web technologies and integrations with major analytics and marketing platforms. The use of SVG graphics and responsive design indicates attention to performance and user experience. The site loads quickly and is optimized for mobile devices. The technical stack supports scalability and integration with Shopify and related ecommerce platforms. However, some technical SEO and security header details could be improved. The absence of WHOIS data suggests a need to verify domain registration status. Overall, the technical infrastructure is robust and well-suited for the business model.
Professional PDF & Marketing Data

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PDF Report & Export

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39.90 €one-time • Incl. 21% VAT

Marketing Intelligence

Contact emails, phone numbers & warm leads

49.90 €one-time • Incl. 21% VAT

Plan Comparison

FeaturePDF ReportMarketing+
Full security analysis
Professional PDF export
Email delivery
Lifetime access + unlock code
Contact emails & phones
Marketing outreach data

Already purchased?

Order summary

Domainrebuyengine.com
Access tierFull report or marketing add-on

Digital reports are delivered immediately after payment. By continuing you acknowledge the withdrawal waiver described in our Returns & Refunds policy.

VisaMastercardApple PayGoogle Pay

Secure payments processed via EveryPay. Prices in EUR; Incl. 21% VAT.

SEQ SIA

Lastadijas 12 k-3, Riga, Latvia, LV-1050

Reg. No. 40203410806 • VAT LV40203410806

Support: guard@offseq.com+371 2256 5353

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